Best Social PR Guides and Tips of 2010 (So Far)


Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Social media has fundamentally altered the practice of public relations.

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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. Startups like Payvment , and Alvenda will help companies large and small to open up shop in Facebook.

Trending Sources

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

In 2008 the company turned to the social web to help them through several marketing challenges: Image of being an impersonal software company. > Conducted research to determine customer information needs and keyword themes. >

A Simple B2B Marketing Framework

Everything Technology Marketing

Marketing automation tools can help with targeted and event based outreach to prospects, offering opportunities for digital engagement and interaction that provides more insight into the buyer's general fit with the target profile and readiness for taking the next step. (3)

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)


Which tools are most helpful? You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. 27 Twitter Tools To Help You Find And Manage Followers by 1stwebdesigner.

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Best Social Media Stats, Facts and Marketing Research of 2010


Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. The State of the Blogosphere 2010 by Brian Solis. in the latter half of 2010.

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Marketing’s Battle: How Big Data and Marketing Technology Helps Win The Game

Crimson Marketing

Although Paychex remained solidly profitable, business was flat in 2009 and declined slightly in 2010. “We Simply by knowing what number callers used, Paychex knew which Pay Per Click (PPC) campaign, the keywords, ad group, and ad creative that brought each prospect to Paychex.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)


With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. A Cheat Sheet to Help You Conquer Social Media by Fast Company. You need help from the power users in that community.

Wiki 28

Best LinkedIn Guides, Tips and Tactics of 2010


Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

31+ of the Coolest Social Media, Search and Web Tools of 2010


Search for a brand name or keyword across all of the most popular social networks at once? Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars.

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How to Optimize LinkedIn Profile Website Links

B2B Marketing Traction

Here’s a video that show you how to optimize your LinkedIn Profile website links with keywords. Please comment below if this information is helpful or if you have other questions about optimizing your LinkedIn profile! Tweet.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? Google Chrome Gets Its Own PDF Viewer StumbleUpon Helps You Discover New An.

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Predictions for B2B Marketing in 2011

Customer Experience Matrix

Whether or not they use marketing automation systems, marketers will increasingly rely on external training, consultants and agencies to help them take advantage of the new possibilities opened by changes in media and buying patterns. Companies that aggressively seek help in improving their skills will succeed; those who try to learn everything for themselves by trial-and-error will increasingly fall behind the industry.

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5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story?

Best Social PR Guides, Tips and Tools of 2010


Which online tools are most helpful for PR pros? Noting that “Social media platforms like Twitter and Facebook, if used effectively, can help build relationships, identify new trends and help facilitate networking with like-minds throughout the industry,&# Lacey Haines and Adam Vincenzini share a few best practices for pitching journalists through social media, such as keeping pitches short and using a DM rather than a public message when pitching on Twitter.

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2011 Social Media Forecast: Digging deeper

grow - Practical Marketing Solutions

But unlike keywords and content which can be liberally sprinkled through a website, there is no shortcut for social validation. Facebook have been dipping its toe into micro payments in 2010 by giving out free credits to help condition customers use the new credit system.

8 (of the) Best Web Analytics Guides of 2010


Detailed instructions for five helpful GA tips; most of these are pretty basic, though setting up expressions for searches and filters is a fairly advanced technique.

The Brave New World of B2B Marketing - Are You Ready?

Everything Technology Marketing

Remember that today's prospects are actively searching for high-value information to help them better understand problems and solutions, make sense of available solutions, select the best fit for their requirements, and ultimately make an informed purchase decision?

Best Content Marketing Guides, Tips and Tactics of 2010


Great content accomplishes at least two of the following objectives: • It helps get you “found&# online. • by demonstrating how smart and helpful you are). • It helps move a prospect along the buying cycle.

The Three Biggest Mistakes Companies Make with B2B Websites

delicious b2bmarketing

As such, it’s a real-time extension of your business culture, your marketing and sales department, your help desk, and your HR department – to name only a few functions. You can find people who will argue SEO is dead but the bottom line is this: we all search for things using keywords.

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Best SEO Guides, Tips and Resources of 2010


Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint.

