Zoominfo

AUGUST 16, 2019

This GDPR for marketing post is informational only and not for the purpose of providing legal advice. GDPR: The 4-letter word that kept marketers up at night. There was a lot of confusion and anxiety surrounding the upcoming General Data Protection Regulations (GDPR), which went into effect on May 25, 2018! That’s right.

Planning 165

Planning Zoominfo Opt-out Opt-in 165

Customer Experience Matrix

MAY 8, 2018

But even though I respect those experienced opinions, I’m beginning to wonder GDPR might have a much greater than most of us think. Nor will the limited geographic reach of GDPR blunt its impact: it looks like most U.S. Nor will the limited geographic reach of GDPR blunt its impact: it looks like most U.S.

Advertising Agencies 166

Advertising Agencies Marketing Proposals Barriers Vendors 166

Marketing Insider Group

JUNE 27, 2018

In May, the EU Parliament rolled out the General Data Protection Regulation (GDPR), a new data policy that protects the personal information of EU internet users by tightening the guidelines associated with data collection and retention by websites.

Marketing Websites 259

Marketing Websites Guidelines Internet Marketing Personalization 259

Zoominfo

APRIL 20, 2021

As a result of that review, we recently attained the General Data Protection Regulation (GDPR) Practices Validation. GDPR Influences Corporate Data Protection Measures. The validation is just the latest step we’ve taken In order to ensure that we stay up to date on the latest trends.

Zoominfo 130

Zoominfo Validation Privacy Practices 130

Biznology

JUNE 25, 2018

That is now the law of the land because GDPR requires that of any company that wants to do business with a European citizen–which is just about any company bigger than your local pizzeria. Because we as marketers would rather compete with each other to grab every piece of data we can, rather than serve our customers, GDPR happened.

Terms and Conditions 176

Terms and Conditions Privacy Opt-out Cross-Selling 176

The Point

FEBRUARY 27, 2018

Following on the heels of CAN-SPAM (US) and CASL (Canada), the General Data Protection Regulation (GDPR) is the latest in a series of government regulations that promises to have a major impact on the way B2B marketers conduct business. The penalties for non-compliance with GDPR can be severe. This is not one of those articles.

Privacy Policies 231

Privacy Policies Marketing Automation Services B2B Marketing Marketing Management 231

Only B2B

FEBRUARY 11, 2021

We can strengthen our ‘quality data’ by introducing The General Data Protection Regulation (GDPR) compliance. When you introduce The General Data Protection Regulation (GDPR) into your business you can reach to attain these benefits. Now lets learn some points about GDPR, So, What is GDPR for Database Cleansing?

Privacy 118

Privacy Opt-in CAN-SPAM Opinions 118

Litmus

MARCH 8, 2021

The European Union’s privacy law, General Data Protection Regulation (GDPR), went into effect on May 25th, 2018. At the time, many wondered what GDPR means for email marketers. And fortunately, GDPR didn’t kill email like the doomsayers predicted. How to keep email consent compliant with GDPR.

Opt-in 136

Opt-in Terms and Conditions Opt-out CAN-SPAM 136

Zoominfo

MARCH 8, 2018

So you’ve heard the news—the General Data Protection Regulation—or GDPR—goes into effect on May 25 th , 2018. But, what does GDPR really mean for you, your business, and your customers? Keep reading as we break down some of the biggest questions surrounding GDPR and give you important pointers about GDPR compliance.

FAQ 186

FAQ Zoominfo Advertising Agencies Paid Search Agency 186

Zoominfo

APRIL 20, 2021

As a result of that review, we recently attained the General Data Protection Regulation (GDPR ) Practices Validation. With ZoomInfo’s expansion into the EU, the GDPR Practices Validation was an important step towards improving our transparency, ensuring individual privacy, and preventing the misuse of our EU customers’ information.

Zoominfo 130

Zoominfo Validation Privacy Practices 130

Biznology

MAY 23, 2019

Last May, large corporations around the world shuddered as the European Union enacted the General Data Protection Regulation (GDPR). Without knowing how the legislation works, most companies have erred on the side of applying it as if it were a global regulation, meaning GDPR is protecting people who are clearly outside of its scope.

