Unbounce

FEBRUARY 11, 2021

A marketer’s job isn’t done once a visitor converts on a landing page. Even the landing page itself has more work to do before we can start giving ourselves a high-five for scoring a conversion. There’s no such thing as a one-size-fits-all landing page. Far from it. That’s life.

Landing Pages 145

Landing Pages Lead Ranking Lead Scoring Paid Search Agency 145

Unbounce

JUNE 24, 2021

Yup—attractive, sales-optimized landing pages. Using compelling copy, mouth-watering images, irresistible call-to-action buttons, and special promotions, you too can grow your online ordering sales. Send users to pages that match their search intent. What’s on the Menu: Anatomy of a Successful Restaurant Landing Page.

Landing Pages 130

Landing Pages Ad Building Cross-Selling Bundling 130

Unbounce

NOVEMBER 13, 2021

If your landing page can’t convince them to fill out your download form, your hard work will go to waste. So how can you build a white landing page that gets people downloading? Let’s talk about the goals a white paper should achieve and how your landing page can help you meet those objectives.

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

Unbounce

FEBRUARY 7, 2019

Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the way most are designed is hardly SEO friendly. A landing page aims to direct readers down a specific path, focusing them on your call to action without offering other distractions.

Landing Pages 145

Landing Pages Lead Scoring Lead Ranking SEO 145

Unbounce

JULY 29, 2020

You’ve already got a simple website, but you wanna run promotions to really lather up some business. Then you start planning the landing page where you’ll send your campaign traffic. Then you start planning the landing page where you’ll send your campaign traffic. Another that’d be good for bakeries.

Landing Pages 138

Landing Pages Template Lead Gen Paid Search Agency 138

Optinmonster

JANUARY 21, 2022

Are you looking for the best WordPress landing page plugins to boost sales and conversions on your website? A landing page narrows down your visitors’ focus on the important elements of your page, such as a call-to-action button for growing your email list, selling a product, promoting your webinar, and more.

Landing Pages 83

Landing Pages Best Practices Eye-Tracking Pricing 83

Unbounce

JULY 14, 2020

Below, you’ll find eight lead generation landing page examples from Unbounce customers that prove effective lead gen comes in all forms. Steal Some Lead Gen Landing Page Tips From These Clever Unbounce Customers. Click to see VIU’s “Worth It” landing page in its entirety. Vancouver Island University.

Landing Pages 145

Landing Pages Lead Generation Sales Qualified Leads Lead Scoring 145

Unbounce

APRIL 15, 2021

Wherever you land on this spectrum, the pandemic shake-up means that the competition you face is fiercer than ever before. And that’s why it’s never been more important to ask yourself this question: “What’s a good, bad, or average conversion rate for my landing pages?”. How do your pages stack up against the competition?

Landing Pages 145

Landing Pages Conversion Rate Advertising Benchmark Conversion 145

ClickDimensions

NOVEMBER 17, 2021

Extend the use of a ClickDimensions form by placing it onto a landing page. Why just link to a form, when you can link to a landing page that includes your form with additional supporting content? A standalone web page gives you the ability to provide context about your call-to-action and much more. .

Landing Pages 98

Landing Pages Lead Scoring Lead Ranking Autoresponders 98

SendX

MAY 18, 2020

Fuel the excitement with Email Sequences Email marketing is one of the best ways to promote affiliate deals. According to one study it’s the fourth highest source of traffic for affiliate marketers. It’s not as simple as buying a list of email addresses and spamming them with promotional emails everyday.

Promotion 318

Promotion Email Marketing Urgency Marketing Paid Search Agency 318

Launch Marketing

OCTOBER 18, 2023

Boosting traffic and generating leads should always be top of mind. Whether it is a website redesign or a new launch, gaining traffic is the first step on the path to lead generation and conversion success. There are several crucial steps to take to ensure your website boosts traffic and lead generation.

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

Unbounce

JANUARY 28, 2020

Do “fully customized” landing pages secretly mean slower launches, a bulkier building process, or not-totally-customizable-but-hey-close-enough? Not so—at least when it comes to landing pages. Not only is it a pillar of their service, it’s also instilled in their marketing with oodles of customized landing pages.

