DivvyHQ

JANUARY 19, 2023

If your content teams and subject matter experts want to create high-quality, on-brand content, they need the right training. Check out our latest article to learn about the different types of content marketing training, programs available, and find the perfect one for your producers.

Training 89

Training Content Marketing Content High Quality Lead 89

B2B Marketing Directions

JANUARY 21, 2024

Source: Shutterstock (This year, I plan to devote some of my Research Round-Up posts to a discussion of academic research papers about artificial intelligence. The researchers also asked members of the evaluating panel to rate the novelty of the new product ideas. Implications for Marketers The Girotra et al.

Marketing AI 70

Marketing AI Research Purchase Intent Paper 70

Sprout Social

SEPTEMBER 2, 2022

And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. The more team members you onboard, the more important it becomes to keep up with the best training resources out there. Org-wide social media marketing training. Type: Worksheet. Type: Worksheet.

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Social Media Training Course Resources 116

Vision Edge Marketing

FEBRUARY 27, 2024

Confirmation bias, often unintentionally, can significantly impact the quality of research and decision-making. AI-enabled research can be a powerful way to surface valuable insights and better inform decisions. They rely on research to understand economic and industry trends.

Marketing AI 229

Marketing AI Practices Lead Ranking Tips 229

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. Virtual Sales Training Resources. Get the Kit.

Training 141

Training Top of Funnel Resources Work Management 141

Hinge Marketing

NOVEMBER 18, 2020

When conducting market research for your professional services firm, there are several methods to choose from. If you want to paint the best picture of your marketplace and brand, you’ll need to utilize primary and secondary research as part of your market research process. Understanding Your Market with Secondary Research.

Research 160

Research Process Training Customer Surveys 160

SmartBug Media

NOVEMBER 23, 2021

There’s something to learn in every position, which makes prioritizing ongoing training almost as important as the job itself. Although company-wide training sessions have their benefits, they risk not being relevant to everyone in attendance. The Benefits of Remote Training. If you have, you’re not alone. Colleague Interaction.

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Training Deliverability Barriers Touchpoints 98

Martech

DECEMBER 12, 2022

training opportunities and other ways to retain talent). Marketing technologies rank near the bottom (10th and 11th out of thirteen options) for their perceived ability to offset inflationary pressures over the next two years, according to recent Gartner research. That’s where the business’ focus on the workforce and training comes in.

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Training Spending Work Management Marketing Management 103

ANNUITAS

MARCH 21, 2023

It is also easier to now have multiple, separately trained models against key criteria like industries, or analyzing new business leads vs existing customers. The post Adobe Marketing Automation Updates 2023 | Research Brief appeared first on Annuitas.

Marketing Automation Services 130

Marketing Automation Services Marketing Automation Automation Webinar Metrics 130

Heinz Marketing

JUNE 29, 2022

Click here to access the full research report. Although sales and marketing teams understand that delivering an experience that exceeds buyers’ expectations has the highest attribution to revenue growth, most teams are not prioritizing these efforts as a part of their seller onboarding and training.

Buy 102

Buy Research Correlation Training 102

Heinz Marketing

OCTOBER 14, 2021

Our research aimed to explore the importance and need for investing in a comprehensive sales readiness strategy to drive a continuous state of excellence within revenue organizations. Click here to access the full research report. The post New Research: The New Sales Enablement Standard appeared first on Heinz Marketing.

Research 121

Research Ideal Customer Profiles Training B2B Sales 121

Seismic

MARCH 7, 2023

From researchers and consultants to digital strategists and marketers, sellers have to juggle various responsibilities in order to facilitate the sales cycle, foster relationships, and close deals. In this post, we’ll explore why organizations need to double down on their sales training programs and how to get started.

Training 52

Training B2B Sales B2B Budget Programs 52

nDash

OCTOBER 13, 2022

But your pitch will need more than just an idea, and that’s where good research comes in. Getting Started with Research. While researching a brand, make sure your idea meets the brand’s needs. Research Tools for Content Writers. Research your idea before pitching a content idea. Research databases.

Research 98

Research FAQ Training Amazon 98

Seismic

DECEMBER 6, 2023

I’m proud to share that Seismic has been named a winner of the 2023 Aragon Research Innovation Award for Sales Enablement. Seismic VP of Product Marketing, Eve Alexander, attended Aragon Transform 2023, the annual Aragon Research awards ceremony, on December 5, 2023, to formally accept the award on Seismic’s behalf.

Marketing AI 69

Marketing AI Research Vendors Tagging 69

Biznology

FEBRUARY 3, 2020

So herewith are my top sources, whether how-to, research insights, prognostications, or opinions from knowledgeable experts. This is the go-to place for research and how-to. A treasure trove of white papers, research reports, articles, videos and how-to guides on every imaginable B2B marketing topic. Sign up, follow, and enjoy.

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Resources Research B to B Advertising Agencies 171

Hubspot

AUGUST 9, 2022

That's why leaders need to leverage effective sales training techniques to set reps on the right course and facilitate their professional growth. Sandhu also touched on the value of leveraging a "teach-show-do" framework when training reps. Sandhu also stressed how managers need to commit to repetition when training their reps.

Training 73

Training Contact Marketing Class Paid Search Agency 73

Seismic

FEBRUARY 9, 2022

For sales reps, this means getting the training they need to excel at their jobs. Buyers are doing more research on their own and seldom have time for multiple Zoom meetings to evaluate software. Empowering your sales reps through training and coaching can improve seller effectiveness, as well as retention.

Training 52

Training Peer-to-peer Work Management Marketing Management 52

Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Perplexity solves the research equivalent of this problem.

