Optinmonster

MAY 10, 2023

Let’s look at some FOMO statistics , as that’ll help you understand why FOMO marketing campaigns are so effective, especially with certain demographics. According to other data , more than half of people using social networks suffer from FOMO. Why Use FOMO Marketing?

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Hubspot

JUNE 1, 2011

As marketers, we understand that social media use is growing, but by whom and how much? The 2011 Social Habit report , just released by Edison Research and Arbitron, provides a valuable dive into the demographics and usage of social media. Social media usage isn't occasional, it's a habit.

Social Media 28

Social Media Media Social Networks Television marketing 28

Hubspot

JUNE 11, 2020

Or, if you're selling a B2C product, you might want to focus on the bigger, broader networks like Facebook or YouTube since they have a large range of audience demographics. Aside from being one of the oldest and biggest online platforms out there, YouTube's also offered a live stream feature, called YouTube Live, since 2011.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Contently

JUNE 3, 2016

While manufacturers may be worried about the slowdown, the reality is that it’s more a result of an incredibly fast sea-change in global communications that demographically couldn’t be sustained. Mobile year-over-year growth peaked between 2010-2011 as did ad spend. Messaging apps are more popular than ever.

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

SnapApp

NOVEMBER 18, 2011

How do you know if your social media efforts are getting the results you want? Tracking Your Social Media Campaign. Anytime you distribute content across your network of social media sites, track it's progress. The metrics that are important to you depend on the networks where you are running your campaigns.

Social Media 48

Social Media Analysis Media Eye-Tracking 48

MLT Creative

DECEMBER 16, 2011

WEEK OF DECEMBER 12-16, 2011 December brings forecasts, advice and resolutions to improve in the new year. Social data can improve B2B e-mail marketing. E-mail marketing can be vastly improved by mining data from social networks, writes Kara Trivunovic. Bold moves marketers can make to pull ahead in 2012. BtoB Magazine.

B2B Marketing 40

B2B Marketing B2B BtoB Planning 40

readwrite

JANUARY 25, 2011

Facebook’s acquisition of Rel8tion, a stealth-mode startup out of Seattle, may hint towards the social network’s growing interest in the local advertising space. In fact, speaking at the Inside SocialApps conference yesterday, Facebook CTO Bret Taylor confirmed the company’s primary focus in 2011 is mobile.

Acquisitions 40

Acquisitions Mobile Advertising Advertising Agencies Amazon 40

Hubspot

MARCH 1, 2015

Facebook, Twitter, Tumblr, Pinterest, and a multitude of other social networks don’t hold their attention for long: the amount that people are accessing social networking sites is falling. One possible reason for this decline is the rise of social messaging apps. In 2011, Pew Research reported that U.S.

Mobile Marketing 28

Mobile Marketing Advertising Agencies Paid Search Agency Mobile Advertising 28

Hubspot

JUNE 11, 2013

In the early 2000s, social networks were just starting out. There was SixDegrees.com and Friendster, but the peak of social networking was definitely still far off. LinkedIn had some foresight, though, and created a new platform that took a different spin on social networking.

Brand Identity 28

Brand Identity Branding Amazon Mobile Advertising 28

Hubspot

OCTOBER 31, 2012

You target a demographic and location, then set a budget for individual clicks and total expenditure. Social Ads - With social ads, you can target buyers by using what LinkedIn knows about your social network and integrating them into their ads, a la Facebook. If your PPC ad is on LinkedIn, your reach is expanded.

Paid Search Agency 28

Paid Search Agency Linkedin Ads B2B Marketing 28

Hubspot

APRIL 18, 2012

These people are fictional representations of your ideal customers, based on real data about customer demographics and online behavior, along with educated speculation about their personal histories, motivations, and concerns. Are they active on Twitter, Facebook, or other social networks? What kind of search terms do they use?

Design 28

Design Marketing Websites Buyer Personas Case Study 28

Webbiquity

APRIL 3, 2012

bounce rate, average time spent on the site), social networking measurements (amount of website traffic received from social sites, number of RTs or shares) and conversion numbers (opt-ins, cost per conversion). YouTube Launches New and Improved YouTube Analytics by HubSpot Blog.

Analytics 100

Analytics Marketing Analytics Tools Best Practices Emarketing 100

Webbiquity

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. 10 Tips for LinkedIn Social Networking by Online Social Networking. 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse by Copyblogger.

Linkedin 100

Linkedin Tactics Tips Best Practices 100

Webbiquity

DECEMBER 27, 2011

Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. How to Build the Perfect Facebook Fan Page, 2011 Edition by techipedia. Facebook Demographics: A Comprehensive Guide (Amazingly Squeezed Into One Page) by Soshable.

Facebook 100

Facebook Paid Search Agency Tips Tools 100

Webbiquity

OCTOBER 16, 2012

The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. Social Media Stats and Demographics. 56% of Americans have a profile on at least one social networking site.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

APRIL 6, 2012

According to a newly released report by Pew Internet , in mid-December 2011, 17% of American adults had reported they read an ebook in the previous year; by February, 2012, the share increased to 21%. HubSpot's ebooks, for example, include social sharing buttons for LinkedIn, Facebook, and Twitter on each page.

