20 Key Resources That Will Keep Your B2B Business on Top of the Marketing Buzz

B2B PR Sense

Hubspot. Hubspot has distinguished itself as an indisputable leader in the field of inbound marketing. Hubspot keeps up with all the latest trends that affect the marketing industry. B2B marketing is constantly evolving.

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54 Pearls of Marketing Wisdom from HubSpot

Webbiquity

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.”

13 Lucky Takeaways from HubSpot’s 2015 State of Inbound Report

The Forward Observer

Get lucky with HubSpot's State of Inbound Report. For the past seven years, marketing automation software company HubSpot has published findings from its annual survey on marketers' challenges, priorities, tactics and results in its "State of Inbound" report.

How the HubSpot Content Team Overcame the "Pivot to Video"

Hubspot

According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. So now that this "pivot to video" buzz has largely subsided (at least until the next major Facebook algorithm change, am I right?), HubSpot's "Pivot to Video" Playbook.

How to Use Twitter Hashtags to Generate Event Marketing Buzz

Hubspot

Two weeks ago, HubSpot hosted the world’s biggest webinar , which attracted over 30,000 registrants and close to 11,000 attendees. The event also achieved a serious level of buzz on Twitter with a trending hashtag of #smsci. With only 33 tweets, @HubSpot generated 4.2

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Facebook Launches Public-Facing Buzz Metric and Enhanced Ad Feature

Hubspot

Connect with HubSpot And the Facebook announcements just keep on coming. Today, we learn about Facebook's new metrics within the Insights tool, a new premium ad unit, and the Facebook Insights API. Let's dive right into what these new features are and what they mean for marketers.

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How to Jack the News to Generate Marketing Buzz

Hubspot

Historically, we have encouraged marketers to keep track of newly released industry reports, upcoming events, and opportunities to tie their brand to a story that is currently generating a lot of buzz in the news. Connect with HubSpot

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Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week

Hubspot

This week in HubSpot content, we have posts that can help you master "every little thing." As HubSpot staff writer Ginny Soskey puts it, " They become an uninteresting mush of content that people automatically ignore, archive, delete, or straight up unsubscribe from."

The 23 Best Content Ideation Tools

Webbiquity

Sample review: “Popurls is a dashboard for the latest Web buzz. Enter any three terms (preferably nouns) and HubSpot’s Blog Topic Generator will display multiple headline options. HubSpot.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). Digital Buzz Blog ). HubSpot ). HubSpot ).

Creating Engagement in B2B Marketing

Buzz Marketing for Technology

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. A recent Cone Inc.’s

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What a Trifecta of a Year!

Buzz Marketing for Technology

And appeared on the Facebook Halloween episode of HubSpot TV (my favorite web TV show) all in one week! Advertising Blogging Branding Buzz Marketing Content Marketing Customer Support Facebook Inbound Marketing Listening Social Media Thought Leadership

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Best Twitter Guides, Tips and Tools of 2010

Webbiquity

8 Ways to Not Get ReTweeted by HubSpot Blog. Post on Google Buzz. Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December.

Is Social Media BS?

Webbiquity

That was the provocative question raised, and answered, by HubSpot VP of Marketing Mike Volpe in a webinar last Friday. This diagram from HubSpot illustrates the relationship visually. View more presentations from HubSpot Internet Marketing. Post on Google Buzz.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. Facebook: Facts & Figures For 2010 by Digital Buzz Blog. The Ultimate List: 100+ Facebook Statistics [Infographics] by HubSpot Blog. Facebook: Facts & Figures For 2010 by Digital Buzz Blog.

