Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 94

Enterprise Management CMS Development Marketing Automation Services Marketing Management 94

Marketing Insider Group

JUNE 15, 2021

In addition to blog posts, articles, and other webpage content, include PDFs, videos, graphics, images, and any other content-related assets you have on your website. Optimize for SEO – reworking titles, headers, meta descriptions, and body content. A common way to deindex a page is to add a “noindex” tag to a page’s HTML code.

Marketing Websites 361

Marketing Websites Lead Scoring Lead Ranking SEO 361

Trade Press Services Newsletter

JULY 6, 2023

Think of it as a slogan, tag line or elevator pitch. They have simple layouts with clearly marked sections and headers, all written in a clear font. Generic objective statements on resumes are a thing of the past. Or a marketer might say, “I transform businesses from the unknown to the unforgettable.”

Personalization 130

Personalization Tips Brand Identity Branding 130

Webbiquity

JANUARY 18, 2024

If you misfire, recipients are likely to tag your messages as spam, reducing your overall email deliverability rate. For sources, offer relevant whitepapers, industry reports, or reputable blogs and publications. You can’t have misleading subject lines or headers (“From” and “To” fields must accurately identify the person or business).

Email Marketing 169

Email Marketing Work Management B2B Marketing Marketing Management 169

Optinmonster

MAY 4, 2022

Inline forms appear directly in your blog posts or web pages. Furthermore, OptinMonster makes it easy to target specific WordPress categories, tags, post types, or product pages. You can’t target the form based on WordPress tags or categories like you can with OptinMonster. Click on Save in the header bar.

API 78

API Lock-In Opt-out Opt-in 78

ClearVoice

SEPTEMBER 29, 2022

That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. In this blog post, we will go over the steps you need to take to compete for those top spots.

Lead Scoring 52

Lead Scoring Lead Ranking Long Tail Marketing FAQ 52

Hubspot

MARCH 27, 2018

Let’s start with a common marketing challenge: You want to get more people to read your blog posts. For an individual blog writer, it's a critical tool to stay at the top of your game. For teams, it can transform the quality and effectiveness of your entire blog. Blog About What People Want to Read.

Marketing AI 97

Marketing AI Tools Cross-Selling Paid Search Agency 97

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. Suzanne Bird-Harris of Websites in WordPress did the graphic design for the header.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

DAGMAR Marketing

JANUARY 22, 2024

2 – Leaving the Title Tags and Meta Descriptions Behind Don’t let your optimized title tags and meta descriptions get lost in the transition. If there are pages on your website that rank well for specific keywords, if those keywords are in the title tags for those pages they probably have a huge influence on those rankings.

SEO 52

SEO Marketing Websites Lead Scoring Lead Ranking 52

Webbiquity

DECEMBER 13, 2018

Your company logo and header banner are the very first things people will see when they land on your company page. Curate your content thoughtfully with your audience in mind, and tag others—customers, partners, industry thought leaders—as appropriate. Build a career page. It shows your company culture in its best light.

Linkedin 218

Linkedin Paid Search Agency Companies Banners 218

Launch Marketing

OCTOBER 18, 2023

Images: Whether it is a header image or an image on a blog, check that these are rendering. You would not want to find a huge image on a blog that is not supposed to be there. Title Tag: This should include your keyword and a shortened title of your page. Keep it succinct; between 55 and 160 characters.

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

Brightedge

FEBRUARY 4, 2022

In terms of practical features, web admins can now take advantage of indexifembedded tags that tell Google how to handle embedded content. New Robots Meta Tag (indexifembedded) Added to Documentation. You can learn more about the new tag in this recently published post on the Google Search Console blog.

SEO 105

SEO Mobile Advertising Tagging Paid Search Agency 105

ConvertKit

NOVEMBER 1, 2021

Now you’ll have a share link that you can add directly to your social media bio or your link page , as well as the option to embed it on to your website or blog. Here are a few ways you can incorporate it into your work right now seamlessly: Embed it on your website or blog. How you can use tip jar. Newsletter footers.

Tips 104

Tips Paid Search Agency Curation Youtube 104

seo.co

APRIL 29, 2022

Interior pages like your Product page, Contact page, and all your blog posts are going to rank easier than homepages. Keywords in the HTML Tag. For a given query, how many keywords are located in the HTML tag? Keywords in Body Tag. Similarly, how many keywords are located in the body tag of your website?

