Marketing Insider Group

JULY 3, 2023

Don’t forget to check what’s popular in podcasts by using Podcast Notes. Google Trends Pretty much everything online runs through Google at some point. Podcast Notes Podcasting is a media sector that just keeps growing. For example, the site outlined a two-hour health podcast in 1,800 words.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Marketing Insider Group

JULY 11, 2023

Sooner or later, you have to decide how to advertise online if you want to grow. Here we give seven strategies to guide your online advertising. Image Source Key Takeaways: Know your ideal buyer and their needs before you start to advertise online so you can target the right audience with tailored messaging.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Oktopost

MARCH 19, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary In this episode of Behind the Post, host Alina welcomes Etien Yanev , the Senior Social Media Manager at Payhawk and author of the book “Digital Marketing Compass” (currently only available in Bulgarian).

Social Media 136

Social Media Media Startups Youtube 136

Martech

JANUARY 4, 2024

Marsha Collier Marsha is a best-selling author, radio host, podcast host and educator who specializes in technology, internet marketing, and ecommerce. She has written over 40 books, including the popular “eBay For Dummies” and “Online Marketing Made Easy” series, which have sold millions of copies. LinkedIn: Marsha Collier (12.8K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? They’re all available on the most popular podcast apps and probably the lesser-known ones as well. Dig deeper: Podcasts now a top channel for B2B marketing Ethics in Marketing What does it mean to be ethical in marketing?

Marketing AI 116

Marketing AI Ethics Planning Paid Search Agency 116

Webbiquity

AUGUST 12, 2020

So you’ve been thinking of starting a podcast and finally made it happen? Once you have recorded, edited, and finalized everything (using a podcasting tool like Audacity, Zencastr, or Riverside.fm), it’s time to spread the life-changing audio programs to your audience. That means you need to host your podcast.

Best Practices 260

Best Practices RSS Bandwidth Tagging 260

DivvyHQ

APRIL 11, 2023

Starting a podcast? Do you have a podcast landing page ready to market your show? A podcast landing page is a must-have marketing tool to increase the online visibility of your podcast, promote it to a broader audience, and encourage more people to subscribe to it. But what should that page include?

Landing Pages 90

Landing Pages Promotion Tools Trust Marketing 90

Tomorrow People

JANUARY 8, 2021

Companies will start to build online events into their permanent activity programme, honing their approach to maximise effectiveness as lessons are learned. You may have moved a key event online and done your best to make it fit the new format. 2021 marketing trend 3: The podcast comes of age—and starts to earn its keep.

Trends 215

Trends B2B Marketing Planning Advertising Agencies 215

The Lead Agency

APRIL 14, 2024

Multiple stakeholders and longer decision-making processes bring unique challenges, and the how-to tips everywhere online are mostly irrelevant in B2B industries. Every year, the industry’s best and brightest share their perspectives to tell the online world what’s coming around the corner. “Look over here.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Marketing Insider Group

DECEMBER 29, 2020

Nevertheless, people are searching for answers – primarily online. Provide educational content through video marketing, pillar pages, podcasts, and blogging to gain traction and build authority online. One of the most effective ways to turn your C-suite members into thought leaders is to start a podcast. Source: Google.

Planning 363

Planning Trends Advertising Agencies Paid Search Agency 363

ClearVoice

SEPTEMBER 22, 2023

Podcasts about legal content Some of your readers consume legal content on the go. Address their needs by creating legal-focused podcasts. You can interview subject matter experts to create educational or informational podcasts. Also, remember to release your podcasts on a fixed schedule.

Rules 91

Rules Storytelling Content Distribution 91

Oktopost

FEBRUARY 7, 2022

Listen to the Podcast: Or subscribe on Spotify or YouTube. Before starting her career in digital marketing, Milena built an online community for pet lovers on Instagram that has over 200k followers. Behind the Post is a podcast by Social Media Managers, for Social Media Managers. Episode Summary.