Design 28

Design Top of Funnel Work Management Marketing Management 28

Convince & Convert

JULY 20, 2012

That’s just as valuable to me because then when, say a disaster happens like when the Japan earthquake happened in 2010, or sorry, 2011 that’s when the people who were a part of tribe really rallied and shared our story. It was like getting an article on the first page of Digg would drive kajillions of page views.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Paid Content 100

Paid Content Social Media Statistics Research 100

Hubspot

JUNE 7, 2011

But we rarely consider the existence of global social networks. The truth is, if you are trying to reach international markets, you need to get acquainted with some of the world’s most popular social networks. In this blog post we cover the biggest networking channels and which countries use them the most.

Social Networks 28

Social Networks Advertising Agencies Mobile Advertising Multi-Channel 28

Scoop.it

MARCH 17, 2022

This should include everything from their demographics to the kind of vocabulary and voice they respond to. This primarily comprises a high-traffic blog and large followings on multiple social networking channels. And third, you need to determine how to promote your content and measure results. Let’s delve into the specifics.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Online Marketing Institute

JANUARY 4, 2011

When your customers are do-it-yourselfers or a similar demographic, providing information that empowers them to do what they do better , you become their go-to point for knowledge. © 2011 KISSmetrics. You won’t find any regurgitated corporate press releases here. Click here to see where well be next. All rights reserved.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

SnapApp

AUGUST 31, 2017

This doesn’t mean never reach out or call your millennial demographic, you just have to find the right time. As older demographics are accessing the internet via desktops and smartphones, the same changes are happening. You find most people go to the social networks to vent problems or concerns with products. Christine B.

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

SnapApp

FEBRUARY 13, 2018

It must be fit to audience preferences and factor in demographic, behavioral and transaction history, channel preference and geography. In 2011 , the WWE started putting wrestler’s Twitter handles underneath their names when they entered the ring: . . . . . ASOS’s social strategy creates a seamless shopping experience.

Marketing Strategy 63

Marketing Strategy Marketing & Strategy Examples Multi-Touch Attribution 63

Content Standard

SEPTEMBER 27, 2017

Even though Snapchat’s user growth rate is slowing and revenue has not met projections , Snapchat, founded in 2011, isn’t packing up any time soon. But if a younger demographic (especially females) is a part of your audience, it could be a great way to reach them. Contests and Competitions.

Paid Content 89

Paid Content Paid Search Agency Advertising Agencies Work Management 89

Hubspot

NOVEMBER 13, 2012

That's a quote from our recent Social Media is a Lot Like Sex deck, and we think that sentiment rings particularly true for companies trying to implement a global social media strategy. 3) 31% of the time French users spend on mobile apps are spent on social networks. Not every social network is created equal.

Stats 28

Stats Social Media Social Marketing Media 28

SnapApp

DECEMBER 12, 2017

This maturity has led to a surge in adoption — B2B adoption grew by 1100% between 2011 and 2014 alone: . . Marketers can upload a list of specific companies in the target demographic, and trust that the appropriate copy and link will be served without additional intervention. . .

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

Hubspot

FEBRUARY 2, 2012

Data from Monetate shows that referral traffic from Pinterest to the websites of five specialty apparel retailers jumped 389% from July-December 2011. However, tech brands like Mashable and The Next Web, as well as design network Behance have quickly seen the benefits, too. Drake University.

Examples 28

Examples Brand Identity Branding Social Networks 28

Hubspot

SEPTEMBER 26, 2013

As the goliath of the social networks, Facebook is a volatile sandbox of opportunity for any inbound marketer. Focusing entirely on Facebook (or any other large social channel, for that matter) will only give you a small piece of the inbound marketing pie. LinkedIn is a business-oriented social networking site.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Webbiquity

FEBRUARY 23, 2012

It’s the fastest-growing social network ever. It’s a pain in the arse because it’s yet another social network to join. It’s Google’s latest attempt at social media, and they finally got it right. Google+ (or Google Plus) is many different things, depending on who you ask.

Google 100

Google Tactics Tips Best Practices 100

Webbiquity

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And…even social media itself. Wondering which social network is most effective at generating b2b leads?

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

seo.co

DECEMBER 8, 2020

By 2011, people were so used to images being associated with content that image-less content received almost no clicks by comparison. Friend people that fit your target demographic, just like you would on any other channel. Make your social icons prominent on your website. Platforms and Demographics.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Webbiquity

APRIL 9, 2012

Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. Back up your Gmail account? ShortStack.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Hubspot

MARCH 3, 2020

The network, which originally targeted college students, had already reached millions of users in young adult age groups and had just gone through a few major redesigns since it first launched in 2004. Prior to this launch, you'd simply see their profile when logging into the social network. The News Feed.

Social Media 101

Social Media Media Advertising Agencies Paid Search Agency 101

Hubspot

OCTOBER 18, 2011

Transcript of “Science of Inbound Marketing” Session at Dreamforce 2011. And what this screen allows you to do is this: You fill out this demographic form. The fastest growing demographic on Facebook for a while actually has been women over the age of 55. Slides From Session. The Science of Inbound Marketing.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28

Convince & Convert

MAY 11, 2016

.” In other words, social media is banking on the dominance of social selling and could basically care less how your company’s non-paid, organic efforts suffer as a result. Cumulative data from Statista shows that worldwide social commerce revenue has grown from $5 billion in 2011 to a whopping $30 billion in 2015.

Ad Frequency 118

Ad Frequency Social Media Twitter Merchandising 118

Hubspot

AUGUST 25, 2014

We’ve processed all that data below to give you a better idea which platforms are driving the best results, which publications are receiving the lion''s share of social traffic, and what types of content perform the best. Which Social Network Drives the Most Engagement? Sharing Sentiments by Network. via Frac.tl.

Social Media 28

Social Media Media Viral Marketing Network Marketing 28