Plan Related Topics 
Vision Edge Marketing
JANUARY 24, 2023
Yes, I Want My Growth Idea First, let’s address the required elements of best-in-class growth plans. Note: Even if you can answer “yes” to the questions below (very few companies can), by reading further you may learn new best practices to build an even better growth plan.
Laura Patterson
OCTOBER 14, 2022
Does your strategic planning efforts seem more like an exercise? Use these 7 steps to improve your strategic plan and its process
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DivvyHQ
MARCH 13, 2023
The ever-shifting content landscape calls for revisiting your content marketing plan regularly. Is your 2023 plan considering all the latest trends and tech? It can be challenging to determine what to consider when creating new strategies, or tweaking your existing game plan.
Industrial Marketing Today
SEPTEMBER 26, 2019
Industrial marketing budgeting and planning activities pick up at this time of the year. Read more The post Industrial Marketing Budgeting and Planning by Achinta Mitra appeared first on Industrial Marketing Today. Industrial Marketing Budgets and PlanningAs they say, “?Tis Tis the Season.” Things begin to get very hectic as we go deeper into Q4 and it becomes harder to get people together as they start to take time off for the Holidays. Are you in the midst.
Speaker: Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus
ABM is one of those words you've heard but maybe you haven't explored fully yet. Are you searching for a new creative go-to-market plan in our new digital-first, work-from-home environment? Or maybe you’ve done your research on ABM, understand the benefits, and now you want to see some tactical ways on how to get started? Either way, you're on the right track and we have just the thought-leaders to help you! Join Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus for their discussion about how to create your future timeline to Go-to-Market success with ABM.
Vision Edge Marketing
FEBRUARY 16, 2021
The three criteria to evaluate when doing your Marketing plan self-assessment below. The growth strategy you choose significantly influences your organizational plan, and especially your Marketing plan. Make Sure Your Plan Passes These Three Self-Assessment Criteria.
Hive9
DECEMBER 22, 2020
Unfortunately, although marketing leaders’ ability to successfully pivot their plans has been especially crucial during the past nine months, not much is expected to be different going forward. Marketing Planning Financial Planning Budgeting Marketing Budgeting Effective Planning
Webbiquity
JUNE 14, 2022
With that in mind, what’s the best way to plan a successful B2B client sales meeting? Plan Well Ahead of Time. Plan for time to answer questions and create an environment that feels personal. Plan Your Next Successful B2B Sales Meeting. Guest post by Dylan Berger.
Bionic
FEBRUARY 23, 2023
With the rise of artificial intelligence (AI), you have a window of opportunity to win market share by leveraging AI to make your media planning more efficient and effective. In this article, you’ll learn how to source good data to train your media planning AI models.
Hive9
DECEMBER 2, 2020
If your marketing plans contain, well, just marketing plans, you might want to consider casting a wider net. Marketing Planning Effective Planning Integrated Marketing Marketing Personalization marketing strategy
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
Wait a second - that wasn't part of the plan. The modern era of MarTech is great, isn't it? Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects.
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DivvyHQ
MAY 19, 2022
Isn't a marketing strategy the same thing as a marketing plan? It's easy to get hung up on theory and semantics, but instead, let’s set out a working definition of each term and put both strategy and planning to work to boost your corporate bottom line!
MarketMuse
APRIL 26, 2022
High-authority pages are a great starting point for creating a content plan that's guaranteed to succeed. Content Inventory
Vision Edge Marketing
MARCH 24, 2020
Organizations invest in strategic planning initiatives as a way to peer into and be prepared for the future – to decide on an outcome or set of outcomes to pursue and the corresponding course(s) of action. Determine what it will take to execute the strategy and develop a plan.
Bionic
MAY 2, 2022
Your media planning experience just got a lot faster. Bionic Media Planning Tool. The Bionic media planning interface is our crown jewel. The first version of Bionic introduced the media planning interface almost 10 years ago. 16 API Calls to Render a Media Plan.
Speaker: Brian Carroll, CEO and Founder of markempa
Marketing and sales feel pretty tricky right now. What worked before now feels out of touch, but have you made plans for how you'll continue to move forward? You've likely tried everything: expert recommendations, best practices, the latest tools, and automation. But your results are falling short. Here's the thing: All the automation tools, best practices, data analytics won't help get better results now until you master empathizing with your customers. In this webinar, you'll learn how to go beyond rational-logic based sales/marketing and adjust your sales enablement strategy to better understand how buyers feel so that you can connect and help them on their journey.
Industrial Marketing Today
JUNE 15, 2020
I’ve had many conversations about creating industrial marketing plans that start something like this, “Can you create an industrial marketing plan for us?”
DivvyHQ
MAY 9, 2022
When you think of content planning templates, you likely think about spreadsheets for editorial calendars. Instead, we're providing a variety of templates to help you ideate and plan content that is aligned with your strategy, and create content efficiently in many different formats.
DivvyHQ
DECEMBER 19, 2022
Most companies dedicate a large amount of resources to lead generation activities. Demand generation/inbound marketing and sales teams drum up new ideas for the next ebook or webinar to prime prospect lists.
