Marketing Insider Group

JULY 25, 2023

With the rise of ChatGPT, tons of AI content writing tools sprung up overnight. So, which AI content writing tools are worth checking out for your marketing? So, which AI content writing tools are worth checking out for your marketing? and ClosersCopy are top AI content writing tools for copywriting. Ding, ding, ding!

Marketing AI 189

Marketing AI Budget Programs Tools Copywriting 189

Marketing Insider Group

FEBRUARY 24, 2021

At this point, there’s no denying that content marketing is being used by most companies. In this post, we’ll be looking at how to tell if content marketing saturation has hit your industry. Content marketing is highly prevalent in just about every industry, making it hard to cut through the noise. What Is Content Saturation?

Lead Ranking 288

Lead Ranking Lead Scoring CMS Development Content Marketing 288

ClearVoice

OCTOBER 30, 2023

Scaling content production includes activating many moving parts, from keyword research to content writing to search engine optimization (SEO). Each part requires a lot of attention and expertise to publish content that resonates with your audience and attracts traffic. We quickly realized we needed to ramp up content.”

Work Management 95

Work Management Budget Programs Marketing Management Content Marketing 95

Launch Marketing

SEPTEMBER 7, 2022

The number of content planning and marketing tools available to B2B marketers today is larger than ever. Some technologies help you create content, some help distribute content and others help you measure the effectiveness of content. Content Planning Tool: Moz. Content Ideation Tool: Hubspot Blog Topic Generator.

Planning 104

Planning Paid Search Agency B2B Marketing Effectiveness 104

seo.co

MAY 6, 2021

This is what report templates are for: How To Create An SEO Report? SEO Report Template. Here is a standard SEO report template that you can follow: 1. Here is a standard SEO report template that you can follow: 1. Low Word Count And Duplicate Content. Writing duplicate content on your site is a big no!

SEO 105

SEO Template SERP Keywords 105

Sprout Social

AUGUST 12, 2021

Luckily, that’s where templates come in. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. Why you need a social media campaign template. Templates provide a standardized starting point that ensures consistency and efficiency.

Social Media 129

Social Media Template Campaigns Media 129

Pam Didner

MARCH 17, 2021

However, it creates challenges for marketing, especially content creation and management. The biggest issue any content marketer encounters in supporting a growing global company is. If you want to drive conversions, you may need to create additional content that is more conversion-focused. Before you create your marketing plan.

Template 97

Template Top of Funnel Planning Enterprise Management 97

Sprout Social

FEBRUARY 24, 2022

Then, download our social media resume template to put these tips into action. After all, what sounds more impressive: “Posted engaging content” or “Created content that consistently achieved an average of 100,000 impressions”? Use keywords from the job description. The do’s of a social media resume.

Social Media 107

Social Media Template Media Cross-Selling 107

Brightedge

JANUARY 25, 2021

New year, new content calendar! What is a content calendar? A content calendar is a valuable content strategy to plan and organize your published content throughout the year. Identify your blog topics’ target keywords. Your keyword clusters are the sub-categories that make up a broader category.

Keywords 64

Keywords Long Tail Marketing Research Content 64

DivvyHQ

JUNE 28, 2022

Looking for an editorial calendar template to coordinate your content team’s production? Perhaps instead of a "template", you actually need a full-blown content calendar platform. Regardless of which tool you choose, here are the must-have components so that your chosen solution is effective for your team.

Template 70

Template Marketing Management Tools Effectiveness 70

DivvyHQ

MAY 14, 2021

Sure, building reports to track the performance of your (or your clients') content marketing efforts isn't sexy, but it's crucial. It can also be a very manual and time-consuming process if you don't have the right tech in place, or a solid reporting template to work from. Let's fix that, shall we?

Template 52

Template Marketing Report Paid Search Agency Advertising Agencies 52

ClearVoice

DECEMBER 18, 2023

What is a content brief? A content brief is a guide you create for your freelance team to ensure that your outsourced content is on-brand and resonates with your target audience, just like you’d created it yourself in-house. Why is a content brief important? Why else is a content brief important?

