5 Link Shorteners to Try Besides Google URL Shortener

Hubspot

To avoid being perceived as spammy or sloppy when you have a legitimate link to share, check out our list of the five best link shorteners that’ll clip your links into clean, consistent, and clickable URLs. URL Shortener. Some URL shorteners even offer branded link options.

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Canonicalization 101: Everything You Need to Know About Canonical URLs

Hubspot

Sometimes referred to as “rel=canonical,” canonical tags tell search engines that a given URL is the master copy or authoritative source for a piece of content. When are Canonical URLs necessary? Mobile-Specific URLs, Such as AMP Pages or a Mobile-Specific Subdomain.

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HubSpot Spreads Its Wings

Customer Experience Matrix

The folks at HubSpot have been busy this summer, announcing their acquisition of Performable in June and their HubSpot App Marketplace last week. App markets are quite the fashion right now, and HubSpot’s joins the Eloqua AppCloud announced in June. I couldn’t find a public list of the available HubSpot apps, but their press release cites a connector for Microsoft Dynamics CRM and my notes from May mention custom analytics and shopping cart integration.

Migrating Your Website from WordPress to HubSpot

SmartBug Media

Many business owners and marketers make the plunge every day, moving their sites to HubSpot in order to garner better marketing metrics, improve their sales funnels, and nurture their leads toward sales. SmartBug Media has done many of these migrations and can help facilitate your move to HubSpot. The first step when migrating to HubSpot is to check that you can maintain all of the functionality you currently have on your site. Web Development HubSpot Wordpress

The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

Enter any URL and create a trackable shortened link. Sample review: “Bitly is a convenient URL shortener that allows you to include URLs in character-restricted social media sites like Twitter, or to use them as a citation in your infographics.” ” — HubSpot.

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The Anatomy of a Search-Friendly URL [Infographic]

Hubspot

Before we publish anything on the HubSpot blog, we always take a minute to optimize its URL for both our readers and search engines. So, what does a search-friendly URL structure look like? There are a few things that go into an SEO-friendly URL.

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How to Optimize Your URLs for Search [Quick Tip]

Hubspot

One of the last things I do before publishing a blog post is a little URL check -- I make sure it''s well-optimized for both readers and search engines. In the spirit of sharing knowledge, I thought I''d share the process I use to optimize those URLs every time.

URL 70

Holy, Hubspot! 4 Easy Steps to Real-time Lead Fulfillment

NetLine

We have lots of customers who are using the Portal to load up their sales pipeline in Hubspot by generating leads with content syndication on our lead generation network. To make the flow of leads even simpler, the Portal can be connected directly to Hubspot in a few quick steps.

Google+ Finally Rolling Out Custom URLs for Pages and Profiles

Hubspot

Looks like Google+ is finally rolling out custom vanity URLs for Google+ business pages and personal profiles, as reported by Marketing Land earlier today. like say, this -- [link] And you'll be able to make a similar change to your own Google+ URL, too!

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Facebook Updates News Feed Algorithm to Crack Down on Photos With URLs and Click-Bait Headlines

Hubspot

Update #1: Facebook will now prioritize link posts over photo updates that have URLs in the captions. Here''s what a link post looks like: Post by HubSpot. Photo posts with the URL in the caption don''t display that information.

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@HubSpot Eliminates 2 Billion Cold Calls (from #Inbound13)

Smashmouth Marketing

Just prior to Seth Godin stepping on stage, for what was an entertaining and thought provoking keynote, HubSpot CMO, Mike Volpe , announced that " We saved the world from 2 Billion cold calls! " Inbound marketing techniques continue to evolve, and HubSpot is the pioneer for Inbound.

How to Create a Facebook Page Vanity URL

Hubspot

The next step in personalizing your business page is to get a username to create a vanity URL (customized web address). Here's How to Create a Facebook Page Vanity URL: 1.) Visit facebook.com/username to walk through the wizard to choose the username for your vanity URL.

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The 6 Biggest Marketing Lessons HubSpot Learned in 2017

Hubspot

At the start of 2017, HubSpot’s CMO asked our team to see if we could break our addiction to email. This year HubSpot’s marketing team got very serious about testing alternatives to lead forms. HubSpot’s blog team has also begun to rework older posts around select topic clusters.

Does Influencer Marketing Actually Work? A HubSpot Blog Experiment

Hubspot

I didn't think about influencer marketing again until I joined HubSpot. When I started experimenting with influencer marketing strategies for the HubSpot Sales Blog seven months ago, I was operating under a few key assumptions: If one influencer is good, 23 is better.

How HubSpot Academy Grew YouTube Subscribers by 25% in Just Two Months

Hubspot

Through various endeavors, we managed to increase HubSpot Academy's YouTube channel subscribers by 25% in just two months -- without spending a cent. Elements like custom thumbnails, channel banners, a custom URL, logos, and a channel trailer all exist to establish a channel brand.

The 28 Best Web Design Tools

Webbiquity

” — HubSpot. Showcase reviews: HubSpot, Likeable Media, Siasat. ” — HubSpot. Showcase reviews: HubSpot. Showcase reviews: HubSpot, Likeable Media. ” — HubSpot. Showcase reviews: HubSpot. 28) HubSpot Icon Library. HubSpot.

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5 HubSpot Workflow Recipes for Inbound + Account-Based Marketing

Terminus

Get Started with ABM Using These HubSpot Workflow Recipes. In August 2017, we announced the Terminus integration with HubSpot to bring together, for the first time, inbound and account-based marketing strategies. Measuring Success with Terminus and HubSpot.

