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The 21 Best Content Curation Tools


Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Automates sharing of curated content.

Marketing via Aggregation, Filtering and Curation – Tools and Resources


And talks to where they perceive to be the real opportunity: The real opportunity here, in my opinion, is to create – and curate – the best content focused on one specific area frequently enough that you become the one brand that consumers look to for this information. Aggregation.

Trending Sources

11 Content Curation Tools Every Marketer Needs


For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Using Social Media for Content Curation.

Journalism, Aggregation, and Doing Things with Words

B2B Memes

There has been a burst of blog posts today discussing the arguments for and against aggregation in journalism. First, in the order I encountered them, was Robert Niles’s post in the Online Journalism Review , followed by Mary Hamilton’s response on her blog, Metamedia. Hence this blog entry. How can any of them complain about aggregation, he asks, when “all reporting is, in essence, aggregation.” New-Media Models aggregation curation journalism new medi

How to Make B2B Content Curation a Win-Win [Podcast]


What role should content aggregation play in your B2B blogging strategy? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? Business Blogging Content Marketing

How to Get the Latest and Greatest B2B News and Insights – Personalized Just for You


The home page is updated daily, plus it’s easy to search posts by blog, topic category, date, company mentions and more. Curators find the best sources of content. The BMZ then uses social signals from sites like Facebook, Twitter, LinkedIn, and delicious as well as clicks and views. What’s changed is that now the BMZ enables you to sign up and provide your Twitter and LinkedIn info.

New Features Added to B2B Marketing Zone and Social Media Informer


For example as I’m writing this, I see a few great posts right up top: • 3 Questions To Ask About The Qualified Lead You Just Received… • Do B2B Editors Get Twitter? • The evolution of social media power and influence. In other words, we curate the content, but don’t own it.

26 Ways to Promote Your Blog Post

Marketing Action

You’ve just published a new blog post. There it is, on your blog, ready for the whole wide world to read. About your blog post … Before we get started on how to promote that post, let’s examine the post itself a bit. Add a Twitter card to your post. Congratulations!

Why Aggregation Is Not Distasteful

B2B Memes

What is it about aggregation that riles so many journalists? But why should individual writers, who have much to gain from the exposure aggregation can provide, find it offensive? To judge from a TABPI Twitter debate I took part in last month, one reason for some may be that they don’t understand it. You only need to review the online outrage over the swiping of a blog post by Cooks Source last fall to see that. But this is not what aggregation is about.

Three Ways to Make Media More Personal

B2B Memes

Aggregate. So you must point them to it by identifying and aggregating good content from other sites—even from competitive sites. To make your content more personal, you have to empowever every person on your staff and give them a bigger role in deciding what content to create and curate. You need to encourage and promote their Twitter accounts and other social media outlets, even at the risk of allowing their personal brand to outshine your own media brand.

How to Integrate Social Media and Blogging from The Art of Social Media

Modern B2B Marketing

A few years ago, blogging and social media were separate. Blogging was long-form, serious, and crafted. Some people predicted that social media would replace blogging because of declining attention spans. Logically, of all content, you should share your own blog posts.

Content Marketing Spotlight Series: A Q&A With Guy Kawasaki


Be sure to subscribe to our content marketing blog so you don’t miss future posts. Connect with Guy on Twitter @GuyKawasaki. Twitter, of all things, permits you to attach four pictures to a tweet. Question: Back in 2008, you launched a content aggregation site, Alltop.

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Which Format Is Right for Your Next Blog Post?


And when it comes to choosing the right format for your next blog post, there''s quite the smorgasbord to choose from. But just because you have a signature format, doesn''t mean it''s necessarily right for the topic you''re blogging about. 3) The Curated Post. Choices are hard.

22 Expert Guides and Reviews of 200+ Social Media Tools


12 Tools to Help You Optimize Your Social Media Marketing Results by TopRank Online Marketing Blog. ** 5 STARS. It converts Google+ into a social media management tool”) and Agorapulse , a social media management tool that integrates with Facebook, Twitter and Instagram.

The 29 Best Social Media Monitoring Tools


Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Showcase reviews: MarketingLand, Social Media Today, StoreYa Blog.

Content Aggregation: The Future of (B2B and Consumer) Media?


Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. Technology to “scrape&# websites and republish content (legally or not) has also been around for some time, but until recently, doing content aggregation well required either a massive investment in infrastructure (like Moreover ) or a unworkable level of manual effort.

Influencer marketing is one percent inspiration, ninety nine percent perspiration


If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). There are more than a billion active blogs worldwide. Blogs (including online journalists, curators, aggregators, group blogs, and bloggers).

23 (More) of the Best Social Media Guides, Tips and Resources of 2012


What’s the best time of day to post updates on Twitter or Facebook? The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails.

ClickInsights: Aggregating the Best Content in B2B Marketing

Ambal's Amusings

The pace at which content is being added to the web has increased dramatically and so has the value of aggregating the best. How will the content aggregation landscape change in the next few years? We have invited Tony Karrer to share his insights on content aggregation.

Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation?


