Online Communities are Not Virtual

Biznology

Do you consider message boards, forums, virtual realities, and virtual communities to be a waste of time, populated by losers? Abraham PR respects online community; Abraham PR respects the online life. There is a general misunderstanding that online virtual communities are escapist.

The blogger’s kryptonite

grow - Practical Marketing Solutions

I don’t have any data of course, but it seems like things started to happen for me when I finally shed all these other projects and put everything I had into my own content and community. Is guest posting a viable strategy to gain attention or a blogger’s kryptonite?

Trending Sources

Are anonymous communities most authentic?

Biznology

And all will be well in the communitys garden. I am a proponent of “real name” communities. I am also a proponent of safe communities — and real name accountability tends to civilize people’s behavior online in a big way.

The evolution of a blogger

grow - Practical Marketing Solutions

As I’ve observed bloggers from all walks of life, writing about every subject imaginable, and as I’ve taken the journey myself, I’ve found that there is an evolution that takes place. By Srinivas Rao, Contributing {grow} Columnist.

Why it pays to be a patient blogger

grow - Practical Marketing Solutions

But that is not necessarily an ideal quality to have as a beginning blogger! Uber blogger Chris Brogan famously said that it took him three years to attract his first 100 blog subscribers. Help others, Support other new bloggers. I have a “healthy impatience.”

Do you have to be a great writer to be a great blogger?

grow - Practical Marketing Solutions

If you’re not confident in your writing skills, can you still be a great blogger? At the end of the day, the most important characteristic of a successful blogger is having the courage to push that publish button! You will get better, faster, and more effective over time as you find “your voice,” get feedback from your community, and figure out your own system. What tips and tricks would you add to help a beginner blogger? By Mark Schaefer.

Do you have to be a great writer to be a great blogger?

grow - Practical Marketing Solutions

If you’re not confident in your writing skills, can you still be a great blogger? At the end of the day, the most important characterstic of a successful blogger is having the courage to push that publish button! What tips and tricks would you add to help a beginner blogger?

Five ways to be a more confident blogger

grow - Practical Marketing Solutions

How can you overcome this trepidation and become a more confident blogger? Being an effective blogger means having the courage to be imperfect. A lot of people get spooked about the word “blogger” like it is a special designation you need to earn or something.

Blogger outreach is more PR than social media

Biznology

My expertise, however, is online community outreach and engagement. Back in 2006 I developed a strategy of blogger outreach that allowed my to reach out to more than just 25 top-tier bloggers by hand over time but to 2,500-5,000 bloggers. The Long Tail of Blogger Outreach.

Case study: Finnair puts social media community to work

grow - Practical Marketing Solutions

By {grow} Community Member Ana Silva O’Reilly . The birth of a community. After a while, strong connections and friendships began to form in this community. This time around, I wasn’t disappointed because one of my new Twitter community friends, @arjantupan, was selected.

Take your bloggers and social media influencers to lunch

Biznology

And, it’s so very rare that anyone who pitches bloggers and expects them (us) to do stuff for free ever asks bloggers (us) out to do stuff IRL (in real life). But you also must remember that most bloggers have very rich lives outside of their blogging life.

Five stellar community engagement platforms that rock, and one to avoid!

grow - Practical Marketing Solutions

Community engagement is a difficult task, especially when new platforms are cropping up all the time. Here’s a helpful list of five stellar community engagement platforms that might not occur to you — and one that could look enticing, but would be best to avoid!

Blogger outreach is scary

Biznology

Unlike a few years ago, today everyone at least pays lip service to reaching out to bloggers the same we PR people have always reached out to mainstream media. But I am still surprised that many companies don’t do blogger outreach, even today. Image via Wikipedia.

7 Tools for Finding & Connecting With Influential Bloggers

Hubspot

Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. Want to achieve worthwhile results from your blogger outreach efforts?

Beauty Bloggers: Top 100 Influencers and Brands

Onalytica B2B

Where it used to be most common for high profile celebrities to be spokespeople and endorse beauty products, the ever-expanding phenomenon of bloggers and vloggers are increasingly being seen to take over this role. Hayley (TPB) – Beauty and Lifestyle blogger at Tea Party Beauty.

6 Engagement Marketing Lessons from Successful Video Bloggers

Modern B2B Marketing

Author: Elaine Ip If anyone has mastered the art of engaging an audience, it’s successful video bloggers (otherwise known as vloggers). She understands the value of participating with her community. .

5 Key Characteristics Every Social Media Community Manager Should Have

Hubspot

Social media is an effective tool to engage your target audience, drive website traffic and, ultimately, boost sales; so why do so few companies employ a social media community manager? First, what are the benefits of having a community manager? What does the community manager not do?

Building a blog community? Don’t overlook “digital babies”

grow - Practical Marketing Solutions

Instead of focusing on the A-Listers, look at emerging talent as a way to grow a loyal blog community. New Bloggers Need Encouragement. Baby bloggers become big bloggers. Blogging best practices Communty-building blogging best practices building a blog community

How do you REALLY build a blog community? A love story.

grow - Practical Marketing Solutions

I’m sorry that I don’t have anything particularly profound to say to commemorate this milestone, but I thought I would address a question I hear constantly — “How did you build such an awesome blog community?&# But the big community driver is … content.