Social Media 170

Social Media Work Management Media Digital Marketing Funnels 170

Choozle

MARCH 20, 2024

As a result, online video services like Netflix, Hulu, Disney+, and Amazon Prime are expected to grow, supported by high-quality streaming, a diverse range of content including theatrical releases and digital sports, and the convenience of on-demand viewing. billion subscriptions to online video streaming services.

Advertising Agencies 73

Advertising Agencies Advertisements Advertising Allocation 73

ClearVoice

JUNE 19, 2023

These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing. Safari Digital ) 97% of people find out more about a local company online than by any other means. ( population has listened to a podcast in the past week. of all web traffic.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Contently

JULY 26, 2022

Online, word of mouth has become a major influencer for consumers (just think of all the times a positive product review encouraged you to make a purchase). To generate digital word of mouth, the brand added user comments to its online content, providing insight into both its customer base and its product. Share customer stories.

Word of Mouth 137

Word of Mouth Marketing & Strategy Paid Search Agency Content 137

Oktopost

NOVEMBER 9, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Subscribe to the Radically Transparent Podcast: We’re on Apple Podcasts. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Social selling is not social media marketing.

Social Media 125

Social Media Social Marketing Media Transparency 125

Oktopost

AUGUST 31, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He’s an experienced marketing executive with a deep knowledge of the software industry and online media with extensive experience in growing product lines and businesses from early stage to global success. Catch all episodes here. Episode Summary.

Transparency 118

Transparency Youtube Software B2B Sales 118

seo.co

APRIL 26, 2023

For law firms and attorneys, strategizing with these trends in mind will only enhance online marketing ROI. In order to increase your law firm’s online visibility, you have to develop content that’s conducive to backlinks. Podcast Interviews Podcasts are extremely popular right now.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Martech

APRIL 10, 2024

He is also host of the “Founder’s Coffee Podcast,” where he interviews fellow software company founders. He also writes OnStartups.com , a popular startup blog with over 350,000 members in its online community. Known for his expertise in the SaaS field, he is a regular conference speaker.

CRM 102

CRM Work Management Marketing Management Marketing Automation Services 102

Valasys

FEBRUARY 13, 2024

What is one thing that as a podcaster you should focus on besides the quality content of their podcast? Many podcasters fail to attract a lot of listeners to their content due to the subpar audio quality of their podcasts. If you feel overwhelmed by the number of online Audio enhancers and confused about which one to use.

Budget Programs 40

Budget Programs Tools High Quality Lead Pricing 40

Martech

JANUARY 4, 2023

A consultant who helps businesses with brand building and marketing strategy, Dave’s passion project is Exit Five, a private, online community for B2B marketers with more than 3,000 members. He’s also an established speaker and co-host of the very popular “Sales Pipeline Radio” podcast. Blog: Online Marketing Blog.

Marketing Analytics Tools 124

Marketing Analytics Tools B2B Marketing Enterprise Management B2B 124

Martech

JANUARY 26, 2023

He publishes The RevOps Weekly Newsletter and the podcast RevOps Corner. That and her passion for leveraging technology and processes to improve the experiences of marketers, sales professionals, and prospects, explains why she’s a regular guest on MOps podcasts. He is also co-host of Ops Cast, a weekly podcast. In your inbox.

Enterprise Management 114

Enterprise Management Work Management Marketing Management Conference 114

ClearVoice

OCTOBER 14, 2022

From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. When it comes to content marketing usage, the majority of your audience is online with 85% of adults going online on a daily basis ( Pew Research ). There are 383.7

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Oktopost

MAY 11, 2020

Join the discussion by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. Listen to the podcast: Or watch the live broadcast: With change happening speedily across companies, many people are having to learn new disciplines overnight. Some are even online. Stay tuned for our next episode. Keep going.