A Marketer’s Guide to Content Curation


There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. Applying Curation to Our Problems. Curation. Examples of Curation.

11 digital marketing resolution ideas for ’13


Start a Blog — I know what you’re thinking: blogging’s dead. However, if you’ll notice, most of what folks are sharing online via Twitter , Facebook , Pinterest , Tumblr, and Google + are articles via links.

Stop Talking! I’m Trying to Listen!

Paul Gillin

I recommended setting up multiple Twitter accounts for different functions like customer service and marketing. He now relies upon filtering and aggregation services like Flipboard and Nuzzle to sort through the noise.

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40 Awesome Marketing Tweets From 2011

Marketing Insider Group

“These are a few of my favorite things…” Now that you have that song in your head, let me tell you a little bit about how I come up with some of my blog content. Do you want to write brilliant blog posts? Great Blogs Always Get This Right [link] via @ pushingsocial.

Why Reddit Is Relevant To Marketers [CHART]

Modern Marketing

Beyond Facebook, Twitter, and LinkedIn, marketers can tap into Reddit for a thriving source of community. Why Reddit Is Relevant To Marketers [CHART] is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing.

Does Your Marketing Department Need A Data Scientist? And Other Data News

Modern Marketing

Today we present a new feature on the Modern Marketing Blog: The Friday Five. Each and every Friday we'll curate five relevant and recent articles on one specific topic and present them here for your viewing pleasure. So allow us to do the curating for you.

Social business and knowledge as an accident of paper


People have different interests and communication styles, and your corporate social platform is just a reflection of the aggregate activity of all its users. Google never asks people to delete wrong information or badly written blog posts. Photo credit: ayalan.

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Maximize your SEO benefit on Google+ in 8 simple steps


Always make sure you populate every single page of your your blogs, corporate sites, personal sites , and e-commerce sites with the Google +1 button. But you can always add to it and even curate and help it grow and get it right. Image by entertailion via Flickr.

Earned Media: What It Is & Why You Want More of It


This is the content that’s all yours – your website, blog posts, whitepapers, eBooks, e-newsletters, videos, podcasts, and all the content on your social media channels. You’re probably already doing this on your LinkedIn, Twitter, and Facebook channels.

20 Experts Provide Their Content Marketing Predictions For 2016

Marketing Insider Group

Whether it’s Facebook Live, video on Twitter, Periscope, Blab, Instagram, Vine or the old standby YouTube, 2016 will be the year when video becomes a primary content marketing consideration for all brands – even B2B.

5 Tactics to Earn an Avalanche of Tweets, Likes and Followers

Modern B2B Marketing

Now more than ever, it is crucial to know who to follow on Twitter, connect with on Facebook, add to your feeds and meet face-to-face in order to maximize your results. Identify relevant, high-value contacts on Twitter. Rand Fishkin Twitter

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9 Internet Trends Charts You Need To See

Marketing Insider Group

The takeaway: as content becomes a commodity, the value is moving from those who create content to those who curate and aggregate it. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates.

Earned-media micro-influencer marketing master class


If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). There are more than a billion active blogs worldwide. Blogs (including online journalists, curators, aggregators, group blogs, and bloggers).

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28 of the Best Chrome Extensions for SEO, Productivity & More


For all of the greatness that the internet affords -- cute animal videos , GIFs , and interesting blogs -- I think its biggest downside is how distracting it can be. This is particularly useful for social media marketers, given that Twitter has a 140-character limit. Blogging.

15 Insider Tips for Creating a Content Creation Machine [SlideShare]


In fact, the first 500 people to download our latest offer, How HubSpot Does Inbound: Creating a Content Machine , will be entered for a chance to win a free, one-hour blog consultation with one of our blogging experts, Corey Eridon. Remember -- blogs are conversational by nature.

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12 (of the) Best Content Marketing Guides, Tips and Tactics of 2011


Content marketing guru Joe Pulizzi shares a treasure trove of content marketing statistics and facts, among them: • The three most popular forms of content marketing are articles (used by 79% of marketers), social media other than blogs (74%) and blogs (65%). • Content is king.

The Stories Behind 5 Social Networks That Never Caught On


While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. In this blog post, we’ll dive into the stories of some of the earliest social networks -- and why they didn’t stick around.

Open Research: A Framework for Social Analytics

delicious b2bmarketing

Why not just establish some sort of conversion goal from the web on your own site (blog or www) as hub and create a social segmentation, establish process to campaign tag special links / promos and set everything else as a KPI (community size, engagement events).

12 Digital Marketing Experts Share Their Trend-Watching Habits

Content Standard

When I’m at my desk, I check my news aggregators. All of my news sources and blogs are accessed through one or more of these aggregators. Sparingly subscribe to relevant blogs. I have a special Twitter list of folks that always tweet interesting content.

6 Survival Tips for Content Marketing Island

Marketing Action

Use abstracts as the cornerstone for expanded blog posts. In other words, if you develop a sparkling new whitepaper, you should make sure you also feature it in blog posts, on social media, via a targeted email campaign, etc.

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