Landing Pages 143

Landing Pages eCommerce Paid Search Agency Campaigns 143

Benchmark Email

MARCH 21, 2023

When applied strategically, you can use email marketing to generate a significant amount of website traffic. You can target specific pages, blog posts, or landing pages in your email campaigns, creating an influx of eyes on certain promotions, educational material, and product pages.

Traffic 110

Traffic Eye-Tracking Landing Pages Advertising Benchmark 110

ConvertKit

FEBRUARY 4, 2020

Creating and publishing your landing page is just the first step in growing your email list. You’ll need more than a beautiful landing page design and clear copy to convince your landing page visitors to convert into email subscribers. Thoughtfully promoting it, of course! Sign up for a free account!

Landing Pages 49

Landing Pages Promotion Marketing & Strategy Ideal Customer Profiles 49

BOP Design

OCTOBER 11, 2022

Finding the best way to promote your B2B website can be difficult. There are multiple platforms and options that you can share your website on to create traffic and generate leads. You can promote your website organically or through paid ads. Here are some of the best ways to promote your B2B website.

Promotion 94

Promotion Marketing Websites B2B Thought Leadership B2B 94

Optinmonster

MAY 10, 2021

Do you want to learn how to make an Instagram landing page for your website, but you’re not sure how to get started? An Instagram landing page is a dedicated page on your site where you send traffic from your Instagram account. Why Do You Need an Instagram Landing Page? Coming soon.

Landing Pages 72

Landing Pages Optimization Template Marketing Analytics Tools 72

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? But can you drive traffic to your website for free? There are many ways to promote your website for free. In this article, we’ll go over 15 free website promotion ideas you can start using today. Now it’s time to get it in front of your target audience!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Optinmonster

MAY 18, 2021

Do you want to set up a dedicated page for visitors who come from Twitter? Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. But first, let’s take a closer look at the value of adding a Twitter landing page to your sales funnel.

Landing Pages 78

Landing Pages Twitter Optimization Template 78

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic.

Paid Content 62

Paid Content PPC Traffic SEO 62

Unbounce

OCTOBER 24, 2019

The product page on your website. Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask). If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic. What’s an ecommerce landing page?

Landing Pages 94

Landing Pages eCommerce Design Paid Search Agency 94

Unbounce

AUGUST 13, 2019

A must-read ebook or can’t-miss webinar (gated on a high-converting, on-brand landing page) is one of your best opportunities to gather more information about your visitors and start moving them down the funnel. Maintain an average conversion rate of roughly 60% across all of Later’s landing pages.

Landing Pages 111

Landing Pages Lead Ranking Top of Funnel Cost per Acquisition 111

Hubspot

JUNE 3, 2020

While reading through the post, I noticed an offer for a free ebook about the same thing, and by clicking on it, I was taken to a new page. This page let me know what was in the ebook, how to download it, and the benefits of this content. First, I noticed that this landing page was simple.

Landing Pages 98

Landing Pages Template Paid Search Agency Acquisitions 98

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

Promotion 140

Promotion Examples Landing Pages Click Rate 140

Optinmonster

MAY 4, 2021

Are you looking for the perfect Mother’s Day promotional ideas to honor and celebrate moms everywhere? That’s why, in this post, we’re going to share 7 Mother’s Day promotional ideas that you can use this year. 7 Mother’s Day Promotional Ideas. Build a Dedicated Landing Page.

Promotion 100

Promotion Budget Programs Tools Landing Pages 100

Unbounce

DECEMBER 10, 2019

Running campaigns in this way create spikes in traffic that can quickly die out if you don’t invest in ongoing promotion. For instance, if you have core assets (like a webinar, newsletter, or demo page) that you routinely drive prospects to, you can make these work year-round by creating some landing pages that run on auto-pilot.

