Optinmonster

DECEMBER 8, 2023

Are you looking for the best coming soon plugin for your WordPress site? Whether you run 1 website or 100, you’ll occasionally need to create a maintenance page. Specific pages are temporarily unavailable. Essentially, a coming soon or maintenance page lets users know that your page or site is currently unavailable.

Best Practices 103

Best Practices Landing Pages Template Work Management 103

RebelMouse

NOVEMBER 8, 2022

Every page on your site has a specific URL, and each one is a chance to give important details about your content to Google’s crawler. URLs are one of the most important ranking factors for search, and they’re also critical to maintaining a healthy site structure and hierarchy. What Makes a “Good” URL? id=123456789.

SEO 96

SEO Google Optimization Twitter 96

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic. What is On-Page SEO?

Paid Content 62

Paid Content PPC Traffic SEO 62

Porch Group Media

OCTOBER 27, 2022

Our Email Marketing Best Practices Guide outlines standard best practices that enhance email communications, including recommendations to ensure your emails stand out in crowded inboxes and generate ROI. . Creating Landing Pages Effective emails link to optimized landing pages.

Email Marketing 52

Email Marketing Practices Best Practices Landing Pages 52

Unbounce

FEBRUARY 7, 2019

Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the way most are designed is hardly SEO friendly. A landing page aims to direct readers down a specific path, focusing them on your call to action without offering other distractions.

Landing Pages 145

Landing Pages Lead Scoring Lead Ranking SEO 145

Optinmonster

MARCH 4, 2024

In this article, we’ll cover everything related to split testing, sharing insights, and best practices. How to Conduct Split Testing Best Practices for Split Testing Advanced Split Testing Strategies Best Split Testing Tools What Is Split Testing? Table of Contents What Is Split Testing?

Multivariate analysis 84

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 84

SmartBug Media

DECEMBER 19, 2022

Just like in any industry or practice, there are a lot of terms and acronyms associated with SEO—and if you’re new to SEO, it can seem overwhelming. Keyword Research Practices to Follow. Broad terms, such as “best dog breeds,” receive larger keyword volumes. Keyword Practices to Avoid. Canonical URL. Never fear.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

ConvertKit

JUNE 21, 2021

You can quickly start your email list with ConvertKit and our free landing page builder. Log into your ConvertKit dashboard and click Landing Pages & Forms : Next, click the Create New button and then Landing Page : You can build a landing page with one of our templates: ConvertKit has a library full of landing page templates.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

ClearVoice

APRIL 13, 2024

Your G2 reviews show several users asking about mini landing pages or microsites for their social media profiles. With this information, you can check your website content to see if you’ve written anything about microsites and landing pages. Add or delete sections to your existing pages. Interviews.

Effectiveness 52

Effectiveness Marketing & Strategy Content Microsite 52

ClearVoice

APRIL 13, 2024

Your G2 reviews show several users asking about mini landing pages or microsites for their social media profiles. With this information, you can check your website content to see if you’ve written anything about microsites and landing pages. Add or delete sections to your existing pages. Interviews.

Effectiveness 52

Effectiveness Marketing & Strategy Content Microsite 52

Unbounce

NOVEMBER 13, 2021

If your landing page can’t convince them to fill out your download form, your hard work will go to waste. So how can you build a white landing page that gets people downloading? Let’s talk about the goals a white paper should achieve and how your landing page can help you meet those objectives.

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

PureB2B

MARCH 28, 2022

Most of the time, buyers at hospital groups or general practices are being pulled into multiple directions and appreciate a well-written and authoritative article or other piece of content to read through when they have time to dedicate to research. Landing Pages. Prioritize straightforward content.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Marketing Qualified Leads 62

Hubspot

MAY 30, 2019

Marketers know that properly investing in PPC can result in nearly guaranteed ad placement in search engine result pages. Identify, build, or refine your campaign's landing pages. Attaching un-engaging landing pages -- or a homepage that generates no leads -- to the campaign. You use a template! PPC Plan Template.

PPC 101

PPC Template Work Management Marketing Management 101

Unbounce

AUGUST 4, 2020

In the world of pay-per-click (PPC) advertising , there are few misperceptions as rampant as the ones about the effects that landing pages have on Quality Score. Landing pages are often a customer’s first interaction with a brand and set the stage for the relationship going forward.

