Launch Marketing

APRIL 20, 2022

Twitter is a useful resource for keeping up to date on the latest news and trends that are going on in the marketing world. Following the right people on Twitter is an easy way to stay on top of trends and learn valuable information all in one place. Jon shares all the latest trends and interesting articles from third-party sources.

Twitter 118

Twitter B2B Marketing B2B Thought Leadership DemandBase 118

Anyword

NOVEMBER 8, 2021

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

Twitter 98

Twitter Ads Effectiveness Copywriting 98

Buffer

APRIL 7, 2022

Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. Now, Twitter users have access to an integration that allows them to set up and display their newsletter on their profile quickly. It helps your readers know what to expect, and you know what to create every week.

Newsletter 116

Newsletter Twitter Domain Advertising Mediums 116

ClearVoice

FEBRUARY 3, 2021

We’re here to help you choose the most appropriate content types to fulfill your content strategy. What is an article? An article is a piece of writing that educates, informs and/or colorfully illustrates a topic using purpose-driven writing, provocative insights and a unique perspective designed to engage an audience.

Thought Leadership 52

Thought Leadership FAQ Viral Marketing Fulfillment 52

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S. compared with 31.9%

Twitter 61

Twitter Optimization Tips Display 61

SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 In this article, I explore both questions. The platform was rolled out quickly to take advantage of frustration created by Elon Musk’s (mis)management of the X/Twitter platform. The platform was resurrected after Musk purchased Twitter (now X).

Twitter 52

Twitter Phishing Domain Privacy 52

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Social listening can help you unearth relevant influencers to partner with. This was particularly helpful for software company Goally. And this trend is likely to continue.

Social Media 123

Social Media Examples Work Management Media 123

Optinmonster

MARCH 30, 2024

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. In particular, social proof has helped companies: Build customer trust. This is a great example of social proof as it helps put potential customers at ease. X (formerly Twitter) users have a 5.2

Statistics 67

Statistics Brand Identity Branding Peer-to-peer 67

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

KoMarketing Associates

APRIL 26, 2016

Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. In fact, Twitter is now the top social platform for B2B brand mentions , with 73% of them happening on the site.

Twitter 120

Twitter B2B Marketing B2B Planning 120

Biznology

MARCH 20, 2018

“The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook, Twitter, Pinterest, and maybe Google+. Rarely, if ever, does engagement happen purely organically without the help of some olly olly oxen free! ” Like this post?

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Stevens & Tate

SEPTEMBER 9, 2022

The following are a few ways that implementing inbound marketing to your overall marketing strategy can help you to sell more custom homes. This means using strong keywords and earning links from outside sources to boost your SEO rankings, which, in turn, will help make it easier for people to find you when doing Google searches.

Inbound Marketing 96

Inbound Marketing Advertising Agencies Top of Funnel Multi-Channel 96

Contently

JULY 15, 2020

Among my favorite meta assets ever—so enjoyable that I’m still sharing it years later—is the survey software startup Typeform’s article “ The Rise of the Conversational Interface.” ” In it, the author demonstrates the rise and uses of chatbots … by inserting a chatbot into the article. Now they do.

Paid Search Agency 180

Paid Search Agency Budget Programs Advertising Agencies Startups 180

Oktopost

APRIL 21, 2022

In this article, we’ll explore the close connection between social listening and strong content marketing practices. We’ll also help you build more effective social listening practices that will help you understand how your brand is perceived by others and how to use social listening for content creation.

Content 118

Content User-Generated Content FAQ Social Media 118

Valasys

JANUARY 5, 2024

Social media platforms like Twitter have become prevalent and essential for communication and marketing in the digital age. With its 280-character tweets, Twitter provides a unique platform for individuals and businesses to establish a robust online presence. Your tweets should capture attention and provide value to your followers.

Twitter 40

Twitter Practices Best Practices Eye-Tracking 40

Content Standard

NOVEMBER 18, 2022

After all, AI applications like natural language processing (NLP) and image recognition are fundamental to how search and social giants—like Google, Twitter, Instagram, etc.—have But, as evidenced by Google’s recent Helpful Content Update , this approach is backfiring.Â

Marketing AI 107

Marketing AI Demand Paid Search Agency Content 107

Scoop.it

OCTOBER 1, 2020

There are ways to make the process of populating your social platforms especially twitter without spending too much time developing articles, blog posts, or videos. It is a tool that can help you keep up with social trends. What are the Benefits of Content Curation on Twitter? Two words: Content curation.

Curation 98

Curation Twitter Content Eye-Tracking 98

Oktopost

MARCH 21, 2019

Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. Other Twitter users saw the value of adding hashtags to follow and engage in topical conversations on the network. How to Use Hashtags on Twitter. But, Chris persevered.

Twitter 134

Twitter Linkedin Facebook Ideal Customer Profiles 134

Sword and the Script | B2B

APRIL 19, 2022

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

PR 69

PR Twitter Brand Identity Branding 69

Sprout Social

AUGUST 15, 2023

not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. It helps an AI tool automatically categorize queries and complaints by identifying keywords (such as brand names or branch locations), so they’re queued and routed to relevant customer care teams for smoother support.

