Biznology

DECEMBER 13, 2018

Keeping up with the latest digital marketing trends often feels like a chore for marketers and brands. As a small business owner, it’s good to be aware of the latest trends that will shape the marketing strategies this holiday season and moving forward. If you still aren’t integrating video into your marketing strategy, it’s time.

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Trends Curation Viral Marketing Marketing & Strategy 106

The Lead Agency

AUGUST 20, 2020

Source: [link] The B2B marketing funnel has become longer and more complicated. Source: [link] Looking to 2021, we need to consider all of the above trends and the ever-evolving nature of the B2B marketing and digital marketing landscapes. What was once a more linear transaction has now turned into a complex buying process.

Marketing AI 83

Marketing AI Trends B2B Marketing Paid Search Agency 83

Unbounce

AUGUST 29, 2019

For example, Jimmy Daly, Marketing Director at Animalz , recently called out this design trend on Twitter. Although we’re not alone—custom photography seems to be another growing design trend for SaaS brands.). As marketers trying to stand out in an increasingly competitive industry—is it bad for us to follow design trends?

Design 111

Design Trends Paid Search Agency Advertising Agencies 111

Scoop.it

JUNE 23, 2020

In this article, we’ll discuss the top content marketing trends for 2020 that you should integrate into your marketing strategy to get the best results possible. In 2018, it was reported that nearly 20 percent of US adults own a smart speaker now, but this number is expected to double by 2022. Voice search optimized content.

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seo.co

FEBRUARY 16, 2021

Here are some of the must-follow digital marketing trends to look out for in 2021: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in 2021. Customers want it, and brands that deliver it win.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

BenchmarkONE

JULY 23, 2020

A better way to do it: pay attention to social media trends, and look for patterns in them that you can use to guide your next steps. To help you get started, we’ve outlined some of the most compelling social media trends of the year and what we can learn from them. Click-through-rates from social media dropped from 2018 to 2019.

Social Media 72

Social Media Trends Peer-to-peer Media 72

Envy

FEBRUARY 20, 2018

Don’t fret, just as in 2017, we did the research for you: below are the top conferences that you should try to attend in 2018. 7-11 March, 2018 / Cancun, Mexico. IBM Think 2018. 19-22 March, 2018 / Las Vegas, NV. 19-21 March, 2018 / Lake Buena Vista, Florida. World Of Cybersecurity Congress 2018.

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Vidyard

NOVEMBER 15, 2018

WATERLOO, November 15, 2018 — Vidyard , the leading video platform for business, has been recognized for its rapid revenue growth, bold innovation, and entrepreneurial as a recipient of Deloitte Fast 50™ and Technology Fast 500™ lists. . technology, media and telecommunications leader.

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Companies Work Management Lead Scoring Lead Ranking 86

RebelMouse

DECEMBER 26, 2018

But this time, 2018 took the cake. January: Rising Above Facebook's Doomsday Algorithm Change Facebook's so-called "friends and family" algorithm update at the start of 2018 charted the course for the rest of the year. April: Powering the Best and Brightest in New Media 2018 brought no April showers for RebelMouse.

CMS Development 64

CMS Development Custom Publishing Lead Ranking Paper 64

KEO Marketing

DECEMBER 12, 2017

What do you need to focus on, both online and off, in your key marketing strategies for 2018? All your marketing strategies must tie back into your company’s 2018 objectives. Here are the top marketing strategies savvy marketers will pay attention to in 2018 to help their brands achieve company initiatives.

Marketing Strategy 48

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 48

Porch Group Media

OCTOBER 24, 2019

Digital Advertising – Key Trends Heading into 2020. To better understand the online advertising landscape, here’s a look at some interesting statistics: Native advertising was the fastest-growing advertising segment, with 35 percent growth between 2017 and 2018. IAB 2018 Video Ad Spend Study ). eMarketer ). Sharethrough ).

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Hubspot

APRIL 2, 2018

Here's a true statement you don't hear as often: Your SEO strategy for 2018 shouldn't focus on keywords. Here are eight steps you can take to make sure all of your SEO bases are covered in 2018. We'll talk about those links in Step 4. Second, link out to the pillar page you created on this topic. Step 4: Set Up a Blog.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

RebelMouse

APRIL 3, 2018

August 16, 2018: Expandable Snippets by Topic. What It Means: This update is related to several similar tweaks made by Google earlier in 2018. Google has shown us throughout 2018 that it values purposeful content that adequately serves user intent above all else. July 20, 2018: Google Updates Search Quality Rating Guidelines.

