seo.co

OCTOBER 4, 2021

Example: If you have a page for Kansas City Events in 2013, you want that to be specifically portrayed. You don’t want a title like “Local Events in 2013.” You want it to say specifically: “Kansas City Events in 2013.”. Next time you’re at an event or out on a job, take photos. Use them in your blog posts.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

seo.co

JANUARY 1, 2023

Via your blog, podcast, YouTube channel, and any other platform through which you release content, make a point of singing the praises of your suppliers, vendors, and others who you admire, whether they be bloggers, other business owners, or anyone else. Submit Press Releases. Press releases are very easy to write.

Wikipedia 98

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 98

KoMarketing Associates

MARCH 13, 2018

Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. Write a newsworthy press release and distribute it to key publishers and media outlets. Run a contest or promotional event. Sponsor an event or conference your organization is attending, presenting, or exhibiting with.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Optinmonster

FEBRUARY 11, 2024

Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service. Use platforms like Zoom or GoToWebinar to host your events. It’s an excellent way to get content AND free promotion.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Hubspot

SEPTEMBER 13, 2017

When it comes to product-centric events and announcements, advance leaks and rumors are nothing new for Apple. But in case you didn't have time to attend or stream the two-hour event, fear not -- we covered it for you. The Apple Event Was Totally About the iPhone 10th Anniversary. But something about this round was different.

Lead Ranking 74

Lead Ranking Display Pricing Price 74

Lenny's Newsletter

SEPTEMBER 5, 2023

The founder of Snyk went to where their ICP users were spending time—meetups, events, and online communities: “Since we were trying to get developers to take on a responsibility they’ve historically not embraced, it was critical to make the product extremely low-friction and focus on getting them using it.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Convince & Convert

APRIL 25, 2016

Nestlé’s Drumstick did a sponsored event to reach out to early Periscope influencers to create their own content and promote with sponsored tweets. Blogger hosted/partner-hosted streams. Live events. These live events have included presentations, talks, conferences, press conferences, performances, concerts, tours, and demos.

Video Marketing 144

Video Marketing Brand Identity Branding Storytelling 144

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

PR 100

PR Blogger Tips Best Practices 100

ClearVoice

AUGUST 3, 2021

The CPJ is made up of a group of global experts who follow, monitor, documents, and take action on violations of press freedoms. . The Fourth Estate efforts are focused on helping support and nurture an active free press by promoting news reporting as a needed resource for a well-balanced society. ” National Press Club.

Organization 104

Organization Press Ethics Thought Leadership 104

Webbiquity

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. Since many (most?)

PR 100

PR Social Media Media Blogger 100

Scoop.it

OCTOBER 27, 2022

If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. As a service-based business, you’re always pressed for time — so what better way to alleviate some pressure than to supplement with curated content? See how we can help.

Curation 87

Curation Work Management Marketing Management Service 87

Navigate the Channel

NOVEMBER 14, 2017

. - Create long form content with a well known influencer or blogger. Send influencers to cover industry events for you. They will be able to take photos, videos, and blog about the event while judiciously mentioning your business as they go. If you have the ability to give people press passes, all the better.

Social Marketing 101

Social Marketing B2B Marketing B2B Banner Ads 101

Biznology

JUNE 26, 2018

Our universe of influencers spanned tier 1 A-list influencers all the way down to the most casual blogger, advocate, and social media dabbler. These touches can take many forms: A physical connection, such as meeting at a networking event. Everyone was so excited as to how successful the launch was.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Optinmonster

MAY 16, 2023

It involves collaborating with other website owners or bloggers to contribute valuable articles or posts relevant to their audience. Leverage local link building opportunities by partnering with local organizations, sponsoring events, or participating in community activities. The benefits of guest posting are multi-fold.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Launch Marketing

MAY 24, 2018

Marketing the launch of your B2B company should start months in advance, and should utilize multiple channels and approaches to maximize reach while minimizing the chance of your big event resulting in a whimper instead of a bang. Distribute a Press Release to Relevant Publications and Influencers. Go Live With a Launch Event.

Paid Search Agency 57

Paid Search Agency Promotion B2B Marketing Planning 57

seo.co

JUNE 16, 2021

Via your blog, podcast, YouTube channel, and any other platform through which you release content, make a point of singing the praises of your suppliers, vendors, and others who you admire, whether they be bloggers, other business owners, or anyone else. Submit Press Releases. Press releases are very easy to write.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Writing on the Web

JANUARY 16, 2013

Here are some ideas for new blog content for the New Year: Guest bloggers – having a guest blogger can breathe new life into your blog. Guest bloggers offer a fresh perspective and new topics. Consider asking a guest blogger to contribute a whole series of posts rather than just one. Top 10 Topics for Your Ezine or Blog.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

NuSpark Consulting

NOVEMBER 19, 2012

Even the top professionals in the field work to stay ahead of Google; what of article submission services, what of social signals and bookmarking, how do I attract bloggers to pick up client articles, and on and on. Usually this is planned content, but every so often we have to act quickly for any trigger events that occur.

SEO 100

SEO Planning Blogger Content Marketing 100

Contently

MAY 17, 2016

But what if, in return for your work, you were offered a desk in a co-working space plus access to a photography studio, event space, meeting rooms, and over 20 other freelancer colleagues from a variety of disciplines? Melo does logistics and press distribution, but what they hadn’t done before is create content,” he said.

Content 113

Content Press Distribution Ad Agencies 113

Sharpspring

JUNE 3, 2021

Some of the most successful bloggers I know, such as Leo Babauta, Chris Brogan and Steve Pavlina don’t draw a clear line between their private and business life. For example: A charity event you’ve organized, the Hawaii retreat you’ve been to, the new office you’ve moved to. Add a CTA on how to contact your press team.