Content 88

Content Work Management Bandwidth Marketing Management 88

Marketing Insider Group

FEBRUARY 23, 2021

Case studies are one of the most powerful forms of content to have in your marketing repertoire. The longer-form content goes more in depth to describe a problem, solution, and outcome – all while keeping the customer at the center of the story. You can incorporate case studies in content marketing in a myriad of ways.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

SmarkLabs

JANUARY 10, 2020

What makes up just about everything on the internet from the B2B-centric articles that you read to the games you play is all content. In the modern age of internet jargon, we tend to think of articles or blogs when we hear the word “content,” but there’s so much more to it than that. Video posts? Social media feeds?

Template 59

Template Webinar Metrics Marketing & Strategy Content 59

Hubspot

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. 10 Copywriting Templates to Use in Marketing. Featured Resource: 15 Email Templates for Marketing and Sales. Let's dive in.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Animalz blog

SEPTEMBER 14, 2023

Gareth Davies is the content lead at Parabol, an online Agile meeting tool. He explains how they’ve pioneered a unique approach to product development called “content-led product.” As a content marketer, you might think your job is crafting stories to attract customers to your product. What Is Content-Led Product?

Validation 99

Validation Top of Funnel Product Ad Building 99

Marketing Insider Group

NOVEMBER 30, 2021

Organic share of voice shows how visible your brand is compared to others on SERPs for brand-relevant keywords and topics. It comes directly from algorithmic search results achieved through content marketing and SEO web strategies. Some quick tips: Make your content keyword-driven. Optimize your content for mobile.

Branding 301

Branding Brand Identity SERP Paid Search Agency 301

Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. At the core of SEO is directing the audience towards the most relevant content, businesses, and individuals. You can use industry-standard keywords and grab attention with your distinct achievements. Tim Hanson is doing the same.

Social Media 157

Social Media SEO Cost Per Click Media 157

Convince & Convert

JANUARY 31, 2024

You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Find content creators on freelance platforms like Upwork and Fiverr.

Social Media 129

Social Media Efficiency Work Management Marketing Management 129

protocol 80

MARCH 25, 2024

In digital inbound/content marketing, we say, “Work SMARTer, not harder.” Why all the caps? Because any data-backed, results-oriented marketing strategy has its roots in SMART goals. We define SMART goals as digital marketing KPIs (key performance indicators) and benchmarks that are:

Planning 74

Planning Template B2B Marketing Advertising Benchmark 74

SocialPilot

FEBRUARY 19, 2024

Since the launch of tools like ChatGPT and other LLMs, users across the globe have started finding opportunities to leverage them to create content. Nowadays, from email copies, product descriptions, and creating social media posts using AI to detailed blog posts, AI-generated content is everywhere. What’s AI-Generated Content?

Generation 98

Generation Psychographics Content User-Generated Content 98

Anyword

DECEMBER 22, 2021

The easy way to create a product description is to rely on an existing and proven template design. Leveraging a product description template can save the copywriter time and make sure that they include all the right information. Product Description Template Examples. Clothing is one area where a template is a great idea.

Template 52

Template Product Best Practices Copywriting 52

Contently

MAY 2, 2023

Every content marketer has heard the saying: “Content is king!” ” In fact, all great marketing leaders know that producing great campaigns starts with compelling content. Content marketers are asked to serve nearly every department in the business. The problem? So how do they do it?

Enterprise Management 108

Enterprise Management Marketing & Strategy Work Management Marketing Strategy 108

Sprout Social

APRIL 7, 2021

Likes, shares and follows tell us a lot about what kind of content lands with our audience. According to this rule, only 1% of social media users create content, 9% share, Like, and comment on that original content. There’s a difference between creating popular content and effective content. Click through rate.

Social Media 136

Social Media Long Tail Marketing Media CTR 136

Hubspot

MARCH 26, 2019

If you're unsure how to start crafting compelling YouTube descriptions, keep reading -- here, we'll explore various tactics you can employ, and provide templates to ensure you have everything you need to excel on YouTube. YouTube Description Templates. Templates for Your Channel Description. Explain what your video is about.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Conductor

MARCH 16, 2022

A basic understanding of SEO is key for any content marketer who wants to produce engaging content, and aligning with the SEO experts on your team creates an environment that allows agility while ensuring your content strategy is aligned with your overall organic marketing strategy. Get ready to rise in the ranks.

