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How to Create a Privacy Policy for Your Website

sagefrog

Today, digital data is one of the world’s most valuable commodities, which means the collection and handling of that data are of the utmost importance on an individual, business, and legal level. For websites in the B2B space , privacy policies are essential for transparency, legal compliance, and building trust with users.

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How to Balance Personalized Marketing With Data Privacy in 2021

Webbiquity

Over the past three years, data privacy has received a great deal of media attention, driven mainly by the implementation of GDPR in the EU. Yes, privacy legislature is excellent news for consumers, especially when considering the consequences of data breaches. falls under these privacy regulations. Guest post by Natasha Lane.

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Performance Marketing: Tools, Techniques and Best Practices

Marketing Insider Group

What’s even more exciting is that marketers can now keep an eye on how their ads are doing, minute by minute. This smart, data-driven approach is what we’re discussing today, and it’s got a name: Performance marketing. You might be thinking, “How is this any different from traditional marketing?”

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The Evolution of CRM in the Era of Big Data

Heinz Marketing

Initially, it was about managing customer interactions and data, a practice crucial for businesses to understand and serve their clients efficiently. With the arrival of big data, a term that epitomizes the massive, complex datasets generated in the digital era, the landscape of CRM has undergone a transformative shift.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity

While audience behavior can reveal potential successful topics, you need to know how you design your content. But some become wildly successful while others struggle, switching from one approach to another. What sets them apart? What follows is loss of resources, energy, and enthusiasm. What worked yesterday might not work today.

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DealSignal vs. SalesIntel: Best SalesIntel Alternative

DealSignal

Table of Contents [Open] [Close] In a Nutshell DealSignal Overview: Best SalesIntel Alternative SalesIntel Overview Quality Coverage Integration Types of Integrations Integration Depth Ease of Use Compliance Data Security Privacy Considerations Regulatory Compliance Pricing DealSignal vs. SalesIntel: Which is Better for Your Business?

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Blog: Conversica Announces SOC 2 Compliance

Conversica

It’s a new year, but Conversica’s teams are already hard at work—including our Security team which is happy to announce that we have successfully achieved SOC 2 Compliance. What Is SOC2 Compliance? Data privacy and protection are essential for fostering secure digital environments for businesses and their customers.

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