Personalization 129

Personalization SEO Brand Identity Branding 129

ClearVoice

OCTOBER 9, 2018

A PR or marketing agency might wind up with clients from the hospitality, health, banking, fashion and interior design sectors, not to mention some community non-profits and charitable events. Let’s make an indoor park for an upcoming event.” What if your activation at this event is just to provide voter registration?”

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Navigate the Channel

JANUARY 3, 2023

Content, including news (old-school press) releases , helps create awareness about ideas, situations, services, people and products for both B2C and B2B companies and businesses. Seek out digital-only publications and news sources (don’t forget the bloggers) and add them to your list. That’s newsworthy. Think human interest.

Public Relations 65

Public Relations Contacts Tips Marketing & Strategy 65

Convince & Convert

JANUARY 6, 2016

Marketing is not always a priority, and businesses want to keep costs low to accommodate more pressing expenses. Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers. Three famous bloggers were chosen to decorate three sidecars.

Marketing & Strategy 113

Marketing & Strategy Marketing Strategy Advertising Agencies Business 113

Hubspot

OCTOBER 21, 2013

In the past month I’ve spoken at Moto X launch events in Canada, Mexico, Argentina, Brazil, Peru, Colombia, Chile, and the United States. I ended the tour leaving nothing to chance and determined to take total control of the social media exposure of each event. 4) Broaden what socializing an event means. Here’s how.

Work Management 28

Work Management Social Media Marketing Management Press 28

Biznology

NOVEMBER 8, 2012

Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. And bloggers , of course, need to know what words their audiences use to describe their pain points. IBM sponsors the event. And the words enriched all related social outreach.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Convince & Convert

JANUARY 19, 2011

Therefore, perhaps each user of Twitter is a blogger. Some courts have held that bloggers are the equivalent of journalists, and therefore have certain protections afforded to members of the news media. In such an event, Ms. Other courts have taken a contrary position and have held that bloggers are not always journalists.

Blogger 117

Blogger Advertising Agencies Twitter Advertising Mediums 117

Convince & Convert

JULY 23, 2012

Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. Twitter is preparing for its biggest surge in event traffic with the London Games.

Social Media 135

Social Media Media Blogger Television marketing 135

Digital B2B Marketing

FEBRUARY 21, 2012

Media and press are tauting the ability of Pinterest to drive traffic and the time spent on Pinterest. Given the focus on Pinterest from marketing bloggers and press, it isn’t surprising to see Hubspot and Constant Contact, both focused on marketers, active on Pinterest. Pinterest is the marketing flavor du jour.

B2B Marketing 100

B2B Marketing Brand Identity Branding B2B 100

KoMarketing Associates

MAY 21, 2015

For example, if building an improved presence amongst bloggers is a core strategy for content distribution, perhaps setting a specific goal for executing quality comments on reviewed blog posts (on others’ blogs) per week will help motivate the effort. Remember that a strategy refresh doesn’t need to happen solely online either.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

ClearVoice

NOVEMBER 2, 2018

Whatever your specialty, we’ve created this handy guide of some of the best marketing conferences and events throughout 2019 to help you strategize your conference schedule. And, in between the events you choose to attend, consider some of the best content marketing courses for professionals.). Has your marketing team made plans yet?

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Valasys

SEPTEMBER 22, 2023

They organized an extravagant launch event in Manhattan with a green carpet, “pupperazi” photographers, and lavish treats for dogs, all streamed by The Dodo on Facebook. This highlights the effectiveness of private influencer events, offering a more personal touch than traditional press trips.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

ClearVoice

MARCH 8, 2022

In her “downtime,” she authors best-selling books, provides content marketing and marketing writing training, pens numerous blogs for social media, and speaks at national and international conferences and events. She can be found as a presenter at various digital marketing events. Lilach Bullock , founder, Lilach Bullock Ltd.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Moz

MAY 24, 2020

Whether you’re a business owner or blogger, your About page tends to rank incredibly well for brand-driven search queries (those that contain your name or your brand name). I refuse to deal with bloggers who don’t take themselves seriously. Why is your About page so important? It is often an entry page.

Top of Funnel 81

Top of Funnel Marketing Analytics Tools Blogger Eye-Tracking 81

KoMarketing Associates

MAY 5, 2015

In the spirit of educating ourselves on the significance of this festive holiday, let’s take a look at 5 practical content marketing tactics you can take to educate and inform your B2B audience ( we are still in the office until 5:00 pm, after all ): Attend In-Person Events. So what does all of this mean? Final Thoughts. Salt or no salt?

Education 120

Education Tactics B2B Marketing Practices 120

Smashmouth Marketing

OCTOBER 6, 2009

Many events in the physical world, like meetups and house parties, start with Twitter. In fact, our new site's press section will basically be a blog. Press sections today don’t have mechanisms for people to respond to a press release, to ask questions. Mike: Blogging seems to be the communications platform of the future.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Content Standard

APRIL 9, 2018

Millions voted for the next M&M because they wanted to be a part of a pretty historic event. The fashionista might ask for input on how to style her outfit of the day; the travel blogger might ask what new destination to visit. Starbucks asked customers what brewing method they wanted to learn about, coffee press or chemex.

Social Media 99

Social Media Social Marketing Media Work Management 99

Biznology

JUNE 28, 2013

If you have a trade show coming up, you’ll want to spend some of your money on marketing collateral and promotional items for the event. Press Releases. Investing in a monthly press release and distribution can help you achieve greater visibility in a few ways.

Paid Content 80

Paid Content Spending SMB Budget Programs 80