Tiecas

JANUARY 27, 2024

Because writing effective industrial blogs requires a unique set of skills and strategies. Whether new to manufacturing content marketing or looking to improve your efforts, this guide will provide the insights and best practices you need to know when writing industrial blogs. Don’t go overboard with optimization.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Hubspot

AUGUST 3, 2023

How to Sell AI Products in a Competitive Market Now we know some of the major challenges that you need to overcome, let’s look at how some brands and experts are positioning their AI. It’s a sales tactic that we’re all familiar with, and positioning AI is no different, especially when there are apprehensions about exactly what it can do.

Marketing AI 59

Marketing AI Hubspot Product Tips 59

Hubspot

JANUARY 16, 2020

When you land your first full-time remote job , you might be excited about the role's flexibility, ability to work from home, and how it enables you to hold a position at a great company even when you aren't close to its headquarters. or "Is it even possible to move up the ladder in a remote position?".

Hubspot 99

Hubspot Work Management Wiki Paid Search Agency 99

SmartBug Media

DECEMBER 10, 2020

Yes, I am talking about HubSpot. Why HubSpot for SaaS? HubSpot helps SaaS companies attract higher quality traffic, convert that traffic into more qualified leads or trial users, and nurture those leads to customers.” HubSpot says it best: “Simplicity and sophistication are the hallmark of innovative marketing software.”

Lead Ranking 98

Lead Ranking Hubspot Top of Funnel Work Management 98

Marketri

APRIL 4, 2024

Our company recently purchased HubSpot, but we’re not using it much. They recommended HubSpot, and the company finally pulled the trigger on that purchase, knowing that they should have it but unsure exactly what to do with it. She can write content, manage HubSpot, and create graphics.

Marketing Automation Services 118

Marketing Automation Services Budget Programs Work Management B2B Marketing 118

Hubspot

NOVEMBER 1, 2018

This is where the positioning statement comes to the rescue. Let's take a look at the elements of a positioning statement and learn how to create one. What is a positioning statement? Positioning statements are used to describe how your product or service fills a need of your target market or persona.

Positioning 97

Positioning Template Examples Amazon 97

Hubspot

NOVEMBER 21, 2019

So, let’s dive into some examples of ecommerce business plans and what goes into writing one using our free template. Even though writing out a business plan seems like a painstaking process, we have a step-by-step guide to help. How to Write an E-Commerce Business Plan. Ecommerce Business Plan Examples. Maple Ecommerce Plan.

eCommerce 90

eCommerce Template Planning Examples 90

Martech

NOVEMBER 15, 2023

Thought leadership is a strategic approach to content marketing that positions you or your brand as an authority in a specific field. Dig deeper: AI in marketing: How to balance automation and the human touch OK, but can I still use AI when writing thought leadership pieces? What is thought leadership again? In your inbox.

Thought Leadership 136

Thought Leadership Work Management Marketing Management Opinions 136

FMG Suite

MARCH 9, 2022

Keep note of this as it’s one of the most crucial and most visited pages on any financial advisor’s site according to HubSpot, especially when optimizing. How To Write an Effective Bio as a Financial Advisor. Be sure to write in first-person , you’re selling services based on relationships so be affable and open.

Examples 72

Examples Barriers Advertising Agencies Trust Marketing 72

Customer Experience Matrix

JULY 22, 2011

The folks at HubSpot have been busy this summer, announcing their acquisition of Performable in June and their HubSpot App Marketplace last week. App markets are quite the fashion right now, and HubSpot’s joins the Eloqua AppCloud announced in June. Both events mark a continued expansion of their product.

Hubspot 120

Hubspot Marketing Automation Services API Salesforce.com 120

Hubspot

JANUARY 6, 2020

To help inspire new ideas and jumpstart your creativity for 2020, I asked six HubSpot Marketers to share their favorite campaigns of 2019. Here's what they revealed: 6 Campaigns HubSpot Marketers Enjoyed in 2019. One HubSpot marketer that found this campaign powerful was Kyle Denhoff, a global acquisition campaign manager. "In

Hubspot 80

Hubspot Campaigns Paid Search Agency Planning 80

Hubspot

DECEMBER 12, 2019

There is no company better positioned to digest massive amounts of audio data than Google. As of writing this, the majority of search results that involve podcasts require the word 'podcast' to be in the search query. In terms of real estate, both these carousels occupy top positions in the SERPs.

