Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. But there’s something to be said for taking a quick break during the day to catch up on the latest trends, best practices, and breaking industry news. Here are our ten recruiting blogs to bookmark today. We get that.

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

ClearVoice

NOVEMBER 4, 2022

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. By following top marketing blogs, you can ensure you are not contributing to that noise but rather creating engaging, quality content that adds value. Best marketing blogs when you want to do a deep-dive.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Why Your Law Firm Needs a Blog. Blogging isn’t something you do to fill your time and hear yourself talk. Establishes linkable assets.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. . List of Business Blog Post Ideas By Category. Customer experience blog ideas.

Business Blogging 138

Business Blogging Business Zoominfo Trigger Marketing 138

Contently

JANUARY 17, 2023

Group the inventory of facts into three categories: Category One includes the core facts central to the piece’s argument. Category Two includes important core facts that are part of the central argument but without which the piece could still stand. Use a multi-level process for fact-checking the piece.

Practices 151

Practices Generation Best Practices Content 151

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Marketing Insider Group

APRIL 28, 2021

But back then, content was only a vehicle for injecting keywords into blog posts and other website content. As a result, it’s downright embarrassing to read awkwardly worded blog posts from that era that content teams haven’t taken the time to update. Authoritativeness gauges your reputation in your industry. Lots of them.

SEO 311

SEO Content Marketing Marketing Analytics Tools Paid Search Agency 311

Martech

MARCH 8, 2024

However, I feel those changes will be dwarfed by generative AI’s impact on our industry. It’s about so much more than AI tools that will save us time — so much more — it comes down to our audiences’ navigating data and content in a whole new way. The Neuron Newsletter : Daily digest of the latest AI news. Get MarTech!

Marketing AI 98

Marketing AI Training Generation Budget Programs 98

xiQ

JANUARY 30, 2023

The Big Attrition The high turnover rate in the sales industry is causing significant disruption for businesses, as 40% of buyers and salespeople are constantly switching jobs. This not only results in the loss of valuable relationships but also creates the need to start building new ones from scratch.

B2B Sales 126

B2B Sales Work Management B2B Marketing Management 126

Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. Business blogs provide an opportunity for your audience to get to know your brand on a deeper level.

Business Blogging 100

Business Blogging Business Zoominfo B2B Sales 100

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target qualified prospects and close more deals.

Account Based Marketing 154

Account Based Marketing Data Hygiene B2B ABM 154

Zoominfo

OCTOBER 18, 2022

The good news? The first thing you have to look at is what category you’re in,” Hanson says. “Do Do you have a product everybody already knows, or are you in a new category that’s somewhat nascent? Is this a brand-new thing you’re creating with this product?”

Lead Gen 130

Lead Gen Startups Demand Allocation 130

Hubspot

JANUARY 30, 2020

Blogs are all about you — what you want to write about, create, and share with the world. You've probably come to this post because you know you want to start a blog, but have no idea what you want to write about, or how your blog can stand out against the millions of others published on the internet. Image Source. Image Source.

Amazon 100

Amazon B2B Thought Leadership Youtube Lead Ranking 100

Martech

AUGUST 10, 2022

Most (14 of 18) categories tracked by the Index saw monthly price drops. Electronics, the largest ecommerce category with 18.6% share of spend in 2021, had the second biggest category price drop, down 9.3% Computers lead all categories with a 10.2% This is the first notable YoY decrease for the category.

Pricing 94

Pricing Price eCommerce Newsletter 94

Hubspot

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Goodwill Industries International.

Design 101

Design Examples Best Practices Microsite 101

Marketing Insider Group

SEPTEMBER 25, 2020

To establish your place as a thought leader and trustworthy authority in your industry, you need to publish original, high-level content. Thought leadership content differs from standard blog content because it includes unique ideas and viewpoints that your audience can’t find anywhere else – it’s more than just information.

Thought Leadership 204

Thought Leadership Peer-to-peer Effectiveness Marketing Agencies 2 204

KoMarketing Associates

FEBRUARY 10, 2021

It varies depending on which industry you’re in, which keyword search, and other factors. Top Stories (News). Replaced the News Box feature. Results are taken from Google News articles. Option for more information on the search, which takes users to the Google News section. SEO Consideration.

SERP 295

SERP Features Google Top of Funnel 295

KoMarketing Associates

JANUARY 30, 2018

However, the problem then becomes where to find relevant, updated, and fresh sources of ideas, news, and solutions for beginner or advanced issues. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. LinkedIn Ads. Twitter Ads.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Marketing 261

MARCH 21, 2018

How To Create A Blog Style Guide. How do you make sure the quality of your blog posts—no matter who’s writing them—never wavers? A blog style guide, of course. My personal favorite reason for keeping a blog style guide. Anatomy of a Blog Style Guide. How do you stay consistent? Great, that’s a rule now.).

Personalization 75

Personalization Guidelines Template Rules 75

Martech

DECEMBER 13, 2023

Industry headlines and random folks on X are happy to remind you that your SEO is “dead” in light of these developments, but the truth is that there has never been a more exciting and dynamic time to be in SEO. For category pages, about pages and other static pages for users.