Marketing AI 78

Marketing AI Research Tactics SME 78

Hubspot

AUGUST 6, 2019

Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). When you're creating a new-hire training plan, remember a few things : Keep your training plan personalized, because no two reps are the same. Pre-week training. Product Training.

Training 88

Training Marketing Management Hubspot Advertising Benchmark 88

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team.

Training 74

Training Top of Funnel Resources Work Management 74

ClearVoice

JANUARY 26, 2021

This is why it’s crucial to be aware of what social media is good for and what it is not ; when to get on and when to get off the social media train. According to researchers at Texas Christian University, this disconnect is a common contributor to social media fatigue. Know when to step on the train and when it’s your stop.

Social Media 116

Social Media Paid Content Training Media 116

Lake One

JANUARY 19, 2021

Minneapolis MN – Lake One Digital, a remote Platinum Solutions Partner , announces the launch of a new virtual HubSpot Marketing Strategy training program for small and medium sized businesses. Once per quarter, a cohort of up to 10 companies will participate in a 6-week training curriculum.

Training 52

Training Hubspot Advertising Mediums Advertising Agencies 52

markempa

MAY 30, 2017

What motivated you or inspired you to do this research? What surprised you most as you analyzed the data from this research, and why? I’m not sure if you’re familiar with one of my favorite marketing books, Clue Train Manifesto, which Doc is a coauthor of with a bunch of other brilliant minds. Think about that.

Linkedin 297

Linkedin Research Studies B2B 297

KoMarketing Associates

JULY 9, 2015

Every two weeks here at KoMarketing we hold team trainings. The trainings help give individuals a glimpse into the other departments and keep all of us up to date on what’s happening in the industry. The idea behind this training is that even though we are managing different accounts, we are often facing the same challenges.

Training 120

Training SEO PPC Conference 120

Vision Edge Marketing

MARCH 26, 2024

Research has found a relationship between emotional intelligence and loyalty. Invest in Training : Equip human agents with the skills necessary to collaborate seamlessly with technology. Focus your hiring practices and training programs on enhancing emotional intelligence, problem-solving, and relationship-building.

B2B 244

B2B Customer Satisfaction Interactive Marketing Loyalty 244

Valasys

APRIL 11, 2024

By analyzing job postings and required skills, researchers assess AI’s impact on specific ICT functions and their evolving job responsibilities. Businesses might enhance existing workers’ training to equip them for forthcoming economic shifts, mitigating the impact of AI-enabled workforce changes.

Marketing AI 40

Marketing AI Research Digital Transformation Class 40

Hinge Marketing

FEBRUARY 27, 2020

“How can I use research as marketing content?” Today, about 1 in 5 B2B companies are publishing primary research and using it to reach new audiences, generate leads, and as validation for their services. With so few companies taking advantage, primary research can be the secret weapon in your content strategy.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team.

Training 65

Training Top of Funnel Resources Work Management 65

Marketing Insider Group

JANUARY 8, 2024

Whether social media posts, email marketing, or research, AI streamlines monotonous tasks, which commonly results in increased efficiency, reduced workload, and faster campaign execution. Training your team on an AI platform requires a systematic approach. However, your implementation of AI tools does not end there.

Marketing AI 258

Marketing AI B2B Marketing Planning Allocation 258

Televerde

JANUARY 14, 2020

The latter operates a business model that delivers sales and marketing solutions to top businesses like SAP, Adobe-Marketo and Pulse Secure with a talent pool that consists largely of women hired, trained and compensated inside two U.S. Findings from Arizona State University’s Seidman Research Institute. Until today….

Research 116

Research Budget Programs Lead Ranking Eloqua 116

ClearVoice

FEBRUARY 16, 2020

Online or in-classroom training can help you to remain in touch with the latest marketing shifts — and they can fit into your already-full schedule. If you have some capital to invest in training, you’ll have many options — from degree to certificate to individual programs. Will I get a degree or certificate?: Certificate.

Course 101

Course Training Work Management Planning 101

Webbiquity

DECEMBER 18, 2018

Every week he researches the best lifetime software deals, from sites like AppSumo and StackSocial along with independent developers. The post How to Stay On Track When Entering a New Market (and Avoid a Train Wreck) appeared first on B2B Marketing Blog | Webbiquity. Share your experience with other readers.

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Training Planning Work Management Marketing Management 215

Outgrow

APRIL 17, 2024

About our guest: Yue Wang , Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Leading a dynamic team, she drives research in network architecture and AI-native networks, earning recognition such as the ‘Chinese Women of the Year – Technology’ Award.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

B2B Marketing Directions

OCTOBER 15, 2023

(This month's Research Round-Up discusses two recent surveys that examine how marketers are using artificial intelligence in mid-2023. These surveys explore the extent of AI adoption in the marketing industry, the use cases and expected benefits of AI, and marketers' concerns and uncertainties about AI.)

Marketing AI 73

Marketing AI Research Barriers Customer Surveys 73

The Forward Observer

APRIL 12, 2024

Based on twenty years of neuroscience research from his lab and innumerable client applications, Dr. Paul J. Zak is a Professor of economics, psychology, and management at Claremont Graduate University and is one of the most cited scientists with over 200 published papers and more than 20,000 citations to his research.

Work Management 180

Work Management Marketing Management Wikipedia Click Rate 180

ClearVoice

MARCH 18, 2022

All of this must mean one thing — it’s time to check out March’s top marketing and research studies, of course. Digital content marketing studies and research: More than 80 percent of U.S. B2B content marketing studies and research: MarketingProfs releases surprising results with State of B2B Marketing Training report.

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Studies Research Paid Search Agency Transparency 52