Landing Pages 145

Landing Pages Lead Scoring Lead Ranking Paid Search Agency 145

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? In this article, I’ll share 6 of the best Mailchimp alternatives and explore the top features, pros/cons, and pricing plans for each one. How to Choose the Best MailChimp Alternative 1. You’re not alone. Constant Contact 2.

Enterprise Management 63

Enterprise Management Email Marketing Marketing Automation Services Work Management 63

Convert

JANUARY 17, 2024

Unlike Google which can be forced to include your URLs in its index, there are no ways to force AI platforms to know you unless other businesses, people, and websites are talking about you. This is still one of the best ways to get people talking about you. ChatGPT and other generative AI solutions rely on human knowledge.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Martech

JANUARY 27, 2023

That permission-based practice is what you want to be involved in. You don’t know why they landed on your site. Maybe they typed your URL as a mistake or discovered immediately that your brand wasn’t what they wanted. Did they visit multiple pages or check out your “About” or FAQ pages?

Email Marketing 142

Email Marketing Marketing Analytics Tools CAN-SPAM Budget Programs 142

Conductor

NOVEMBER 30, 2021

To visit a website, at some point, a link existed pointing to the page you’re looking to navigate to. You can enter in a keyword or two and find a landing page related to the page you’re looking for. So, what happens when there’s a page you need to reach, but there’s nothing linking to it? What are orphaned pages?

Lead Scoring 105

Lead Scoring Lead Ranking SEO Keywords 105

Only B2B

NOVEMBER 1, 2020

One of the best ways to generate quality leads for your organization is nothing better than content marketing. Optimize Landing Pages. Optimize Landing Page. You must ensure that you optimize your each landing page considering capturing the leads. The data is revealed by Demand Metrics.

Lead Scoring 126

Lead Scoring Lead Ranking Generation Long Tail Marketing 126

Optinmonster

JULY 28, 2022

MonsterInsights is the best WordPress plugin for tracking your marketing campaigns. UTM (Urchin Tracking Module) tags, also known as UTM codes or UTM parameters, are little snippets of text added to a URL. Here’s an example of a custom URL with UTM tags: <a href="[link]. All the text after the ?

Paid Content 83

Paid Content Campaigns Marketing Analytics Tools Planning 83

Conductor

AUGUST 16, 2022

Keyword cannibalization can occur when multiple URLs on your site rank for the same keyword. This guide provides an easy-to-follow process to ensure you properly understand your users’ search intent and can target the right keywords on the right pages. As a result, one or more of your pages are underperforming in the organic SERP.

Keywords 80

Keywords Enterprise Management SERP Long Tail Marketing 80

Hubspot

JULY 30, 2020

Sometimes, though, I come across an ad that's seamless — They're quick to grab my attention, and it tells me everything I need to know when I reach the landing page. The landing page wasn't busy. All the page had was text, an image, and a CTA. As far as Facebook landing pages go, this one was great.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Huptech Web

SEPTEMBER 22, 2023

They help you determine where your website visitors are coming from and which parts of your campaign work best. UTM parameters, short for Urchin Tracking Module Parameters, are tags added to your URLs that help you track the performance of your marketing efforts. Breaking Down the UTM Parameters! Keep reading!

Paid Content 52

Paid Content Conversion Marketing Automation Services Marketing Analytics Tools 52

Contently

FEBRUARY 9, 2021

Even during the social media craze of the 2010s, these professionals nurtured their audience via email, understanding the importance of building on owned—not rented—land. For us at The Content Strategist , that’s content marketing and content strategy best practices. Secondly, I don’t blame you.

Newsletter 217

Newsletter Lead Scoring Lead Ranking Ad Building 217

SmartBug Media

MARCH 16, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. Endpoints: What URLs do you use when sending requests? What Are API Integrations? Connecting SalesforceIQ or Close.io

API 105

API Marketing Automation Services Hubspot Work Management 105

Navigate the Channel

APRIL 7, 2023

Strategies exist for when and how to use QR codes well and here we’re highlighting six smart QR code practices. Use a QR code for one clear purpose and don’t add unnecessary items to your QR code’s landing page Only implement the action you’re encouraging in the QR code. Optimize your landing page for mobile.

