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Top 10 Posts on B2B Lead Gen for 2010

The Point

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). Blog Makeover Nets Sales Leads for Software Company. In fact, I’ve written much more in the last 12 months about social media and lead nurturing, yet many of those posts didn’t make the cut.

Lead Gen 100
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The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

Teams try everything they can to drive more traffic, leads, and signups. An online marketer since 2000, she began her track record as a marketing executive and product growth advisor in 2010, working with high-growth recurring-revenue startups. So why is marketing it so hard? Many SaaS companies struggle with marketing.

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Our New Pricing Is All About What You Care About Most: Converting More Traffic

Unbounce

But at the end of the day, we know that what you really care about is getting more conversions , whether that’s leads, sales, signups—you name it. You expect they’ll help you convert more of your traffic. Leads, Sales, Signups—It’s All About Converting More Traffic. Go wild, y’all.)

Pricing 120
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2022 CMOs Don’t Want 2010 Solutions: Why The Forrester Wave™ Misses the Mark

Metadata

That’s why today’s marketers only use display to drive traffic to their website to retarget them on channels that actually convert, like LinkedIn and Facebook (where, incidentally, ads cannot be blocked). Dear Forrester, It’s not 2010. It’s absolutely not the channel or medium of choice. Dear Forrester: what gives?

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

In fact, CPG industry leaders have upped the ante on innovation, anticipating changes to maintain their lead. Your marketing team should take the lead in communicating that openness. That same McKinsey study reported that in 2010, the percentage of online CPG purchases was already at six percent. totaled $58.6

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Social Media Marketing Strategies for 2010

Webbiquity

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. Subscribe to the comments for this post? Seed this on Newsvine.

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Tips on how to use LinkedIn for Better Lead Generation

markempa

Have you ever wondered about how can you use LinkedIn for better lead generation and business. I knew this was big, but I didn’t know how to use it until around 2010 when I found a couple of people who were successfully using LinkedIn to generate leads, but they were focused on internet marketers and solo-preneurs. development?