DivvyHQ
DECEMBER 9, 2021
The best-laid content plan so often goes awry. Content Analytics Content Planning Tips & How-Tos analytics audience communication content content planning conversions engagement fail failure pivot plan quality self-promotion traffic
Attending trade shows helps your business find new prospects and make connections. By downloading this white paper, you will learn how setting goals and adding pre-planning to every trade show and industry event you attend makes a considerable difference.
Hive9
MAY 24, 2021
Marketing Planning Hive9 Marketing Insights Campaigns Marketing performance management marketing strategy
Hive9
APRIL 21, 2020
Marketing Planning Marketing Budgeting Marketing performance management Marketing Performance marketingFiguring out your optimal marketing strategy during a global pandemic is unprecedented.
DivvyHQ
JUNE 28, 2021
Understanding the distinction between content planning and content strategy is step one. Content Planning Content Strategy content marketing planning strategy
Vision6
SEPTEMBER 20, 2020
We’ve put together some resources and tips you can easily apply to help your business assess, plan and adapt through COVID-19
Speaker: James Gilbert, Head of Marketing at CRMNEXT
Social distancing is a byword now often heard in B2B companies, but what about the departmental distance between your own organization's sales and marketing teams? This detachment can lead businesses to use the wrong account-based marketing programs (ABMs) as an instant fix, but it isn’t a magic tool that will make all your problems disappear. Join James Gilbert, CMO at CRMNEXT, for his in-depth & exclusive session about properly using intent data during your ABM campaign.
DivvyHQ
AUGUST 16, 2022
But you may not have the benefit of a large amount of content consumption data to guide and inform your content strategy and planning. Data is the backbone of everything we do as content marketers.
Sharpspring
FEBRUARY 3, 2022
The phrase “marketing plan” can mean many things, from your social media/ad campaign schedule to your lead nurture pipeline to your overall strategic goals. And this will become your capital-letter Marketing Plan! It’s always better to plan first, take action second!
Bionic
FEBRUARY 7, 2023
As a media professional, you’ve probably heard the buzz about how AI is the future of media planning. Artificial Intelligence is Biased AI algorithms can automate certain aspects of media planning, but they also come with limitations. It generates ideas for your media plan.
Bionic
JUNE 10, 2022
Bionic just upgraded its software to speed your media planning workflow with faster media placements, faster media plan downloads, and faster GCM exports. Faster Media Planning. Last month, we gave you Faster Media Planning with Intelligent Caching.
Speaker: David Edwards, Senior Manager, Virtual Events, BrightTALK
While B2B marketers have used events as an effective marketing tool for decades, virtual events have more recently evolved into an essential part of the marketing mix. But the myriad of options can make it confusing to put together a virtual event strategy that positively impacts your marketing goals - not just your budget.
Webbiquity
JULY 30, 2020
As event professionals know, even the best-planned gathering can fall flat without the right marketing. Here’s an effective eight-step approach to creating a marketing plan for your event. Plan for a Strong Web Presence. Plan for Last-Minute Promotion.
Seismic
JANUARY 11, 2023
Additionally, we found a global fertility and family planning partner, Progyny, that helped us create a global program. The post Our newest wellness and family planning benefits appeared first on Seismic.
Contently
DECEMBER 27, 2022
If you haven’t audited your content in a while, it’s time to ensure the content you create works as planned. You’re starting to understand your SEO strategy and move toward a comprehensive lead generation plan. It’s almost 2023.
Marketing Insider Group
JULY 10, 2017
Every marketer needs to align their marketing plans to the strategic goals of their business – it’s a critical component of Marketing Performance Management. The post 7 Tips for Strategic B2B Marketing Planning appeared first on Marketing Insider Group. Marketing Strategy Allocadia B2B Marketing Marketing Performance Management Marketing Plans Marketing Research ROI Strategic Planning Strategy
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Litmus
JANUARY 7, 2022
In other words, having a thorough plan of action helps you work smarter (and not harder). Together with our good friends at HubSpot , we’ve teamed up to bring you a guide that will serve asa blueprint for creating an entire content marketing plan that focuses on your desired results.
SendX
OCTOBER 28, 2021
If you haven’t heard it yet, let me tell you that there are 450+ email marketing software in the world. Some are free and do the same work my pigeon can do. Some are so expensive that the bills can look like your phone number. Here's a bit more on how email marketing pricing is done. Stay hopeful.
BrandMaker Blog
APRIL 26, 2022
He has a unique background that spans across strategic planning and processes to insights and technology. PlanningHow many marketers do you know with an accounting degree? Probably fewer than you can count on one hand, if you’ve counted any at all.
Navigate the Channel
FEBRUARY 21, 2023
As a building products manufacturer or marketer, you’ll benefit from understanding the foundations of how to create an effective marketing plan. Some building products companies take the set-it-and-forget-it approach to marketing plans, or update it only when something goes poorly.
Speaker: Gerhard Gschwandtner, CEO, Selling Power | Beverlie Heyman, Director of Sales Enablement, Bigtincan | Jared Hibbs, Sr. Sales Enablement Manager, Bigtincan
Join Bigtincan's Director of Sales Enablement, Beverlie Heyman, and Sr. Sales Enablement Manager Jared Hibbs for a discussion on strategies to ensure your SKO is as efficient and effective as possible.
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