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Google Lead Ranking SERP Lead Scoring 59

Vidyard

NOVEMBER 15, 2018

WATERLOO, November 15, 2018 — Vidyard , the leading video platform for business, has been recognized for its rapid revenue growth, bold innovation, and entrepreneurial spirit as a recipient of Deloitte Fast 50™ and Technology Fast 500™ lists. Attributes 1,198% percent revenue growth to focus on innovation, culture and customer centricity.

Companies 65

Companies Work Management Lead Scoring Lead Ranking 65

Moz

FEBRUARY 4, 2020

What’s more, entities place a reduced reliance on links as a ranking factor, and depending on what your SEO strategy is, that could result in the need for big campaign changes. It could be argued that the biggest change to image search happened in September 2018 when Google Lens rolled out. Conclusion.

SEO 93

SEO Marketing AI Trends SERP 93

Vidyard

JUNE 18, 2019

Findings from the new report show that the average length of videos is trending shorter and shorter while audiences are opting to engage in videos longer. TL;DR– Your Key Takeaways from the 2019 Video in Business Benchmark Report Average business video length is trending shorter year-over-year: In 2018, the average length was 4.07

Advertising Benchmark 81

Advertising Benchmark Video Marketing Marketing Report Analytics 81

Zoominfo

SEPTEMBER 10, 2020

Starbucks had the most popular restaurant loyalty app in 2018, according to an industry poll. This trend has continued into the B2B space, where personalization and automation have become an integral part of the customer experience. By linking those steps together, “customers feel like a part of our company,” Schuck added.

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Porch Group Media

JULY 8, 2019

Social Media Marketing: Trends and Opportunities. As of October 2018, it had a little over 2 billion active users. during 2018, reaching $7.85 Posts with links to more information are the most preferred type of content on social media. All of the benefits have improved since 2018: Increased exposure grew to 93% from 87%.

Social Media 58

Social Media Social Marketing Trends Media 58

Vidyard

NOVEMBER 15, 2018

The new Vidyard Autumn 2018 update takes “personal” to the next level. If you’re interested in working with Vidyard, please visit [link]. Vidyard press@vidyard.com Video: Images: The post 2019’s Biggest Business Trend is Already Here: Personalized Videos, Made Just for You appeared first on Vidyard.

Enterprise Management 81

Enterprise Management Video Marketing Trends Personalization 81

Content Standard

MARCH 28, 2018

The event was part of the Beautyrest #campaign ‘Be more awake’ [link] via @Adweek #SXSW #Advertising #Brands pic.twitter.com/oxMlE0rA3B. Kacper Sawicki (@kacpersawicki) March 14, 2018. Bose sunglasses hands-on: audio AR – a move closer towards a pair you wouldn’t mind wearing [link] via @engadget.

Advertising Agencies 71

Advertising Agencies Conference Buzz Storytelling 71

Vidyard

JUNE 18, 2019

Findings from the new report show that the average length of videos is trending shorter and shorter while audiences are opting to engage in videos longer. TL;DR– Your Key Takeaways from the 2019 Video in Business Benchmark Report Average business video length is trending shorter year-over-year: In 2018, the average length was 4.07

Advertising Benchmark 65

Advertising Benchmark Video Marketing Marketing Report Analytics 65

sagefrog

FEBRUARY 28, 2024

To stay ahead of the competition, it’s vital to be aware of the trends and changes redefining email marketing and how to leverage these tactics for your own sustained success. Address Privacy Concerns While not a new trend, privacy considerations are increasingly critical in B2B email marketing.

Marketing AI 62

Marketing AI Email Marketing Practices B2B Marketing 62

RebelMouse

DECEMBER 26, 2018

But this time, 2018 took the cake. Facebook's so-called "friends and family" algorithm update at the start of 2018 charted the course for the rest of the year. 2018 brought no April showers for RebelMouse. It was 365 days of twists, turns, and far more shining moments than ever before. The net result?

CMS Development 40

CMS Development Custom Publishing Lead Ranking Paper 40

Vidyard

NOVEMBER 15, 2018

WATERLOO, Ontario – November 15, 2018 – Vidyard , the leading video platform for business, today unveiled new enhancements to its flagship video messaging app, Vidyard GoVideo , to enable Sales and Customer Service reps to easily create and share highly-personalized video messages at scale from within a wide range of business applications.

Enterprise Management 65

Enterprise Management Video Marketing Trends Personalization 65

Bluetext

JANUARY 23, 2018

In this post, we are examining five trends that companies need to understand as they examine the performance of their website design and whether it is delivering a successful user experience that is delivering results for the brand. Medium Title: Medium Content: The post Website Design: Mobile Trends for 2018 appeared first on Bluetext.

