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Your ‘welcome email’ has the highest open rate and CTR

Sword and the Script | B2B

The other day I logged into my email marketing tool to check on the performance of my last newsletter – 35% open rate and about 4% click-through rate (CTR). That’s better than the industry averages – ~20% open rate and ~2% CTR – but then I noticed the numbers on the previous send – and it has a 64% open rate and 20% CTR.

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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

From the targeted precision of LinkedIn Sponsored Updates to the expansive reach of the Google Display Network, each tool and tactic we’re about to dive into is a piece of the puzzle in crafting your content’s journey from creation to conversion. This is where the magic of paid content distribution comes into play. Why Zemanta?

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3 Text Tweaks that Boosted CTR

Anyword

If you were here last week, you’ll remember that the results of a recent experiment that we ran supported the idea that post text has a significant impact on performance metrics like CPC and CTR. We found that on average, different post texts resulted in a 15% difference in CPC and a 17% difference in CTR.

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7 Email Writing Techniques to Boost CTR and Conversion Rate

Outgrow

7 Email Writing Techniques to Boost CTR and Conversion Rate. Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . If you want to boost your CTR and conversion rate using email writing techniques, you need to play by the rules. and 22.86% open rate. and 22.86% open rate.

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Should CTR be a Key Performance Indicator for B2B Advertisers?

KoMarketing Associates

Click-through rate (CTR), very simply, is the number of clicks your ads have received divided by the number of total impressions. The Benefits of Having a High CTR: Click-through rate is one of the most important factors in Google’s Ad Rank formula. This means that CTR is key in determining your Quality Score. Manipulating CTR.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. Click-through Rate (CTR). CTR measures how many people clicked on a link, call to action (CTA), or image within an email. CTR provides an indication of how well the content of the email connected with the audience. The cross industry average for average CTR is 2.62%.

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Is Your Video Content Fulfilling Its Goals?

Marketing Insider Group

Click-Through Rate (CTR): If your video includes a call-to-action (CTA), this is your gold mine. A high CTR means people are taking action. Whether it’s visiting your website or buying a product, CTR moves your audience from viewers to doers. Tools like automatic captioning can help, but always review for accuracy.