Landing Pages 96

Landing Pages Top of Funnel Examples Paid Search Agency 96

Valasys

NOVEMBER 27, 2019

Optimizing the landing pages isn’t an overnight task. Employing the SEO best practices for Landing Page optimization (LPO) optimizes the landing pages for search engines – assimilating features that make the pages particularly appealing to the algorithms. What is an SEO Landing Page?

Landing Pages 66

Landing Pages Practices Optimization SEO 66

NuSpark Consulting

OCTOBER 17, 2016

When you’re preparing to build a landing page for a campaign, one of the first considerations is the content. Why do visitors buy from one landing page over another when the product or service is the same? After all, if that were the case, they wouldn’t be looking at your page. This is the reason for A/B testing.

Landing Pages 100

Landing Pages Design Ad Exchange Urgency Marketing 100

Optinmonster

DECEMBER 28, 2023

That’s the art of cross-promotion – a strategy as old as marketing itself, yet constantly evolving. Cross-promotion marketing happens around us all the time. It’s that McDonald’s Happy Meal promoting the latest blockbuster hit. Monster, Skittles, Toyota, and NASCAR are all promoting themselves simultaneously.

Promotion 75

Promotion Cross-Selling Bundling Advertising Agencies 75

Hubspot

MAY 14, 2019

If you could do one thing to dramatically improve your marketing ROI today, would it be to use landing pages on your website ? If you're trying to generate leads for your business, and you don't have at least a few landing pages on your website, you're missing out on a key opportunity to turn website visitors into something more.

Landing Pages 69

Landing Pages Ad Exchange Lead Capture Mobile Advertising 69

Biznology

JUNE 7, 2018

Promotional products might seem old school, but they are still one of the most successful advertising methods available. Even with all of the modern and digital advancements, you can (and should) use promotional products to assist with your current marketing strategy to help your branding efforts. About Promotional Products.

Promotion 168

Promotion Design Product Brand Identity 168

ConvertKit

JANUARY 17, 2020

Sure, webinars are a tried and true marketing strategy for educating your audience, creating a personal connection, and promoting your products and services without feeling icky. That's where your webinar landing page comes in. A well-crafted landing page can mean the difference between a packed house and an empty room.

Landing Pages 52

Landing Pages Webinar Metrics Co-Registration Template 52

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

ConvertKit

MARCH 25, 2019

When you need more room to highlight the benefits and features of what you are offering, creating a landing page can be the perfect solution. Unlike an email sign up form, you can customize a landing page that fits any device screen. How to create a landing page that builds your email list.

Landing Pages 72

Landing Pages Top of Funnel Opt-out Opt-in 72

ConvertKit

NOVEMBER 8, 2019

Optimizing a landing page for SEO to bring in organic traffic is slightly trickier than ranking a blog post. When creating a page with landing page software, the goal is to lead visitors to a call to action and ensure that they follow through. Here’s how to approach optimizing your landing page for SEO.

Landing Pages 53

Landing Pages Optimization SEO Lead Scoring 53

FunnelEnvy

APRIL 4, 2022

Search engine optimization is a widely-promoted marketing discipline in part because of how impressive it looks to generate traffic increases. A B2B company can ensure its brand is identified during this step in several ways, from in-person promotion to search engine optimization based on relevant keywords. Click To Tweet.

Traffic 73

Traffic SEO Generation Conversion Rate 73

SmartBug Media

OCTOBER 28, 2019

Landing pages form the backbone of any PPC campaign. All the keywords, ad copy, and targeting in your PPC account are instrumental in getting visitors to your landing page, but are you keeping visitors engaged? PPC Landing Page Best Practices. Establish Landing Page Goals.

Landing Pages 56

Landing Pages PPC Optimization Conversion Rate 56

Marketing Insider Group

NOVEMBER 24, 2020

Focusing on four key areas—traffic, navigation, organic search, and conversions—is imperative to find meaningful insights. A central objective of content marketing is to generate more traffic to your website. So, looking at traffic analytics is critical to carrying out a successful content marketing strategy. Quick Takeaways.

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Marketing Analytics Tools Analytics Google Content Marketing 363