Hubspot 99

Hubspot SEO Design SERP 99

FMG Suite

NOVEMBER 22, 2022

Keep note of this as it’s one of the most crucial and most visited pages on any financial advisor’s site according to HubSpot, especially when optimizing. How To Write an Effective Bio as a Financial Advisor Prospects and clients want to see personality from the companies they work with. Why Is a Bio Important to Financial Advisors?

Examples 52

Examples Barriers Advertising Agencies Trust Marketing 52

FMG Suite

APRIL 25, 2024

What to do: Write strong subject lines: If your content is your product, then your subject line is your packaging. To write one, creatively reference the content of your email. For example, write “This week’s trending topics” or “Should I do X or Y?” Don’t write “Weekly Newsletter.” Build curiosity and ask questions.

Planning 52

Planning Marketing Management Marketing & Strategy Contact Marketing 52

chiefmartech

SEPTEMBER 21, 2017

I’ve basically had two themes on this blog that I’ve been writing about for 10 years: The blending of marketing and technical talent — marketing technologists — empowering businesses to thrive in a digital world. But then HubSpot approached me about the opportunity to help them shape their platform ecosystem strategy.

Hubspot 0

Hubspot Enterprise Management Work Management Marketing Management 0

Hubspot

APRIL 27, 2021

Your unique selling position (USP). As one of the most important sections in your brief, spend time figuring out what you're looking for before writing this section. This video creative brief template presents the key questions you'll need to answer to write an effective brief. HubSpot's Creative Brief Template.

Design 83

Design Template Paid Search Agency Budget Programs 83

Hubspot

OCTOBER 15, 2019

At INBOUND this year, HubSpot CTO and co-founder Dharmesh Shah announced that our company now has more than 200 remote employees globally. Remote work is becoming so valuable to prospective employees that the second-most searched word on HubSpot's career page is "remote.". At HubSpot, the answer is yes.

Hubspot 76

Hubspot Work Management Tips Video Marketing 76

Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). Imagine you’re writing about ‘Kubernetes security’. It’s not enough to write one post targeting the ‘Kubernetes security’ keyword.

Keywords 118

Keywords SEO SERP B2B Thought Leadership 118

Hubspot

NOVEMBER 20, 2017

Here’s the message I sent Lindsay Kolowich when I was applying to the HubSpot Sales Blog writing position (it’s an email, not an InMail, but could just have easily been sent via LinkedIn): This message works because: I connected with Lindsay over Twitter first, so she was expecting my email. Cheers, [Your name].

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

The Lead Agency

MAY 21, 2019

A value proposition is a carefully crafted positioning statement that shows consumers the distinct way your offering will benefit them. 69% of B2B firms have established value propositions – Hubspot For those operating in the B2B sector, constructing a sound value proposition it crucial.

Lead Scoring 48

Lead Scoring Lead Ranking Differentiation Advertising Agencies 48

Marketing Insider Group

JUNE 22, 2023

Automated marketing lets you spend less time writing messages and pressing “Send.” Image Source Eventually, you’ll get a positive response from a prospect who’s ready to buy. Several weeks or a few months is often enough to get the traction and information you need. How Does Automated Marketing Work?

Marketing Automation Services 255

Marketing Automation Services Budget Programs Automation Work Management 255

Marketing Insider Group

AUGUST 10, 2021

You might write an educational eBook, Whitepaper, or Guide about a trend or gap in your industry—which will not only answer your lead’s question but position your company as a thought leader and viable partner. Learn more about personalized CTAs with HubSpot now. Bonus Tip: Uplevel Your CTAs with Personalization.

Lead Generation 362

Lead Generation Marketing Qualified Leads Lead Ranking Sales Qualified Leads 362

Hubspot

MARCH 23, 2017

Last October, I had the opportunity to collaborate with the team at HubSpot to rewrite their copy as part of their site's redesign. We grilled HubSpot's product development, sales, and support staff to get their inside perspective. The HubSpot Growth Stack consists of HubSpot's marketing, sales, and CRM software.

Hubspot 77

Hubspot Conversion Work Management Marketing Management 77

Hubspot

JUNE 13, 2018

There’s one small problem, though: your boss wants you to write and present a content marketing plan to her, but you’ve never done something like that before. Fortunately, we’ve curated the best content marketing plans to help you write a concrete marketing plan that’s rooted in data and produces real results. Target Customers.

Planning 101

Planning Marketing Plans Examples Buyer Personas 101

Terminus

DECEMBER 8, 2020

So, before you write another robotic email, why not record a video instead? In this Takeover episode, hosts Nikhil Premanandan and Karthi Mariappan from Hippo Video speak with Dan Tyre , Sales Director at Hubspot , about how to use video-selling to humanize your sales process. At HubSpot, Dan has crunched the data repeatedly.