Best Business Blogging Tips and Guides of 2010 (So Far), Part 2

Webbiquity

4 Business Blogging Best Practices by HubSpot Blog. Post on Google Buzz. Tags: Business Blogging Social Media Marketing aimClear AllTop Anil Gupta Annabel Candy blog link love blog SEO blogging for business business blogging tips Diana Adams Galen De Young Garrett French HubSpot Jeff Bullas Jill Chivers Kipp Bodnar Lisa Barone Marty Weintraub Patsi Krakoff writing a business blog How can you craft more compelling blog headlines?

inbound marketing training for free

The Effective Marketer

Earn attention: create something great and distribute it online to generate buzz Nobody cares about your products: they care about solving their problems Lose control: trying to control all your content will work against your attempts to get your ideas heard.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

by HubSpot. He also quotes a HubSpot study finding that three-quarters of bloggers in small to midsize companies say that “ their company blogs were ‘useful,’ ‘important,’ or ‘critical’ to their business.&#. 20 Totally Free Buzz Pocket Mining Tools by aimClear. The inscrutable Marty Weintraub reviews 20 free tools for monitoring social media buzz, including StumbleUpon Recently & All Time Most Popular Hot Tags , Facebook Lexicon.

5 Things Every Good Community Manager Does

Tomorrow People

Many companies we work, including HubSpot, invests in employees dedicated solely to managing their social media presence. 2) Listens to the Buzz. Social media professional Sookie Shuen makes the case for community managers everywhere.

5 Things Every Good Community Manager Does

Tomorrow People

Many companies we work, including HubSpot, invests in employees dedicated solely to managing their social media presence. 2) Listens to the Buzz. Social media professional Sookie Shuen makes the case for community managers everywhere.

The Front Lines of Predictive Intelligence

Ignite Tech

This article was originally published on the Hubspot Blog by Infer customer, Nicholas Heim , Director of Inbound Marketing at Hotjar. Hypergrowth SaaS businesses like my company, Hotjar, are often faced with the happy problem of too many free trial leads flooding into HubSpot.

Make Sure Your Marketing Agency Has Options

Lead Liaison

HubSpot is a software platform that marketing agencies often buy. There are many differences between HubSpot and Lead Liaison. I certainly would never bash HubSpot, they’re creating great excitement and buzz in the marketplace.

Top 10 B2B Marketing Resources

The Mx Group

HubSpot. HubSpot is a developer and marketer of software products for inbound marketing and sales. HubSpot’s blog, like Marketo’s, uses infographics and charts to add color commentary to the stats and processes it provides, highlighting key takeaways.

Building a Demand Gen Tribe: The Seth Godin Lead Gen Program

Smashmouth Marketing

Just follow the HubSpot marketing machine for how they spread the Orange Kool Aid and built a large and loyal tribe of inbound marketers. Create buzz. Recruit those who create buzz for you and reward them through rebuzz or other methods. Thank them for buzzing.

[VIDEO] Whiteboard Wednesday: Increase Retention in Sales – with Data (Steve Waters)

DiscoverOrg

In 2008, according to Hubspot, almost half the sales department stayed on the job at least 3 years. If you want to check the morale of a team, walk out on the sales floor: If it’s really buzzing, you probably hit your most recent goal.

How Long Should Your Videos Be? Ideal Lengths for Facebook, Instagram, Twitter, and YouTube [Infographic]

Hubspot

Phones buzz with distracting notifications and promise instant gratification, tempting people to check their screens every five minutes. HubSpot Video Examples for Facebook, Instagram, Twitter, and YouTube. A post shared by HubSpot (@hubspot) on May 17, 2017 at 6:21am PDT.

How Long Should Your Videos Be? Ideal Lengths for Facebook, Instagram, Twitter, and YouTube [Infographic]

Hubspot

Phones buzz with distracting notifications and promise instant gratification, tempting people to check their screens every five minutes. HubSpot Video Examples for Facebook, Instagram, Twitter, and YouTube. A post shared by HubSpot (@hubspot) on May 17, 2017 at 6:21am PDT.

How to Master a Successful Marketing Campaign in Trello [Free Guide]

Hubspot

HubSpot went ahead and teamed up with Trello to bring you a free, step-by-step guide on How to Master a Successful Marketing Campaign in Trello to streamline your efficiency and collaboration beyond belief. Achieving focus on the ultimate goal: more leads, sales, and buzz for your business.

