testimonials Conference Related Topics 
Vidyard
JANUARY 13, 2017
Smart companies create customer testimonials. Customer testimonials can do a fair bit of the legwork of a marketing and a sales team, helping to convince leads and move them further through the funnel and closer to a closed deal. But what goes into a customer testimonial video? Attention spans are short (only 8 seconds long!),
Writing on the Web
JULY 7, 2010
How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? Nothing can back fire and destroy trust and credibility more quickly than phony testimonials, as well as vague or anonymous comments. I don’t blame him.
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Marketing Insider Group
OCTOBER 27, 2020
The page can help attendees relive the event experience and also serve as testimony to people who missed the event, so that they can look forward to the next one. Jordan Schwartz is president and co-founder of Pathable, an event app and website platform for conferences and trade shows.
ClearVoice
APRIL 30, 2019
Although you’d think with the ubiquity of smartphones and video chat apps that everyone would innately know how to host a video conference, many professionals still flounder. A video conference interview can feel like an audition, with candidates expected to deliver snappy sound bites. Share an agenda.
Biznology
NOVEMBER 5, 2018
Have you ever tried to get a client to give you a testimonial? What’s particularly annoying is that testimonials are one of the most powerful tools in B2B marketing. And in theory business people want to help each other, so you’d think testimonials should be easy to get. They attend conferences. They reduce buyer risk.
Outbrain
AUGUST 23, 2018
Ever wonder why testimonials work so well? Testimonial videos are the ultimate proof that you provide value to your buyers because rather than you just saying how great your product or service is, your customers show it through their actual experiences. Here are 5 pro tips to make a quality testimonial video that converts.
Martech
MARCH 20, 2024
But listening to your customers will lead to other marketing gold: blogs, case studies, testimonial videos, campaign themes — and let’s not forget the development of new features and use cases or even entirely new products. Granted, that was some unusual marketing magic.
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