Digital Transformation 170

Digital Transformation Marketing Automation Services Broadcasting B2B Sales 170

seo.co

NOVEMBER 28, 2022

Using each content medium to its maximum potential is the best way to be successful with your inbound online marketing campaign , but if you stay consistent with only a handful of content types, you run the risk of a stagnant or uninteresting campaign. Some podcasts focus on industry developments. Do note that podcasts take commitment.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Oktopost

SEPTEMBER 8, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Matt was an early internet entrepreneur, creating an online real-state business in 1997. Watch the recording: Subscribe to the Radically Transparent Podcast, brought to you by Oktopost, today: We’re on Apple Podcasts. Episode Summary.

Enterprise Management 131

Enterprise Management Transparency Paid Search Agency Lock-In 131

Oktopost

NOVEMBER 4, 2020

On this podcast episode of Radically Transparent , I decided to catch up with Saif Ajani , CEO and co-founder of Keyhole , a social media listening and online monitoring solution to explore the amazing ways B2B marketers can approach social listening. Listen to the Podcast: Like What You Heard?

B2B 136

B2B Transparency Social Media B2B Marketing 136

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Her #TwitterSmarter chat and podcasts are must listen, where she talks with industry experts about Twitter and other networks. Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

ConvertKit

JUNE 24, 2021

With a little creativity and hard work, there’s an abundance of ways you can make money online. If you have a podcast, there are multiple options to turn your hobby into a business and your business into your full-time job. The trick is figuring out how to monetize a podcast in a way that makes sense for your business.

Cost Per Thousand 105

Cost Per Thousand CPM Budget Programs Advertising Agencies 105

Oktopost

JULY 22, 2021

Listen to the podcast: For more thought leadership on risk-taking in B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Catch all episodes here. Stay in the Loop. Like What You Heard?

Lead Scoring 118

Lead Scoring Lead Ranking B2B Thought Leadership Transparency 118

Oktopost

FEBRUARY 22, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joining the Radically Transparent podcast is Eytan Buchman, CMO of Freightos. In his spare time, you can catch him hosting his own podcast, Marketers In Capes with G-CMO. Want to hear more from renowned B2B marketing leaders?

Tactics 62

Tactics Marketing & Strategy Transparency Fulfillment 62

SmartBrief - Marketing

AUGUST 23, 2023

In a world where visual media is killing the radio, podcasts have emerged to save it. Radio and podcast PR are essential to cut through the noise and provide a direct line to engaged audiences. Craft a genuine conversation When you’re a guest on a radio show or podcast, the host inadvertently becomes your audience.

PR 52

PR Public Relations Broadcasting Case Study 52

Scoop.it

APRIL 18, 2023

Plus, blogging helps increase your online visibility and fuel your SEO by increasing your chances of receiving quality backlinks from sources you mention in your content. Visme Podcasts Podcasting has the potential to perform even better than visual content.

Curation 80

Curation Brand Identity Branding Content 80

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. You can create podcast content the same way you create blog posts.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Digilant

MARCH 10, 2022

Podcast advertising has recently become popular with marketers of all industries. In its advent, advertisers or brands would team up within a podcast host to have their ad played during one show or throughout the “season.”As The Benefits of Podcast Programmatic Advertising. Why advertise on podcasts?

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Ad Frequency 105

ConvertKit

JULY 30, 2021

Your podcast name is your first impression. What’s the right podcast name? Your podcast name should reflect the ideal listener, the value your listeners get, and the perspective they’ll hear. Choosing the perfect podcast name format. Why is choosing the perfect podcast name so important? The good news?

Best Practices 114

Best Practices Deliverability Template Newsletter 114

Stevens & Tate

SEPTEMBER 13, 2023

Online presence. A robust online presence, characterized by a well-designed website and active social media profiles, will attract the best influencers and may translate to better conversions. Therefore, it makes economic sense to partner with podcast hosts to promote your brand among their loyal following.

Planning 84

Planning Advertising Agencies Paid Search Agency Marketing & Strategy 84