Unleashing the Power of Customer Data Platforms (CDPs) and AI: A Game-Changer for Modern Marketing
Customer Experience Matrix
SEPTEMBER 13, 2023
For some unknown reason, my last three presentations all started as headlines (two created by someone else) which I then then wrote a speech to match. This isn’t my usual way of working. It does add a little suspense to the writing process – can I develop an argument to match the title? It also dawns on me that this is the way generative AI works: start with a prompt and create a supporting text.