Getting Exceptional Growth: Meet the New HubSpot Marketing Platform

Hubspot

Years ago, when Brian and I started HubSpot, we were on a singular mission. Today, you can watch the video of the keynote or read along with the recap below to learn about the biggest announcements coming out of the HubSpot Marketing Platform this year.

The 15 Best Special-Purpose SEO Tools

Webbiquity

Showcase reviews: RazorSocial (Technology), HubSpot, iMedia Connection, Perception System, MarketingLand, Cent Muruganandam, SmartBug Media, StoreYa Blog, Robbie Richards. Toss in a URL and see stats on keyword density, internal and external links and more.” HubSpot.

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Top 100 Marketing Blogs [HubSpot Hot 100]

Hubspot

Today, HubSpot is unveiling a new listing of the top internet marketing blogs, known as the HubSpot Hot 100. Blog Grade is the score generated by HubSpot's free Blog Grader tool. Build Your Own HubSpot Hot 100 List! Connect with HubSpot

How the HubSpot CMO Screens for Top Marketing Talent

Hubspot

At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general.

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

Hubspot

Over the years, I've spent a lot of time analyzing HubSpot’s Marketing Blog. To do so, I created unique tracking URLs ( using HubSpot ) for the CTAs used within each blog post. So for a post with 10 different CTAs, I created 10 unique tracking URLs.

Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week

Hubspot

This week in HubSpot content, we have posts that can help you master "every little thing." As HubSpot staff writer Ginny Soskey puts it, " They become an uninteresting mush of content that people automatically ignore, archive, delete, or straight up unsubscribe from."

Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week

Hubspot

In case you''ve forgotten some of these practices when it comes to blogging, set aside a few minutes to relearn how to make your posts as SEO-friendly as possible -- from URL optimization, to social search, and everything in between.

The 14 Best Content Planning and Research Tools

Webbiquity

Enter any URL and find other websites that are similar. Showcase reviews: HubSpot, SnapApp. HubSpot.

Bad News About Keywords From Google, Good News About Pins From Pinterest, and More in HubSpot Content This Week

Hubspot

While there has been a way for users to pin articles on the burgeoning social media site, the new and improved pin will allow users to now be able to see an article''s headline, byline, description (like a mini-meta), and source URL as well as a bigger image for the post.

Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week

Hubspot

In case you''ve forgotten some of these practices when it comes to blogging, set aside a few minutes to relearn how to make your posts as SEO-friendly as possible -- from URL optimization, to social search, and everything in between.

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Fee-based platforms like Compendium and HubSpot are also search-friendly. Among it’s other features, this plugin makes it easy to add meta title tags and automatically create search-friendly URLs for each post. • W3 Total Cache.

Web Presence Optimization Software Review: gShift Labs

Webbiquity

HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. gShift enables you to set up external pages to track in different categories: Press Releases, Blogs, social media accounts, videos, and shortened URLs (e.g. URL links).

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Only B2B - Untitled Article

Only B2B

Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. HubSpot.

URL 77

Only B2B - Untitled Article

Only B2B

Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. Facebook URL: [link]. Twitter URL: [link]. HubSpot.

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Inbound Marketing & Marketing Automation

LeadSloth

Hubspot - an early Inbound Marketing evangelist - is one of them, and so are Enquisite , Raven and SEOMoz (probably I’m forgetting at least a dozen vendors, so feel free to leave a comment). Website quality checking : structure your website properly (title, description, URL & headings). But there are also integrated tool suites, like Hubspot and Raven. It is Hubspot: they’re quietly adding Lead Management features to their Inbound Marketing suite.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

by HubSpot. Noting that with the collective millions of tweets produced every day, there is “an emerging demand to sieve signals from noises and harvest useful information,&# Yung-Hui Lim reviews Twitter analytics tools that can help with the task, including Twitalyzer , Trendistic (formerly Twist), Twitt(url)y and TweetStats. With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results.

How to Write SEO-Friendly Blog Posts

SmartBug Media

The more internal links there are to a particular page, the more important that URL will appear to search engines. If you use a tool like HubSpot or WordPress, this is probably automatic, but double-check your template to make sure your tag is set up correctly.

The Six Best Screen Capture Tools

Webbiquity

Enter the address (URL) of any web page and the screen capture tool will generate a high-resolution screenshot of the full web page as a PNG image that you can download. ” — HubSpot. Showcase reviews: Kathryn Aragon Media, HubSpot. HubSpot.

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A Marketer's Guide to Tracking Online Campaigns

Hubspot

Tracking URLs are one of the most complicated concepts I've ever had to explain during my time as an inbound marketing consultant here at HubSpot. Below, I'll explain how to use tracking URLs to create targeted campaign reporting. Landing Page URL: [link].

URL 61

Infer’s Automated Form Monitor for Marketing Operations

Ignite Tech

Form Page URL. This is the URL of the form page. Form Action URL. This is the form’s action URL. This feature is especially helpful if you are currently using a marketing automation platform like Pardot or HubSpot.

57 Basic Marketing Analytics Terms Everyone Should Know

Hubspot

This is an Attribution Report model in HubSpot that gives equal weight to every URL or source someone visited before converting. For more details on HubSpot''s Attribution Reports, see this article. This metric can be found in HubSpot. Tracking URL.

Direct Traffic Isn’t A Channel, It’s The Lack Of Proper Attribution

bizible

Direct traffic is typically defined by marketing analytics as any time a visitor manually enters your URL. It just means people know you well enough to know or be able to figure out your URL.). Leads: Hubspot: 9.3%

It’s time to introduce search engine optimisation topics into your content marketing strategy

Tomorrow People

experiments , researchers at inbound marketing platform HubSpot found that adopting the topic cluster model resulted in: Higher placement in search engine results.