Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

SendX

MAY 30, 2019

In that case study, Laura’s email campaign to new subscribers generates over $2,000 in sales on average, on autopilot. Image credit: CrazyEgg.com And a second page to invite word of mouth buzz. And email is 40 times more effective for campaigns than social media fronts like Facebook or Twitter.

Word of Mouth 157

Word of Mouth Email Campaigns Campaigns Generation 157

Convince & Convert

OCTOBER 23, 2014

You have more than your fair share of opportunities to generate buzz and publicity for your new album. The posts are also being shared on Twitter, where considerable engagement is being generated as well. Social Media Case Studies' Image via BigStockPhoto.com. Life is good, right? For most celebrities, yes.

Contingency Planning 167

Contingency Planning Campaigns Buzz Opt-out 167

Webbiquity

OCTOBER 9, 2018

Additionally, a study by University of Texas shows that personalization helps consumers in two ways: Tailored content makes consumers feel that they have some control over what they wish to see, and it saves them from information overload. Connect with him on Twitter and LinkedIn. They tend to remember it for much longer, too.

Paid Content 254

Paid Content Personalization Lead Ranking Marketing Analytics Tools 254

Convince & Convert

FEBRUARY 26, 2015

While this was clearly a product integration, the buzz generated from creating something so aligned with both Lego’s product and the event was clearly a homerun. Inspired by the notion that “it only takes one tweet to start a trend,” the company released a thirty-second video on YouTube and Twitter during the Oscars. The key takeaway?

Social Media 145

Social Media Brand Identity Branding Media 145

Sprout Social

NOVEMBER 21, 2023

Competitive monitoring helps you stay updated with all the buzz. Studying your competitors can also highlight weaknesses in your products, services, business model and other areas that could use innovation and improvement. Look for trends, spikes or declines in performance to study the impact of recent strategies and campaigns.

SWOT 92

SWOT Budget Programs Eye-Tracking Advertising Benchmark 92

SocialPilot

FEBRUARY 9, 2024

Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Webbiquity

MARCH 30, 2021

These tools have grown in popularity over the past few years, with a study showing that 30% of its respondents already use both Google Analytics and Adobe Analytics. Image credit: Chatter Buzz. You can connect with him on Twitter or LinkedIn. In his free time, he loves to write on tech and marketing.

Lead Generation 262

Lead Generation Marketing Automation Services Trends Marketing AI 262

CoSchedule

JANUARY 27, 2023

Not to mention, studying successful examples can also bring fresh ideas to your mind. For instance, if you have an apparel business, you’ll benefit from a visual-first social platform like Instagram rather than Twitter, as it’ll help you feature your products better. The take-home message? The takeaways?

Social Media 126

Social Media Social Marketing Examples Planning 126

The Lead Agency

MAY 10, 2023

Using sites like LinkedIn, Twitter, and Facebook, it enables B2B businesses to interact and connect with their target market in a more genuine and personal way. You can use Social media to create a buzz, gain exposure, and attract potential customers who might not have discovered you otherwise. Social media is the way to go.

Paid Search Agency 62

Paid Search Agency Paid Content Social Media Advertising Agencies 62

Outbound Engine

JULY 21, 2020

Studies have shown that consumers place a greater value on the direct buying experiences of their peers than on anything else. So how do you generate the buzz you need to differentiate your brand and boost demand for your services? If you want customers to become brand ambassadors, focus your efforts where it counts.

Word of Mouth 52

Word of Mouth Small Business Marketing Advertisements Advertising 52

Bannerflow

MARCH 11, 2022

A study by Bizzabo found a 34% increase in virtual event attendance in 2021 and a more than 250% increase in live-streaming attendance. Platforms like YouTube Live, Twitter Live, and Zoom increase opportunities for participatory virtual events. Virtual Events. Influencer Marketing.

