3 Tips to Use QR Codes For Information, Not Destination
Convince & Convert
JANUARY 15, 2012
QR codes ask a lot of prospective users. Possess a smart phone. Download a QR reader app (or other format like Microsoft TAG). Have the phone nearby and usable when you encounter a QR code (easy in a magazine ad, perhaps less so for QR codes now appearing on highway billboards). Be motivated enough to actually perform behaviors 1-3. While nifty, QR codes are often not the easiest and most convenient method of information retrieval, and when utilized to convey data that could be more seamlessly d
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