Design 21

Design Trends Marketing Websites Display 21

The Freeman Company

DECEMBER 29, 2017

Am hoping it will just be BCStrategies at some point in 2018, and I'm getting on the bandwagon now. Forgot about that one, and this one is our lookout for what 2018 holds for the always expanding/ever-confusing world of communications/collaboration/customer care. Feel free to add your take, and I'll be back to blogging early next week.

Forecasting 40

Forecasting Business Consulting Trends 40

Porch Group Media

NOVEMBER 12, 2019

State of Digital Marketing – Priorities, Challenges, Trends and More. during 2018, reaching $7.85 Posts with links to more information are the most preferred type of content on social media. Some key trends to this year include the following: Digital Video. In today’s connected, always-on world, over 4.33 Sprout Social ).

Mobile Advertising 45

Mobile Advertising Trends Paid Search Agency Emarketing 45

Outbound Engine

JANUARY 21, 2019

I’m here to talk about key features we launched in 2018 to help our customers solve their marketing challenges. To keep existing customers and find new ones, small businesses need to not only stay up-to-date on the latest digital marketing trends but also spend time and money incorporating them into their marketing plans. Our Mission.

Marketing AI 40

Marketing AI Mobile Advertising Clickthrough Ideal Customer Profiles 40

sagefrog

FEBRUARY 28, 2024

To stay ahead of the competition, it’s vital to be aware of the trends and changes redefining email marketing and how to leverage these tactics for your own sustained success. Address Privacy Concerns While not a new trend, privacy considerations are increasingly critical in B2B email marketing.

Marketing AI 52

Marketing AI Email Marketing Practices B2B Marketing 52

Vidyard

NOVEMBER 15, 2018

The new Vidyard Autumn 2018 update takes “personal” to the next level. If you’re interested in working with Vidyard, please visit [link]. Vidyard press@vidyard.com Video: Images: The post 2019’s Biggest Business Trend is Already Here: Personalized Videos, Made Just for You appeared first on Vidyard.

Enterprise Management 56

Enterprise Management Video Marketing Trends Personalization 56

EMagine B2B Blog

APRIL 30, 2018

So how can you build website trust in 2018? This lets your audience see you’re keeping up with the latest marketing trends. Make sure you have an SSL certificate for your site and that any and all references to “http” links are changed to “https”. Here are our six proven methods you can start implementing immediately: 1.

Marketing Websites 45

Marketing Websites Privacy Policies Ad Building Copyright 45

Porch Group Media

DECEMBER 30, 2019

The Ultimate List of Consumer Travel Industry Stats and Trends to Know for 2020. Below is a list of 50 interesting trends and statistics as we look at the travel industry today and gain h into into what the future may hold. in 2018, almost double the amount of people compared to 2017 (Booking.com) . used reviews from hotel, 29.6%

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Stats Trends Statistics Consulting 72

Vidyard

JUNE 18, 2019

Findings from the new report show that the average length of videos is trending shorter and shorter while audiences are opting to engage in videos longer. TL;DR– Your Key Takeaways from the 2019 Video in Business Benchmark Report Average business video length is trending shorter year-over-year: In 2018, the average length was 4.07

Advertising Benchmark 51

Advertising Benchmark Video Marketing Marketing Report Analytics 51

Bound360

NOVEMBER 16, 2017

Will your budget and goals stay the same from 2017 to 2018? Here are the questions guiding our team as we weather the annual planning pilgrimage: Where is the weakest link in my lead-to-revenue chain? Look at the average amount your customers spend with you, but evaluate the trends of these lines over time. Didn’t think so.

Planning 45

Planning Marketing Plans Budget Programs Account Based Marketing 45

Outbrain

DECEMBER 23, 2019

By 2018, 85% of US internet users were watching video on all their devices. Video is so entrenched in our daily lives, it is fascinating to take note of the new technologies, tools, and trends that are cropping up and creeping in. As we head into a new decade, what are the video advertising trends we can expect to see?

Advertising Agencies 46

Advertising Agencies Advertisements Advertising Trends 46

EMagine B2B Blog

MAY 21, 2018

It’s important to define a long-tail keyword question that is relevant to your business and then write a targeted piece of content with that exact match long-tail keyword in the most important places ie: title tag, H1, links etc. The post Defining Your B2B’s Voice Search Strategy In 2018 appeared first on emagine. Ok, Google.

Long Tail Marketing 48

Long Tail Marketing Marketing & Strategy Keywords Lead Scoring 48

Outbrain

MAY 13, 2019

Image Source: [link]. It is evident in advancements in technology, changing customer behavior, and mobile usage, which is continually on the rise – in 2018, purchases on mobile increased by 55%. With the fast-paced evolution of e-commerce, it’s important to keep up with the latest consumer and technology trends online.

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