Tips 65

Tips Landing Pages Mobile Marketing Paid Search Agency 65

Martech

OCTOBER 30, 2023

Trust Landing on safelists is one of the best ways to ensure your messages are getting to your subscriber’s inbox. For example, knowing what inbox providers your audience members are using will give you insight into how they view and interact with your messages and what tactics work best to help you meet your email marketing goals.

Email Marketing 127

Email Marketing Marketing AI Marketing & Strategy Marketing Strategy 127

ClickZ

AUGUST 27, 2020

This helps ensure you get the best response rate while not isolating or annoying your users. For detailed information about how web push notifications work including best practices and what to avoid, download iZooto’s The Ultimate Guide to Web Push Notifications, from ClickZ. Landing page URL. Description.

Clickthrough 119

Clickthrough Opt-out Opt-in Paid Search Agency 119

BenchmarkONE

JANUARY 8, 2020

Landing pages that are created for long-term campaigns are the ones that best benefit from implementing and SEO strategy. . If your page is going to be active for six months or more, and even if your primary audience is intended to come from ads, it won’t hurt to bring in some extra traffic. . Create Impactful Meta-Data.

Landing Pages 88

Landing Pages SEO Practices Best Practices 88

RebelMouse

NOVEMBER 19, 2023

Reaching a new audience is one of the best aspects of Microsoft News, the same service that powers MSN and the rest of Microsoft's content ecosystem. There are many other benefits, such as getting a diversified source of traffic, SEO uplift by having canonical URLs pointed back to your site, and revenue opportunities.

Cost Per Thousand 52

Cost Per Thousand CPM Industry CMS RSS 52

SmartBug Media

FEBRUARY 6, 2020

That’s how the homepage of your website works, as well—there are several entry points and pages on your website, but more times than not, users find your homepage first. You want to help the visitor get from your homepage to page two, because then, they’ve expressed what they are interested in knowing more about. Offer solutions.

Marketing Websites 104

Marketing Websites Top of Funnel Funnel Advertising Landing Pages 104

Conductor

MARCH 9, 2022

While there are passionate arguments for and against LSI as a ranking factor among SEO professionals, no matter where you land, incorporating semantically related keywords throughout your content is still a best practice. If the page is brand new, you can use Explorer to do keyword research around a topic.

Keywords 98

Keywords SEO Google SERP 98

CoSchedule

AUGUST 4, 2022

Website URL. Improving the on-page SEO. Optimizing the page for rich snippets. Historical optimization is best suited for a website that’s been around for several years, has already experienced some organic growth, and is looking for new ways to maintain or improve organic performance. Email Address.

Traffic 62

Traffic Tactics Optimization Organization 62

Go Beyond SEO

FEBRUARY 20, 2023

Determining the best platforms to establish your firm’s social media presence and establishing an effective social media presence may seem overwhelming at first. GoBeyond, a full-service marketing agency, is ready to support your practice whether you are new to using social media or an expert practitioner.

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Convert

AUGUST 4, 2021

As CROs, we don’t normally worry about the traffic side too much, as we’re focused on what happens when people land on our sites and the actions they take. The Convert app is incredibly fast and shouldn’t negatively affect your Page Experience or Core Web Vitals score, as long as you follow best practices for both testing and CWV setup.

Software 105

Software Google Click Rate Opt-out 105

Adobe Experience Cloud Blog

DECEMBER 13, 2017

Earlier this year we all saw the first of a series of planned changes to how Google’s Chrome browser will display HTTP web pages without TLS/SSL encryption. Not surprisingly, this change has been getting a lot more attention, and site owners have been rapidly adding certificates for TLS/SSL to secure their pages from HTTP to HTTPS.

Marketing Automation Services 133

Marketing Automation Services Google Landing Pages Work Management 133

Optinmonster

SEPTEMBER 18, 2020

Gated content is one of the best ways to make people more interested in what you have to offer. We’ll share gated content best practices and examples, so you can use the content gating strategy effectively to improve inbound marketing conversions, and boost lead generation and sales. Gated Content Best Practices.

Lock-In 96

Lock-In Top of Funnel Conversion Marketing Automation Services 96