Lead Scoring 111

Lead Scoring Lead Ranking Google Correlation 111

SmartBug Media

NOVEMBER 24, 2021

Inbound marketing is a strategy in which businesses utilize content marketing, blogging, social media, and search engine optimization (SEO) to attract traffic from search engines. In addition to topical blog posts, you can create other helpful content-based resources that align with your business purposes.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

KoMarketing Associates

AUGUST 10, 2017

Header Image and Background Design. The header image and background design give visitors a first impression of you when they visit your Weibo account. Tag Your Profile and Use QR Codes. It also helps visitors to search on the Weibo and find relevant accounts and information, so don’t forget to add 4-5 tags to your profile.

Ideal Customer Profiles 136

Ideal Customer Profiles Profiling Paid Search Agency B2B 136

Marketing Insider Group

FEBRUARY 15, 2021

Includes clean formatting: Content that’s easy to scan, uses headers, bullets, and short paragraphs. Follows SEO best practices : Keyword in the title, first paragraph, meta title and description, alt tags, and throughout at no more than 3% of the content. Take our blog. It needs to be unique! Here’s an example.

Lead Scoring 332

Lead Scoring Lead Ranking Content SMB 332

FMG Suite

JULY 28, 2021

How to access: Click Websites > “ Pages” or “Blog” tab to the left to add your own content to your website. How to access: Websites > Home, Pages or Blog. Use headers. Heading 1 is the largest header and should only be used once on a page. How to access: Websites > Home, Pages, or Blog.

SEO 98

SEO Marketing Websites Keywords Work Management 98

Litmus

JANUARY 21, 2022

Since you can tag more than one category, you could categorize “Button” and “Client A.” You can start with micromodules—headers, body copy, buttons, etc. Blog] 10-minute emails: How to save time on email development. Blog] Getting Started with Modular Building in Litmus. There are a couple ways you can do this.

Webinar Metrics 82

Webinar Metrics Ad Building Template Advertising Agencies 82

ClearVoice

NOVEMBER 3, 2023

For instance, you want search engines to prioritize crawling and indexing your latest blog posts. To do this, you can set up an XML sitemap that specifically lists your recent blog posts. XML sitemaps, noindex tags, and canonical tags should sit at the top of your indexation toolbox.

SEO 52

SEO Work Management Tagging Marketing Management 52

ClearVoice

JUNE 28, 2022

Headings and subheadings on web pages use tags like H1 (the most prominent header, used for titles), H2 (for topics), and H3 (for subtopics). Just make sure to style your text using the preprogrammed header options instead of using bold text or specifying a text size manually. Offer definitions, steps, or recipes.

FAQ 52

FAQ Features Optimization Click Rate 52

Valasys

SEPTEMBER 26, 2023

On-page optimization refers to improving the website content, making web pages more visually appealing by providing relevant information to users and prioritizing keyword searches, such as title tags and header tags, that help search engines better understand what the web page has a focus on.

SEO 52

SEO Tools Lead Ranking SERP 52

Valasys

JANUARY 10, 2024

Key elements include: Title tags and meta descriptions Header tags Internal linking structures 4. This includes: Backlinking from reputable sites Social media marketing Guest blogging 5. On-Page Optimization: The Fine Tuning This involves optimizing individual web pages to rank higher.

Marketing Websites 40

Marketing Websites Marketing & Strategy Marketing Analytics Tools Lead Scoring 40

Sprout Social

JULY 1, 2021

On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines. The links in the below blog post from Affirm show off an example of using off-page SEO. Content for decision-makers. Page load speed.

SEO 116

SEO Top of Funnel Buyer Personas B2B 116

SmartBug Media

JUNE 29, 2021

Ensure your pages are organized with headings and paragraph tags. For example, in a blog post, the search query should appear as a header (e.g., H3, H4), and the content you want in the Featured Snipped should have a tag below. Page titles and headers. This doesn’t mean you should delete all of your old blogs.

Hubspot 52

Hubspot SEO Lead Scoring Lead Ranking 52

seo.co

JULY 10, 2023

In other words, it’s a system of scripting and tagging that makes it easier for websites to be interpreted and displayed by web browsers. By default, these browsers don’t display HTML tags; instead, these are featured and processed only on the back end. Paragraph tags (<p>). Why should you care about semantic HTML?

