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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. UGA, GA4, and Privacy But first, a quick note about privacy. All of the alternatives below have stronger privacy protections built in. What to do?

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The complete guide to YouTube Live in 2021

Sprout Social

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

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How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

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5 Tips for Using Social Media in Government

Spiralytics

YouTube is likewise popular among Filipinos, with more than 56 million users as of the first quarter of 2022. Also, note that some information might be well-suited for Facebook while others might be more appropriate on YouTube or TikTok. Comply with the Data Privacy Act. In July-September 2021 alone, 96.2%

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How to Setup Google Ads Enhanced Conversions

Directive Agency

The importance of Accurate Tracking in Digital Advertising AKA Good-Bye Cookies Privacy changes from more and more restrictions on user data collection and the use of personal data means the quality of your first-party customer data is going to be key to your tech company’s future marketing success. What Is Google Ads’ “Enhanced Conversions”?

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Your Guide to GA4 Setup and FAQ Answered by B2B Marketing Experts

Launch Marketing

We highly recommend using Google Tag Manager to set up and manage your GA4 property. Using Google Tag Manager also makes it easier to set up custom events when the time comes around. Use these instructions to get started with Google Tag Manager. GA4 also has a stark focus on privacy and cookie tracking.

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8 Strategies to Grow Your Business with LinkedIn Stories

Marketing Insider Group

LinkedIn’s Stories offer the same features you’ve come to expect like tagging, replying, stickers, text, and more: . Firmographics – such as name, job title, and company if their privacy settings allow it. Take a screenshot of your latest podcast playing on Spotify or the thumbnail of a new YouTube video.

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