Trends 111

Trends Planning Work Management Marketing Management 111

Optinmonster

NOVEMBER 3, 2021

If you really want to promote engagement, start generating buzz a few days before starting your giveaway or contest. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter. Study your target audience and meet them where they are at.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Convince & Convert

MARCH 24, 2016

The next time you’re on Instagram or Twitter , look more closely at Burt’s Bees’ accounts, and you’ll notice that something major is missing: the B’s! Honey Nut Cheerios’ ‘Buzz the Bee’ Goes Missing in Canada. So, to take Buzz off the box was a bold—and a little bit scary—move. Burt’s Bees Loses the B’s, Literally.

Paid Search Agency 91

Paid Search Agency Companies Buzz Social Media 91

Biznology

FEBRUARY 3, 2017

Before I get to the list, I’d like to invite you all to join me at the next Biznology webinar I’m giving in March, 10 Inspiring Case Studies of Digital Transformation. The company let customers request delivery of their favorite pizza by tweeting to the @Dominos Twitter account , or by using the hashtag #EasyOrder.

Paid Content 80

Paid Content Paid Search Agency Planning Advertising Agencies 80

Parse.ly

AUGUST 22, 2019

Twitter has a third of Instagram’s users, but sends 6x the traffic. . They signify a type of “buzz,” and can be a proxy for brand awareness. Twitter, on the other hand, is built on the very notion that its users should share ideas and information freely. . These users are, in a way, Twitter’s influencer market. .

Social Media 81

Social Media Traffic Media Privacy 81

Sprout Social

FEBRUARY 3, 2022

Note that some marketing channels lend themselves to easy cross-promotion (think: Facebook, Instagram and Twitter). Create buzz with a contest or giveaway. Gathering case studies and testimonials from existing customers to win over new ones. Where do you have an existing marketing presence and customer engagement? Wild, right?

Campaigns 133

Campaigns Planning Paid Search Agency Advertising Agencies 133

BuzzSumo

MAY 9, 2019

Digging into the “Content Analysis” report has uncovered the top 5 content types that tend to perform best for us: Original research Thought leadership Non-generic roundups Case studies Original concepts. Particularly, we partnered with BuzzSumo to create an original research study on the top 100 content marketers in the industry.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Brandpoint

AUGUST 12, 2019

For tech companies, I would say that LinkedIn, Twitter and Facebook are safe bets for your audience. Don’t Forget About Case Studies. Case studies are a great way to tell the stories of clients and customers of the brand. The second thing experts help with is generating brand buzz. The first is building credibility.

Startups 80

Startups Content Marketing Tips Advertising Agencies 80

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ For example, check out how Hinge has their Twitter profile set up. After all, what works best on Instagram might not be prime for Facebook or Twitter. Case studies. Hey Nashville, YNABers!

Brand Identity 126

Brand Identity Branding Marketing & Strategy Eye-Tracking 126

Hubspot

APRIL 5, 2021

It's not necessarily important enough to be featured on the news feed but it can be a great way to create some buzz around an upcoming release. In recent years, studies have shown that consumers connect more with brands who pull back the curtains and show the faces behind the business.

Facebook 92

Facebook Brand Identity Branding Business 92

Hubspot

JUNE 23, 2022

Do you have any case studies to share? Many sellers use Twitter, Reddit, and Discord as vehicles to share their work, give and receive feedback, and get the ball rolling. Consider sharing time-lapses, fragments of your work, or behind-the-scenes content to generate buzz. According to a study by Goldman-Sachs , an estimated 1.4

Tools 66

Tools Case Studies Tips Buzz 66

B2B Marketing Savvy

AUGUST 27, 2009

Other Popular Posts: Analog Bridges to Social Media “News&# as Sales Collateral Twitter Blurs the Line Email The Scoopdog Team. A software client company we shepherd just dipped a toe into Twitter waters as part of a tech product launch. World Advertising B2B client marketing PR social media Twitter.

Case Study 40

Case Study Case Studies Barriers Buzz 40

Navigate the Channel

JULY 21, 2023

With platforms like Facebook, Instagram, LinkedIn, and Twitter, companies can showcase their products, engage with customers, and build lasting relationships. Encouraging user-generated content through contests or hashtag campaigns can also help generate buzz and engagement around products.

Marketing AI 65

Marketing AI Product Ad Building Planning 65

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. Social Signals and SEO: Results From 5 Case Studies. More and More People Are Using it.