Marketing AI 85

Marketing AI Brand Identity Branding Planning 85

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Sprout Social

FEBRUARY 21, 2019

Utilizing social media listening tools will help your brand improve in many different ways, including product development and industry tracking. In this guide, we’ll review the benefits of social listening, specifically on Twitter, and how you can execute this for your own company. Value of social listening on Twitter.

Twitter 79

Twitter Eye-Tracking Keywords Work Management 79

Marketing Insider Group

AUGUST 28, 2015

What do you need to achieve Twitter success? Is Twitter a means to an end or is it the end goal? Do you need 100,000 Twitter followers to be successful? Do you need to have engaging content to be a winner on Twitter? Or, do you need to increase your social and personal brand currency to help you reach your bigger goals?

Twitter 100

Twitter Ad brokers Differentiation Network Marketing 100

Marketing Insider Group

JULY 3, 2023

Don’t worry — we’re here to help you out. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Twitter Twitter offers a Trends section on its app and website.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. How Executives Help Establish a Strong Brand Position.

Loyalty 164

Loyalty Twitter Brand Identity Branding 164

seo.co

AUGUST 14, 2023

With some exceptions, AI-powered tools like ChatGPT and Google Bard can help you with SEO, content marketing, lead generation, and more. If you’ve always wanted to try using AI to improve your business, keep reading because this article will teach you how it’s done. It can even write you a poem or some jokes if you wish.

Marketing AI 52

Marketing AI Budget Programs Marketing Budget Business 52

ClearVoice

JUNE 24, 2021

Here are the current data points that help you make the most of your content marketing strategy. Emails and newsletters are second at 46%, with blog articles way down the list at 18%.). Top content marketing statistics and trends for 2021. Video marketing is still surging with audiences. That’s an increase of 67% YoY.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Sprout Social

MARCH 22, 2017

How much time did you put into creating you Twitter bio? You don’t have to spend hours crafting your Twitter bio, but you should put more effort into it than most brands realize. Instead of just going through the motions to get it done, follow these tips to create a Twitter bio that serves as more than just a placeholder.

Twitter 111

Twitter Paid Search Agency Ideal Customer Profiles Keywords 111

Webbiquity

APRIL 11, 2023

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. While AI still won’t take your marketing job , it can help you be more productive. Content Curation The first way AI can help generate content is by curating existing content.

Marketing AI 313

Marketing AI Curation Content SERP 313

Vision Edge Marketing

MARCH 15, 2018

In his well-regarded December 2003 HBR article, “The One Number You Need to Grow,” Fred Reichheld once suggested that the value of any one customer resides both in what that person buys and what they are prepared to tell others. Share your thoughts with us on Twitter or in the comments. How to Acquire the Right Customer Referrals.

Ideal Customer Profiles 153

Ideal Customer Profiles Customer Satisfaction Profiling Sales Cycle 153

Optinmonster

APRIL 20, 2021

A Twitter feed is the best way to accomplish that because it automatically fetches your tweets and displays them across your site. This keeps visitors engaged for longer and gets more visibility for your Twitter channel. Why Add a Twitter Feed To Your Website? Plus, adding a Twitter feed to your site has so many benefits.

Twitter 59

Twitter Display Social Media Custom Publishing 59

RebelMouse

AUGUST 25, 2022

Google announced the rollout of a new major algorithm update — dubbed the “helpful content update” — which launched the week of August 22, 2022. The helpful content update uses machine learning to deprioritize content that isn’t, well, helpful. What We Know so Far About Google’s Helpful Content Update.

CMS Development 98

CMS Development Content Classified Ads Eye-Tracking 98

Scoop.it

NOVEMBER 11, 2021

As we can see from the chart above, curated content consists of around 48% of the links that marketers post on social media – with ratios reaching and exceeding 50% for Twitter and LinkedIn respectively. This helps to make content more discoverable, and thus easier for users to engage in. Harnessing the Power of Hashtags.

Curation 85

Curation Efficiency Allocation Generation 85

Marketing Insider Group

JUNE 16, 2021

Have you ever opened Facebook with the intent of posting something to boost engagement on your profile, but you realized you don’t have a strategy to help you reach your goal? Conforming to best practices will help you reap significant rewards for your efforts. Tweeting on Twitter. You’re not alone. Best Practices.

Social Media 262

Social Media Media Content Linkedin 262

Marketing Insider Group

SEPTEMBER 4, 2012

But before I do, I thought it would be a good idea to share some of the best articles this year on the topic. Last week I covered the 8 Marketing Strategy articles you missed when you were too busy. And 6 Social Media and Search articles you missed when life was too hectic. Content Marketing Terms Defined.

Content Marketing 100

Content Marketing Advertising Agencies Planning Paid Search Agency 100

B2B Marketing Traction

NOVEMBER 24, 2014

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. The @ sign is used to designate a Twitter user’s name. Twitter Icon.

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Twitter Web 2.0 B2B Conference 100