Education 98

Education Resources SEO Lead Scoring 98

ClearVoice

JANUARY 31, 2024

Successful organizations have also begun adding content operations to their teams’ portfolios. An effective content operations management system consists of stakeholders’ tools to design content strategy, develop winning content, and streamline the content generation process.

Marketing Management 52

Marketing Management CMS Development Top of Funnel Marketing Automation Services 52

ClearVoice

JANUARY 31, 2024

Successful organizations have also begun adding content operations to their teams’ portfolios. An effective content operations management system consists of stakeholders’ tools to design content strategy, develop winning content, and streamline the content generation process.

Marketing Management 52

Marketing Management CMS Development Top of Funnel Marketing Automation Services 52

SmartBug Media

JANUARY 15, 2020

Your team has decided that your site is ready for a refresh or perhaps it’s time to build a site as you prepare to launch a new brand—regardless of the reason for putting work into your digital home, you have two paths to choose from: a custom website or a templated website. Templated Websites. Custom Websites. A Quick Rundown.

CMS Development 69

CMS Development Template Marketing Websites Ad Building 69

Hubspot

APRIL 25, 2019

Here are some sales manager resume tips and templates to calm your nerves and help you get the job of your dreams. Bold any keywords, numbers, or statistics that highlight your impact so they stand out from the rest of the text. Many resume templates and builders allow you to add links as well. Sales Manager Resume Templates.

Template 75

Template Tips Sample Keywords 75

Hubspot

JANUARY 15, 2020

These five LinkedIn summary templates will help you flesh out your profile in no time flat. Here's the template: [One- to two-sentence description of common prospect problem.]. In the past four years, I’ve helped dozens of online retailers capture these “lost” customers with targeted emails, personalized content, and more.

Template 82

Template Linkedin Ideal Customer Profiles Effectiveness 82

Pam Didner

AUGUST 12, 2019

Product-Specific Messaging Template. Thought-Leadership Messaging Template. Worse, crafting messaging is just not as much fun as creative development, story-telling, or content creation. . It’s an essential document to guide creation of creative briefs, content, and sales training. Download the templates. .

Template 72

Template B2B Thought Leadership Demand Generation Agencies B2B Marketing 72

Scoop.it

DECEMBER 29, 2022

So, disseminating one content type across the levels is not advisable. So, top-of-the-funnel content focuses on providing value – informing them without trying to sell to them. The goals of top-of-the-funnel content are to promote sustainable lead generation, organic traffic, and brand awareness.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Hubspot

FEBRUARY 21, 2018

Are you simply switching to a new template and adding some new CTAs, or are you migrating your entire website to a new platform? Our latest offer, 8 Free Budget Templates to Manage Your Marketing Spend , has got you covered. Included in our eight budget templates bundle is a template to manage your website redesign.

Budget Programs 101

Budget Programs Marketing Budget Paid Content Marketing Budget Creation 101

Content Marketing Institute

NOVEMBER 6, 2018

Brands typically have a lot of questions when it comes to marketing to consumers on any third-party content platform. Many brands mistakenly assume they need to post their content anywhere and everywhere to maximize its potential reach. You’re not alone. joderama Click To Tweet. Think precision.

Planning 111

Planning Social Media Template Marketing Plans 111

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. Higher conversion rates The bottom-of-the-funnel (BOFU) content is all about conversions. And yes, while niche content traffic may be low, conversions can be high. Where can top-of-the-funnel content come in handy?

Top of Funnel 121

Top of Funnel SEO B2B Paid Search Agency 121

Content Marketing Institute

NOVEMBER 8, 2018

If you want to leverage search intent with SEO keywords on Google and other search engines, it’s best to balance the methods with the false hopes. Mostly, I want to share a perspective to help you suppress your excitement about choosing the perfect keyword scenarios for SEO. Informational keywords. Navigational keywords.

Keywords 89

Keywords Intent Resources Top of Funnel 89