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How to Get Ranked and Read With the Topic Cluster Content Model

Content Marketing Institute

The topic cluster methodology, also known as the “pillar-and-cluster” technique, was first detailed by HubSpot Research in 2017. After running this strategy on its blog, HubSpot proved more internal links led to a higher placement on the SERPs : Image source.

Only B2B - Untitled Article

Only B2B

According to Hubspot survey, just 36% of marketers have heard of GDPR, while 15% of companies have done nothing, and are at risk of non-compliance. Do not forget to consider the information store in any marketing tool like Marketo or Hubspot. Wondering if you are compliant with GDPR?

How to plan the digital engagement of your content marketing strategy

Tomorrow People

As a digital agency , what gets us out of bed each day isn’t the lust for awards or the buzz of seeing our work on the silver screen. Hubspot, Eloqua, Marketo, and Pardot consultancy, setup and configuration. Having well designed content isn’t good enough. You need to have an excellent digital content distribution strategy and your marketing agency has the experts who can help.

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How Long Does it Take to Get Results from Content Marketing?

NuSpark

You’re building buzz and increasing awareness. HubSpot discovered that 10% of all posts draw 38% of the traffic. “ Marketing is impatient. Everything we do feels like we need to do it faster.”. – Ann Handley.

29 of the Best Social Media Marketing Blogs of 2018

Hubspot

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. The Future Buzz. The great thing about the internet is that it's full of brilliant marketers sharing great information -- all for free. Social media is no exception.

3 Awesome B2B PR Methods That Will Attract High Quality Leads

B2B PR Sense

Many would say that the primary objective is to create buzz and awareness around your company. For general PR purposes, we like to use Hubspot’s definition : “A persuasive, authoritative, in-depth report on a specific topic that presents a problem and provides a solution.”

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How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post.

3 Marketing Lessons from Kate Middleton’s Biggest Secret

Hubspot

Kate’s biggest secret – her wedding dress – is an excellent example of creating anticipation, excitement and buzz. This is the same reason companies like Apple schedule exciting press announcements regarding new product releases: to generate pre-release buzz.

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9 B2B Marketing (and Life) Lessons from #Inbound15

KoMarketing Associates

– Dharmesh Shah (Founder / CTO of HubSpot). HubSpot 's @Dharmesh : "Market Unto Others As You Would Have Them Market Unto You." – Nataly Kelly (VP of Marketing, Localization at HubSpot).

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Paul Dunay (Maxymiser) – Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating buzz for leading technology, consumer products, financial services and professional services organizations.

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Hinge’s Fab Five: October 2013

Hinge Marketing

by Andrew Dymski, HubSpot. Still trying to catch up with the social media buzz? Top Professional Services Marketing Content from October 2013. Each month an enormous amount of content is published on marketing.

The B2B Marketer’s Twitter Handbook

Zoominfo

HubSpot ( @HubSpot ). Hubspot’s ability to get personal with their followers is unparalleled. As you can see from their profile, HubSpot is located in the Boston, MA area. On the day of the Boston Marathon, HubSpot tweeted congratulations to the Boston Marathon runners.

25 social media listening aids to increase your hearing

Biznology

71% of consumers are more likely to make a purchase based on social media referrals (source: HubSpot ). Buzz Tracking is a great monitoring tool that allows you to see the buzz volume in real time.

Only B2B - Untitled Article

Only B2B

Oh yeah, let’s write about the trends or the latest apps which are creating a buzz in the market. First is, Hubspot idea generator. 2 Reasons Your Startup is Not Getting Leads from Your Blog (+How to Fix It). We live on the internet. Like, literally.

CEO Insights: AI’s Last Mile

Ignite Tech

We had to provide open APIs and build direct integrations for Marketo, Eloqua, Salesforce, Microsoft Dynamics, HubSpot, Pardot, Google Analytics and Microsoft Power BI.

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