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The Rules You Need To Know For Sponsored Content

Marketing Insider Group

Recently, the rules have been tightened up, making it easier for everyone to know what is right and wrong. But it’s important for sponsors and publishers alike to stick to two main rules. But it’s important t understand the rules so you stay out of trouble. Why are these rules so important? Quick takeaways.

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Modernize Your GTM Playbook With These 3 Rules

Zoominfo

To answer this, benchmark your data and engagement channels compared to the market — just like what Salzman and Beetham’s team did when analyzing the HubSpot attendees’ inbound motions. Benchmark Your Current State: the Modern GTM Index (MGI) Where do you currently stand?

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6 Ways Breaking Sales Call Rules Leads to More Sales Success

Zoominfo

Knowing the rules for a sales call is vital; so is knowing when to break those rules. The old rulebook has been thrown out the window, so it’s time to make some of your own rules. Find the right way to break a few sales call rules, and you can fast-track your company to a hefty market advantage. Longer sales cycles.

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White Hat SEO: How to Play by the Rules

Ahrefs

In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics. White hat SEO refers to the use of SEO strategies, techniques, and tactics … Read more ›

SEO 105
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8 Best WordPress Redirect Plugins (Compared)

Optinmonster

Custom rules. Customizable redirect rules. The post 8 Best WordPress Redirect Plugins (Compared) appeared first on OptinMonster. Let’s take a closer look. Features: Automatic redirection. Multiple redirect types (301, 307, 302 and more). Redirect usage tracking. 404 logging. In-post redirect management. Partial matches.

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6 Ways Breaking Sales Call Rules Leads to More Sales Success

Zoominfo

Knowing the rules for a sales call is vital; so is knowing when to break those rules. The old rulebook has been thrown out the window, so it’s time to make some of your own rules. Compare your average to the industry average State of Conversation Intelligence 4. It’s an old sales call rule that has got to go.

Rules 100
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What the 95:5 Rule Means for B2B Marketing

B2B Marketing Directions

In a 2021 paper published by The B2B Institute , Professor John Dawes, Associate Director at the Ehrenberg-Bass Institute for Marketing Science , described what has come to be called the 95:5 rule. The rule states that up to 95% of business buyers aren't in the market for many goods and services at any one time.

Rules 52