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9 Things That Must Be in Your Electronic Press Kit

SmartBug Media

Originally written on June 10, 2016. Securing widespread press coverage isn’t something that happens overnight. However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. Case Studies.

Press 85
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The Founder Interview Series #43: Pavel Beinia, BuzzGuru

Webbiquity

According to Google Trends, average monthly searches related to influencer marketing have increased 6X since early 2016. billion in 2016 to $16.4 93% of marketers have used influencer marketing at some point, and collectively they plan to directly spend almost twice as much on influencers in 2023 as they did in 2016.

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The Long Road to Data Privacy Compliance

Zoominfo

GDPR was adopted in 2016 and went into effect in May 2018. Although there were mentions of data and privacy in 2016 and 2017, once GDPR went into effect in 2018, the number of upcoming projects involving data privacy increased greatly; the number of these Scoops jumped 2,200% from 2016 to 2019. The results were notable.

Privacy 162
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The Long Road to Data Privacy Compliance

Zoominfo

GDPR was adopted in 2016 and went into effect in May 2018. Although there were mentions of data and privacy in 2016 and 2017, once GDPR went into effect in 2018, the number of upcoming projects involving data privacy increased greatly; the number of these Scoops jumped 2,200% from 2016 to 2019. The results were notable.

Privacy 147
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Social Selling 2016: Top 100 Influencers and Brands

Onalytica B2B

So we analysed 263K+ tweets from 16 November 2015 – 4 February 2016 mentioning the keywords “Social Selling” OR socialselling OR socialsales OR “social sales” and identified the top 100 most influential brands and individuals leading the discussion on Twitter. Social Selling News. SMExaminer. linkedinselling.

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Press Release: SnapApp’s Spring 2016 Release Enables Interactive Content Marketing Campaigns in Four Easy Steps

SnapApp

Boston, MA – May 2, 2016 — SnapApp, provider of the leading SaaS platform used by B2B marketers to create, publish, manage, and measure interactive content , has delivered its Spring 2016 release. Click here to read more details on SnapApp Spring 2016 release. SnapApp Spring 2016 Enhancements. FOR IMMEDIATE RELEASE.

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Vidyard Wins 2016 Marketo Revvie Award

Vidyard

“Earning the Partner of the Year award for the 2016 Marketo Revvie Awards underscores Vidyard’s hard work and commitment to delivering best-in-class video marketing solutions that help Marketo users engage with their customers in new and innovative ways,” said Tyler Lessard, CMO of Vidyard.

Marketo 50