The Ultimate Glossary: 101 Social Media Marketing Terms Explained


B BackType - BackType is a social media analytics company that helps companies measure their social engagement. BoardReader - BoardReader is a free search engine that allows users to search for keywords only in posts and titles of online forums, a popular forum of social networking.

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Best Web Presence Optimization Guides and Tips of 2010


Eric Papczun follows up on his post above with more guidance to help “dominate search engine results pages&# including leveraging alternate domains, creating a corporate presence on social networking and content-sharing sites, and search-optimizing your press releases.

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B2B Social Media Marketing -- Does It Work?

delicious b2bmarketing

Why dont some of my keywords show, even though we bid very high? Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. 2010 All rights reserved. Are you a Search Engine Watch Member? |

SEM 23

Best Google AdWords Tips and Tactics of 2010


According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# How do the new keyword targeting options work?

B2B social media case studies - 3 you can learn from and why they work

delicious b2bmarketing

Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days. –and they understand that it can help them be more “human&# as a company, and that can lead to business down the road. Any pointers would be helpful.

The Top 3 Priorities for 2010 Marketing Budgets

delicious b2bmarketing

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. For generic term searches, SEO helps get your site in the top results.

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4 Unique Ways to Get Traffic to Your Blog from LinkedIn Answers


Then reply to that question within LinkedIn Answers with a summary of your answer, and let the user know that you’ve created a detailed and helpful post to answer their question. Let me know if you find it helpful, or if you have any more questions!”

Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010


In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. 35 Most Useful Tools and Resources which helping Freelancers by Dzinepress.

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6 Tips to Help Your Hospital Succeed on Pinterest


Since its launch in 2010, Pinterest has become one of the fastest growing social media channels out there. Taking your own pictures of hospital staff and patients, creating infographics and adding a text overlay to existing images will help your pins stand out. Keep in mind SEO keywords. On April 24, Pinterest announced its new Guided Search update , which will help pinners better find what they’re looking for.

12 of the Best WordPress Guides, Hacks and Plugins of 2010


Helpful guidelines on plugins, post titles, pages, permalinks and pinging improve the search engine rank of and increase search traffic to your WordPress blog.

A simple strategy to increase your influence on Twitter

grow - Practical Marketing Solutions

Search for keywords related to your business interests. 3) Provide authentic helpfulness. But if a person shows genuine interest in you, offers help without reagrd to their own personal benefit, you will like that person and connect with them.

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12 Amazing SEO Infographics


Did you find these infographics helpful? Download this free eBook for tutorials on keyword research, on-page SEO, link-building and tips for ongoing SEO improvement! Search engine optimization (SEO) is an industry and practice in constant flux.

FAQ 16

SEO success for your blog in 10 easy steps

grow - Practical Marketing Solutions

Search engines help people find information outside of their networks, get exposed to new ideas, and answer questions that no one around them can. So with a little help from Ross Hudgens , I’ve put together this beginner’s SEO guide for bloggers.

12 Lessons from Nike to Help Build Brand Awareness


12 Lessons from Nike to Help Build Brand Awareness. Tag it: Make sure to label, tag or categorize your content using relevant keywords so it is easier to find for those looking for that type of information.

What is a 301 Redirect and Why Should You Care?


Here are two tips for your 301 redirects that will help you get found by your best leads and customers. ToysRUs made this mistake when it bought earlier this year as an attempt to rank even better for the keyword "toys".

New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions


SEO: backlink tools (Backlink Watch, SEOmoz, Majestic), keyword research tools, page optimization tools, SEO plugins. All are very helpful, even essential, but most are designed for practitioners, that is: they help a specialist in a particular discipline do his or her job more effectively.

Creating a content marketing plan — without any content

grow - Practical Marketing Solutions

Spend time thinking through a set of keywords that represent your business and your customer needs. You’ll need to weave these keywords into your micro-content. Make sure you use relevant keywords in the title of the group so people can find you.

10 Common Business Blogging Questions Answered


Figure out which keywords you would like to rank high for and concentrate on creating content around them. Also, covering certain people and organizations in your posts will help you develop relationships with them.

Why Is Search…So…Darn…Hard!

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 14, 2010 16 Subscribe Why Is Search…So…Darn…Hard?!