Privacy 106

Privacy Act-On Tagging Advertising Agencies 106

Zoominfo

AUGUST 16, 2019

GDPR: The 4-letter word that kept marketers up at night. There was a lot of confusion and anxiety surrounding the upcoming General Data Protection Regulations (GDPR), which went into effect on May 25, 2018! Does GDPR Apply to U.S. The GDPR does apply outside the EU in some circumstances, but it does not apply to everyone.

Planning 100

Planning Opt-out Opt-in Paid Search Agency 100

Search Engine Journal

JULY 4, 2023

Google Analytics is under scrutiny for GDPR issues. The post Google Analytics Violates GDPR, Says Swedish Watchdog appeared first on Search Engine Journal. Swedish data protection authority warns companies against use.

Analytics 80

Analytics Google Companies Tools 80

Smarte

SEPTEMBER 27, 2021

All About GDPR :Penalties, Assumptions and How to Sell Without breaking the law using GDPR Compliant Data. The way you prospect has changed forever since May 2018 – after the implementation of the EU Data Protection Regulation call GDPR (Global Data Protection Regulation). GDPR will not be affect my sales team”.

Cold Calling 98

Cold Calling Opt-out Opt-in Contact Marketing 98

Customer Experience Matrix

FEBRUARY 18, 2018

Like an imminent hanging, the looming execution of the European Union’s General Data Protection Regulation (GDPR) has concentrated business leaders’ minds on their customer data. This has been a boon for Customer Data Platform vendors, who have been able to offer their systems as solutions to many GDPR requirements.

Enterprise Management 189

Enterprise Management Work Management Marketing Management Paid Search Agency 189

The Point

NOVEMBER 13, 2018

If your marketing organization is 100 percent GDPR compliant (and if you are, you’re in the minority ) you may feel that your data compliance issues are behind you. The GDPR deadline may already be a waning memory, but global data privacy regulations are just getting started. Think again. Photo by Dayne Topkin on Unsplash.

Trust Marketing 133

Trust Marketing Privacy Opt-out Opt-in 133

Sprout Social

JUNE 15, 2020

Is there a link between GDPR and social media? ” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected.

Social Media 132

Social Media Social Marketing Privacy Policies Media 132

Smarte

NOVEMBER 10, 2021

A Conclusive GDPR Checklist: What Marketers Need to Know. This resulted in the need for GDPR (General Data Protection Regulation), which came into effect in 2018. Since GDPR came into effect, it has changed the way businesses operating in the European Union (EU) handle personal data. What is GDPR? Source: BBC.com ).

Work Management 98

Work Management Opt-out Marketing Management Opt-in 98

PureB2B

MAY 30, 2022

There are a few key questions that most sales teams had when the GDPR became enforceable. Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. Let’s get into it What is the GDPR?

B2B 62

B2B CAN-SPAM Opt-out B2B Sales 62

Lake B2B

JULY 17, 2023

What is GDPR? GDPR which stands for General Data Protection Regulation is a regulation that came into effect on May 25, 2018. The GDPR states that businesses that collect and use public data for various business reasons should adhere to the laws of GDPR.

Privacy 52

Privacy Practices B2B Marketing B2B 52

Act-On

MAY 22, 2018

The European Union's GDPR takes effect May 25, 2018, and applies to the 28-nation union's 510+ million citizens, as well as any business doing business with them, regardless of where they are based. Here is a Top 10 question video that helps you achieve GDPR compliance.

Video Marketing 100

Video Marketing Effectiveness Business Email Marketing 100

Adobe Experience Cloud Blog

APRIL 18, 2018

When the General Data Protection Regulation (GDPR) becomes official May 25, 2018, it’ll usher in a new era of data security and transparency. In this blog, you’ll learn the key GDPR terms marketers should be familiar with. Any piece of information that can be tied back to a specific individual is protected under the GDPR.

Privacy 134

Privacy Enterprise Management Marketo Thought Leadership 134

Act-On

MARCH 20, 2018

The European Union's General Data Protection Regulation (GDPR) takes effect on May 25 and applies to the EU’s 510 million citizens, as well as any business doing business with them, regardless of where they are based. Learn what Marketers need to know about GDPR today.

Marketing 128

Marketing Effectiveness Business Email Marketing 128

Optinmonster

MARCH 31, 2021

Are you looking for the best GDPR plugins for WordPress to make sure you’re not breaking regional laws? Every website needs to be GDPR compliant if it handles data from the European Union. That’s why, today, we’re going to share the best GDPR plugins for WordPress. What Is GDPR (& Why Does It Matter)?