CMS Development 107

CMS Development SEO Trends API 107

Top Rank Marketing

JULY 7, 2023

Have you run into your own top B2B marketing news item that we haven’t yet covered? Thanks for joining us for this week’s edition of the Elevate B2B Marketing News, and we hope you’ll return again next Friday for another selection of the most up-to-date and relevant B2B and digital marketing industry news.

B2B Marketing 57

B2B Marketing B2B Planning Forecasting 57

Sprout Social

NOVEMBER 30, 2023

Indirect competitors are those in the same category as you but sell different products or services and target a different market. Consider these five key factors when evaluating your competitor’s content strategy: Content type: Do they have a blog? Total amount of content: If they have a blog, see how many posts have they published.

Planning 104

Planning Paid Search Agency Advertising Benchmark Analysis 104

Hubspot

SEPTEMBER 23, 2018

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. But if you have some extra time in your week to add more blogs to your reading list, we recommend you consider subscribing to some of these 29 blogs specifically about social media marketing. Social Media Explorer.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

BOP Design

APRIL 19, 2021

There are three main categories of B2B emails, these include: Informative Emails. In B2C industries, marketers are primarily striving to promote goods and services to an individual. When you focus on developing and maintaining positive relationships with current and prospective clients—you become the go-to in your industry.

Email Marketing 131

Email Marketing B2B Marketing Planning B2B 131

Contently

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Thought leadership is about establishing yourself and your organization as an industry leader. People who don’t work for your company but are industry thought leaders.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

illumin

OCTOBER 25, 2023

It lets marketers easily track search trends from around the world, broken down by date range, location, category, search type, and more. Google Trends: Google Trends is one of the most famous tools for tracking online trends. Hootsuite: Hootsuite is another popular digital marketing tool with trend monitoring capabilities.

Social Media 52

Social Media Trends Media Demographics 52

Contently

FEBRUARY 2, 2021

You may get an engaging ad draft that reads like a haiku or a blog post that takes time to digest. For that kind of work, she focuses more on challenges and solutions in the product category. The best blogs, podcasts, or videos must employ the same skills a magazine or newspaper writer and editor uses. web, email, blog, video).

Copywriting 214

Copywriting Paid Search Agency Advertising Agencies Content Marketing 214

Brandpoint

MARCH 28, 2023

After we received the results of our new research report, The Future of the PR Industry 2023 , one thing was clear once we started digging through the data. Download our 2023 Future of the PR Industry Report Here!] Keeping these demographics in mind — like age, location, job industry, gender, etc.

Thought Leadership 62

Thought Leadership High Quality Lead PR Public Relations 62

Brandpoint

JULY 8, 2022

Geographic location, age, gender, relationship status, education level, income and work categories are just a few segments we can reach. Your content is then amplified on the business section-fronts of select top-tier media outlets, including Chicago Tribune, New York Daily News, SF Gate, Houston Chronicle and many more.

Distribution 83

Distribution Business Custom Publishing Promotion 83

Envy

MARCH 11, 2019

Sophos are cyber security veterans, involved in the industry since 1985. Their blog keeps on top of the latest news in information security, looking at new threats and vectors. The Sophos blog covers areas as diverse as law, privacy, data loss, and government security. Twitter: @nakedsecurity. Twitter: @briankrebs.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

Salesforce Marketing Cloud

DECEMBER 8, 2023

Make sure to properly address your emails, and take steps to ensure that they don’t bounce back or wind up in spam filters by researching what is best for your industry. Acquire new subscribers Email marketing is all about reaching the masses and building campaigns to reach more and more people.

Marketing Automation Services 115

Marketing Automation Services Email Marketing Paid Search Agency Work Management 115

Heinz Marketing

MARCH 4, 2021

My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category. For each category I’ll highlight a few platforms/tools, the pros and cons of each, benchmarks and additional resources. Individual user posts are higher in news feeds than business posts. Without further ado….

Paid Content 132

Paid Content Social Media Media B2B 132

xiQ

APRIL 4, 2022

Sales Intelligence provides personality insights, 3600 account intelligence, and industry trends in real-time so users can engage their buyers at the right time, in the right way, with the right information. It can be overwhelming for a salesperson to stay on top of the real-time news happening in each account,’ says Leela Gill, CMO at xiQ.

Enterprise Management 62

Enterprise Management Ideal Customer Profiles Lead Scoring Lead Ranking 62

Scoop.it

JUNE 1, 2023

Include your company’s description and category. Get listed on industry-specific directories. Look for opportunities to write guest blog posts on other authoritative websites in your industry. Upload at least 3 to 5 high-quality images for your company. Add reviews from your previous customers.

Small Business Marketing 83

Small Business Marketing SEO Business Ideal Customer Profiles 83

Sprout Social

NOVEMBER 8, 2021

Take a look at the Instagram Stories Highlights on Sprout Social’s Instagram feed: When Sprout’s social team shares Instagram Stories, they’re able to save them into these different highlight categories. The more complicated part is determining what each of your Highlight categories should actually be. Meet the team.

Effectiveness 138

Effectiveness Ideal Customer Profiles Profiling Paid Search Agency 138