Google 120

Google B2B Marketing B2B Case Study 120

Buffer

DECEMBER 4, 2019

But if you look to today’s trends and the latest buzz, you’ll start to see the signs. This year, time spent on mobile devices is estimated to surpass time spent watching television 30% of online shoppers say they would are likely to buy direct from a social media network like Facebook , Pinterest , Instagram , Twitter or Snapchat.

Social Media 98

Social Media Rules Media Click Rate 98

Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Related posts brought to you by Yet Another Related Posts Plugin.

WOM 100

WOM Digg B2B Marketing Wikipedia 100

Outgrow

MAY 21, 2020

Case Study: Cracker Barrel wanted to create some buzz on their 50th anniversary and called in Hill Holiday for help. Case Study: BBH created a brand-film for Absolut to empower the brand’s transparency and craftsmanship in making Vodka. Case Study: Sunoco, the official sponsor of NASCAR, is one of the many clients of A&G.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Ad Agencies iCrossing 59

Buffer

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? An emarketer study showed that one in every three Internet users had watched a live video in 2016, and that number was double for the much-coveted millennial demographic. Now let’s get into the details.

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Webbiquity

JULY 9, 2012

Recommendations and reviews are common in the consumer world, where customers routinely yelp, buzz and epine about everything from air conditioners to yard ornaments. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

Case Studies 100

Case Studies Case Study Paid Search Agency B2B 100

Hubspot

OCTOBER 16, 2013

While you can undoubtedly learn a thing or two (okay, a lot more than that) just by reading up about all-things inbound in our marketing section , there''s lots more to learn from the many, many great marketing minds that share their knowledge with everyone online -- particularly on Twitter. 1) Ann Handley. Follow @marketingprofs.

Twitter 28

Twitter Paid Search Agency Advertising Agencies B2B Thought Leadership 28

KoMarketing Associates

JUNE 13, 2017

Look through industry trade journals, studies, and the works of other researchers for data to that could support your story. By following the steps above, you could improve brand awareness and SEO all while giving your social media following something to buzz about. What benefits has your organization seen from creating infographics?

Peer-to-peer 126

Peer-to-peer Paid Search Agency Budget Programs Marketing Analytics Tools 126

Buzz Marketing for Technology

FEBRUARY 2, 2009

As a PR and Marketing specialist it is becoming mandatory for businesses today to identify the communities that are actively defining and shaping the future of your business in places like blogs, Flickr, YouTube, Twitter, as well as traditional media. Tags: PR Buzz Marketing. Full Disclosure: BearingPoint is a Beta Client of BuzzGain.

PR 100

PR Marketing Management Buzz Startups 100

Hubspot

AUGUST 29, 2019

Three posts to check out: Do Brands Really Need to Be on Twitter? In addition to their extensive library of original research, IPR's blog is a treasure trove of expert opinion pieces, strategy recommendations backed by credible studies, and takes on how new trends and tech will change the landscape of PR. The Future Buzz.

PR 77

PR Paid Content Public Relations Paid Search Agency 77

B2B Marketing Savvy

AUGUST 31, 2009

Other Popular Posts: Digital DeTox Tools Twitter Blurs the Line B2B Twitter Case Study Email The Scoopdog Team. For Twitter to evolve to a useful B2B platform, metrics must keep pace. For Twitter to evolve to a useful B2B platform, metrics must keep pace. And results were positive.

Twitter 40

Twitter Analytics Advertising Agencies Tools 40

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Tags: Blogging Branding Buzz Marketing Communities Content Marketing Conversational Marketing Inbound Marketing Interactive Marketing Social Media Twitter. A recent Cone Inc.’s

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Allocadia

JUNE 6, 2019

Twitter: @HeinzMarketing. Twitter: @jgraymatter. “My But as we are all ping ponging from one new idea to the next we never bring with us a baseline to measure these buzz-worthy new toys against. Twitter: @MarketingProfs. Twitter: @LauraVEM. Twitter: @DebbieQaqish. Twitter: @CraMoore. Matt Heinz.

Planning 40

Planning Marketing Plans Work Management Top of Funnel 40