Marketing Analytics Tools 80

Marketing Analytics Tools Best Practices Opt-out Adsense 80

PureB2B

MAY 30, 2022

There are a few key questions that most sales teams had when the GDPR became enforceable. Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. Let’s get into it What is the GDPR?

B2B 62

B2B CAN-SPAM Opt-out B2B Sales 62

PureB2B

MAY 30, 2022

One of the biggest concerns marketers have is the impact GDPR has on sending emails to EU data subjects which many believe could spell the end of cold email sending. Read on below GDPR Guide to find out why: What Is GDPR? On the Surface: What GDPR Means for B2B Marketers. First of all, What Is GDPR?

Opt-out 62

Opt-out Opt-in Ideal Customer Profiles Trade Show 62

Smarte

JULY 8, 2020

The post All About GDPR :Penalties, Assumptions and How to Sell Without breaking the law using GDPR Compliant Data appeared first on SMARTe Inc. Whenever you cold call your prospects, meet them while networking at events, there are proven strategies to turn prospects into customers that have always worked since ages.

Cold Calling 90

Cold Calling B2B Sales B2B Companies 90

Outgrow

APRIL 24, 2022

How Does GDPR Affect Advertising? Since the introduction of GDPR, there’s been an increasing need to find more effective ways of collecting data rather than just relying on third-parties. What Is GDPR? The basic purpose of GDPR is to protect personal data. The GDPR applies to everyone who is a part of the EU.

Advertisements 52

Advertisements Advertising Outgrow Privacy 52

SendGrid

JUNE 28, 2020

Under the GDPR, people located in the EU have control over their personal data and how it can be used by commercial entities. GDPR compliance should be top of mind when developing an international strategy. The post GDPR Controllers vs Processors appeared first on SendGrid.

Personalization 75

Personalization Practices Best Practices 75

SendX

FEBRUARY 29, 2024

Email marketers are constantly navigating the complex landscape of regulations and laws, such as GDPR and CAN-SPAM, aiming to enhance their brand's integrity while maximizing engagement. The challenge lies not only in staying up-to-date with ever-changing laws but also in implementing practices that ensure every email sent is compliant.

Practices 221

Practices CAN-SPAM Best Practices Email Marketing 221

Biznology

APRIL 23, 2019

Even savvy marketers can be forgiven for thinking that GDPR isn’t something they need to worry about – it applies only to EU citizens, right? The post What is GDPR and Why Does It Matter? While that’s technically true, you could be at risk if your website is accessible from EU countries. Similar, although not the same.

Privacy Policies 116

Privacy Policies Privacy Protection Work Management Marketing Management 116

Biznology

MAY 22, 2017

So your existing customers are probably already hounding you to amend their contracts to include GDPR language, says Attai. But apparently it does not always mean that you must get GDPR compliance in advance to make cold contact with prospects. Look for prospecting data that was opted in under GDPR specifications.

Privacy 139

Privacy Data Hygiene Marketing Management Paid Search Agency 139

Act-On

APRIL 3, 2018

The European Union's General Data Protection Regulation, GDPR, takes effect on May 25th and is the biggest change to the internet in a generation. Learn about GDPR compliance, and preparing your gated forms to have clear, opt-in consent.

Opt-in 100

Opt-in Generation Effectiveness Landing Pages 100

Adobe Experience Cloud Blog

MAY 22, 2018

GDPR affects not only European companies but any business around the world that does business in the EU, requiring organizations to process personalp data against a set of new criteria. This Accountability Principle, in my opinion, is the most challenging part of GDPR for marketing. GDPR Holds Us Accountable to Higher Standards.

Opt-out 134

Opt-out Opt-in Marketo Thought Leadership 134

Smarte

JULY 27, 2021

In May 2018, General Data Protection Regulation (GDPR) was implemented by the EU to protect the personal data of EU citizens from data […]. The post Impact of GDPR to data appeared first on SMARTe Inc.

Privacy 52

Privacy Personalization Marketing 52

Smarte

APRIL 21, 2020

CCPA vs. GDPR How are these two laws different from each other? The post CCPA vs. GDPR: How are these two laws different from each other? Many of the privacy regulations set in motion […]. appeared first on SMARTe Inc.

Privacy 101

Privacy Contacts Relevance Lead Generation 101