The Top 100 Bloggers On Triberr

B2B Marketing Insider

For a couple of years I have been using Triberr as a way to connect and share some of my favorite blogger’s content in one easy-to-use dashboard. Dashburst compiled the 100 top bloggers on Triberr so you know who to pay attention to on the site and blogging circuits.

Are there any ethical bloggers left out there?

grow - Practical Marketing Solutions

There must be a critical mass of influential bloggers out there accepting money for blog posts, otherwise these people would go away! Occasionally I do have guest posts from individuals who are active members in the community.

Should we have multiple company bloggers?

grow - Practical Marketing Solutions

Let’s look at the implications of this decision by comparing three different corporate blogging strategies: The multiple blogger strategy. A team of bloggers contributes content, with or without attribution. The single blogger strategy.

Tumblr Shuts Down Popular Blogger: Who's Next?

Hubspot

That’s exactly what happened to a popular blogger who goes by the name Bohemea. Worse, Bohemea claims other Tumblr bloggers have been similarly wiped out. But shutdowns like the one that happened to Bohemea could scare business bloggers away, Balboni says.

How to Become the Best Blogger in Your Niche

Hubspot

So here’s my thesis: If you are the best blogger in your niche, you can be the most successful in your niche. If blogging is the core of content marketing, and content marketing is the path to success, then we must conclude that being a kickass blogger is the path to marketing success.

10 Maxims of Successful Blogging

grow - Practical Marketing Solutions

The most effective way to build community is to become part of other communities. Find a few other like-minded bloggers who are just starting out and support each other through sharing and comments. By Mark Schaefer.

Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media.

Do you want a blog community or do you just want nicey-nicey?

grow - Practical Marketing Solutions

There was an almost total lack of any meaningful debate or community. Sure, everyone SAID they wanted community … that was the big buzz word … but that is NOT what was happening! For the most part, the top bloggers of that period hated any form of debate.

Target Creates a Community: #PhillipLimForTarget

Modern B2B Marketing

A success story like this takes a tremendous amount of marketing, some true customer obsession, the desire to build a fantastic customer and fan community, and some social media smarts. They knew that in the world of fashion, independent, unaffiliated, unpaid bloggers often have the most sway.

Lead your customers to your best online content: here’s how

Biznology

Become a guest blogger to get links to your site: contributing well-written content on other blogs that target your audience is a great way to expand your reach, as well as get links back to your site. Just make sure to use your local city or community name in those internal hyperlinks.

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

70% of business bloggers have had their blogs for more than two years. ?44% 44% of business bloggers have more than two blogs. There is an exclusive group of business bloggers, which we’ll call “The 10K Club”, who receive more than 10,000 page views per month.

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

70% of business bloggers have had their blogs for more than two years. ?44% 44% of business bloggers have more than two blogs. There is an exclusive group of business bloggers, which we’ll call “The 10K Club”, who receive more than 10,000 page views per month.

How to Transform Yourself Into an Agile Business Blogger

Hubspot

Many inbound marketers and business bloggers get so caught up in (or weighed down by?) But another way is the agile way -- the way that lets bloggers go with the flow, respond to new opportunities, and generally get over the fear of the blinking cursor and, as Nike said, Just Do It.

Earned-media micro-influencer marketing master class

Biznology

Blogger outreach tends to focus on only identifying and engaging top-25 influential bloggers. We collect every blogger who has ever had a thematic interest in our customers. Increase community engagement? Bloggers are libertarian contrarians.

Class 55

Confessions of a “Type A” Blogger

grow - Practical Marketing Solutions

A guest post from {grow} community member Taryn Erickson. I was on a serious mission: amass followers, craft clever content, lead the industry, innovate online communities, be the first to promote emerging trends.

Why most marketers should ignore A-List bloggers

Biznology

We here at Biznology are by no means an A-list blog, although we are very happy with our community on digital marketing. The D-List bloggers! And those D-list bloggers influence the C-List, who influences the B-List, and then the A-List. Admit it.

PR 32

Blog Wars: WordPress, Blogger, Tumblr – Which Platform Rules?

Vertical Response

In a smackdown of sorts, I’ve laid out the pros and cons of 3 major blog contenders: WordPress , Blogger and Tumblr. The tool is compatible with Blogger, Blogroll, TypePad, Posterous, LiveJournal and more. BLOGGER – established 1999.

New Blogger? Get Started on WordPress.com

Marketing Action

For bloggers with limited technical experience or no time to spend on that aspect of managing a website, wordpress.com is the way to go. The first step to becoming a WordPress blogger is to register your account. You’re part of a whole blogging community.

A PR 2.0 Success Story: How I Became a Mommy Blogger

grow - Practical Marketing Solutions

The Mommy Blogger Genre is generally not a pool I would splash around in, but I was doing research for a class and I was blown away by the facts and figures about this subculture. Mommy Bloggers in the program have insider access to General Mills product freebies. This is a true story.

The Long Tail of Blogger Outreach

Biznology

That’s fair enough, and surely a common question, and a question we must address close to the beginning of every sales call we make at Abraham Harrison , when we propose blogger outreach to a prospective client. Image via Wikipedia.

How I totally screwed up my blogging strategy

grow - Practical Marketing Solutions

Being a good blogger means always being alert to these ideas — and most important — capturing them. Mark Schaefer is the chief blogger for this site, executive director of Schaefer Marketing Solutions, and the author of several best-selling digital marketing books.