Lead Scoring 45

Lead Scoring Lead Ranking SEO Tagging 45

FMG Suite

APRIL 25, 2024

Write And Repurpose You can easily burn out if you’re constantly writing emails and blogs for your clients. Let’s say you have time to write just one blog per month. If you have a blog that long, you can reuse it: You can take sections and repackage them in new ways. Ideally, it would be some 2,000 words. Use emojis.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

FMG Suite

APRIL 25, 2024

Write And Repurpose You can easily burn out if you’re constantly writing emails and blogs for your clients. Let’s say you have time to write just one blog per month. If you have a blog that long, you can reuse it: You can take sections and repackage them in new ways. Ideally, it would be some 2,000 words. Use emojis.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

Stevens & Tate

AUGUST 29, 2022

You could set benchmarks for how many shares you want to average per blog post by a certain date. These keywords should be used naturally in your titles, headers, body content, anchor text, alt image tags, HTML tags, meta tags and title tags. The best way to do this is through a website blog.

Marketing Websites 81

Marketing Websites Buyer Personas Lead Scoring Lead Ranking 81

ClearVoice

SEPTEMBER 28, 2022

For example, if a writer conducts in-depth research and looks at existing blog posts, the original sources’ content may influence their write-up on a subconscious level. Use canonical tags to prevent these URL parameters from causing duplicate content issues. Use canonical tags. How to fix duplicate content. Use 301 redirects .

Lead Scoring 72

Lead Scoring Lead Ranking Content Tagging 72

Adobe Experience Cloud Blog

DECEMBER 4, 2017

If most of the first-page results for “denver cat sweaters” are pages on the Denver Cat Sweaters website, blog reviews of the latest style, etc., Use keywords in your image file names and alt tags, as appropriate. Use keywords in your headers and style them with <h1>,<h2>, and <h3> tags.

Optimization 134

Optimization SEO Practices Marketing Automation Services 134

seo.co

FEBRUARY 15, 2022

Using the right titles, tags, and headers will help your product pages rank when people search for “where to buy” whatever it is you’re selling. If you sell t-shirts don’t just label your tags with the word “t-shirt” see what other categories you fit in and create the appropriate tags. Final Thoughts.

SEO 97

SEO Google eCommerce Mobile Advertising 97

JangoMail

JANUARY 22, 2021

There are additional tags and options you can set in your DMARC record. You can visit this blog post from Validity for more information. v=DMARC1 This tag instructs the recipient server to run the DMARC authentication check. p=none, quarantine or reject There can only be one “p:” tag.

Deliverability 81

Deliverability Phishing Domain Validation 81

SmartBug Media

JULY 11, 2019

Google Search Console also lets you know if any of your important HTML tags are missing, such as header tags. Header tags are one of the most SEO-friendly HTML tags that let search engines know the most important headers in your website or blog posts. Does a Website Sitemap Affect Crawling?

SEO 58

SEO Tagging User-Generated Content Google 58

Adobe Experience Cloud Blog

JANUARY 4, 2017

Luckily, we have ALT tags, which are alternative text tags for images. What is an ALT Tag in Email Marketing? A n ALT tag is coded text that is visible to the user when an image cannot be displayed. Think of ALT tags as your backup plan. In instances when you emails rely heavily on images, ALT tags come in handy.

Tagging 110

Tagging Email Marketing Planning Marketo 110

Marketing Insider Group

MAY 18, 2021

Editorial Blog Categories. Just like news outlets have an op-ed or opinion section, you can give employees their own place to sound off in your blog. Their header photo even looks like a cast lineup from an NBC show and reflects the diversity of their audience: YouTube. Tag Certain Employees in Your Content Marketing Posts.

Content Marketing 270

Content Marketing Planning Webinar Metrics Content 270

SmartBug Media

MAY 12, 2022

Attract Strategy #1: Perform Historical Blog Optimization for On-Page SEO. Blogging is an essential strategy for inbound marketing. Simply put, historical optimization means optimizing your "old" blog content so it's fresh, up-to-date, and able to generate even more traffic and conversions than it already does. Social media.

Inbound Marketing 105

Inbound Marketing Marketing Strategy Marketing & Strategy Paid Search Agency 105