Hubspot 48

Hubspot Video Marketing Cold Calling Knowledge Base 48

Martech

MARCH 22, 2024

Enhancing the creative approach to improving existing processes leaves us in a position to focus more on creativity and optimization. However, only 33% of marketers using AI task it with generating ideas or content inspiration, according to a recent survey from HubSpot.

Marketing AI 104

Marketing AI Content Marketing Enterprise Management Planning 104

Hubspot

MAY 14, 2018

Arming yourself with a powerful resignation letter helps you ensure a positive conversation with your boss, and a smooth transition to your next journey. But how do you write a good resignation letter? How to write a professional resignation letter: template. I have accepted a teaching position in Virginia. Your Email.

Sample 98

Sample Template Copywriting Training 98

Hubspot

APRIL 27, 2020

In this scene, Will Smith is talking to one of the robots alone and asks it, "Can a robot write a symphony? So for both your and the robot's sake, we've compiled some insight from HubSpot experts about the topic. Generally speaking, those positions are more data-oriented and quantitative in nature. At least I think he does.

Hubspot 64

Hubspot Work Management Budget Programs Lead Qualification 64

Navigate the Channel

JANUARY 11, 2024

How do you amplify positive customer voices and address those not-as-positive? Make sure your business listing is up-to-date with accurate information, attractive visuals and engaging posts to increase your chances of getting positive reviews. Reviews that are over-the-top get bumped—whether they’re negative or positive.

Work Management 65

Work Management Marketing Management Customer Satisfaction Business 65

FMG Suite

APRIL 25, 2024

Write And Repurpose You can easily burn out if you’re constantly writing emails and blogs for your clients. Maybe you just need an outside firm to supplement what you’re already writing and sending out yourself. Let’s say you have time to write just one blog per month. Ideally, it would be some 2,000 words.

Work Management 52

Work Management Marketing Management Planning Contact Marketing 52

Hubspot

FEBRUARY 22, 2019

Over the past three years, HubSpot has spent millions of dollars and ran over 1,200 controlled experiments on acquiring free CRM users through Google advertisements. For example, if we had a “Competitors” campaign, we’d have a “HubSpot Marketing Competitors” ad group and a “HubSpot Sales Competitors” ad group. HubSpot CRM").

Hubspot 74

Hubspot Cost Google Process 74

Hubspot

APRIL 11, 2018

Writing a cover letter can feel like a daunting task, particularly if you don’t have a lot of “real world” experience. This is your chance to pick out a few keywords from the position description, and dive into examples showing how you’ve exhibited these skills. Formatting.

Template 91

Template Examples Work Management Marketing Management 91

Hubspot

MAY 9, 2023

To better understand how salespeople use AI to communicate with prospects in 2023, we're pulling new data from the HubSpot State of AI Survey to answer. Why Salespeople Use AI for Email Salespeople use AI for writing sales emails because it can help them nurture multiple prospects closer to a won deal using effective writing and automation.

Generation 61

Generation Outreach Hubspot Buzz 61

Hubspot

MAY 15, 2018

You can’t just put your job search on pause until the company opens the position again. How do you express interest in joining a company when the position you want isn't currently available? If you’re really impressive, some companies might even create a position just for you. How to Write a Letter of Interest.

Work Management 96

Work Management Marketing Management Blogger Paid Search Agency 96

Hubspot

MAY 6, 2020

Free, live educational programming is a great way to position your brand as a thought leader. For instance, at HubSpot we often post educational content on our Facebook page, like the example below: By going live, you're adding an extra level of authenticity and connection. That way there are no spelling or grammar errors.

Facebook 100

Facebook Social Media Creativity Hubspot 100

Marketing Insider Group

JULY 13, 2020

Who has time to write blog posts and to promote them? In 2019, the average blog post took nearly four hours to write. It also positions your brand as a thought leader in your industry. HubSpot has found that one in every 10 blog posts turns out to be a compounding post. Appealing, right?

Paid Content 304

Paid Content B2B Thought Leadership Paid Search Agency Thought Leadership 304

Contently

JANUARY 23, 2020

If you’re looking to cut through all the noise and differentiate your brand from the flood of competing content, one of the most effective ways is interactive content, which is uniquely positioned to drive meaningful long-term results. HubSpot’s Website Grader. Just ask Grammarly, a go-to website for writing assistance.

Tools 166

Tools Word of Mouth Hubspot Interactive Marketing 166