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Mailchimp Pricing: Do you get what you pay for?

SendX

If in a rush, read this short summary Forever Free plan: $0, 2000 contacts, 10K emails The rest of the plans are based on a combination of features you use and the number of contacts you have. For 500 contacts, this would be the pricing: Essential plan: $9.99/mo, Forever Free for up to 2K contacts and 10K emails. Refund Policy.

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Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

Guest post by Stefan Debois. Image credit: Autopilot. Image credit: Elastic Email. So, apart from adding the first name of your prospect in the salutation, what else can you do to personalize your emails? Image credit: Sleeknote. Later, they see an ad like the one at right on Facebook.

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The 22 Best Virtual Event Platforms

Webbiquity

New platforms are being developed, and new features added to existing platforms, to more closely replicate the live experience. Image credit: Teooh. An easy-to-use, highly rated platform for online meetings, webinars, and virtual events for up to 500 attendees that goes way beyond video sharing. Pricing: free (!).

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50 AI Prompt Examples For Marketers to Maximize ROI

SocialPilot

From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. Modify the prompts according to you, and add your own guidelines to make sure the social media posts created align with your business. What is your post about?: Let’s get started!

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Unpacking the Rise of ABM and Ungated Content for B2B Marketers

Metadata

Paid social advertising has changed a lot since Facebook (now Meta) introduced ads at an event in 2007 featuring executives from Blockbuster, CBS, and The Coca-Cola Company. Mobile optimization allows marketers to reach people on the go, and interactive ad formats allow them to captivate people in today’s fast-moving world.

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The Paid Marketing Metrics You Must Measure

Adobe Experience Cloud Blog

If you want to understand the health and performance of your paid ads, these are the metrics to measure. Impressions: This shows you how many times your ads have been served. In other words, the number of people who have seen your ads. Clicks: The number of people who have clicked your ad after seeing it.

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10 Split Testing Tools to Grow Your Optimization Program

Convert

Does it run free trials? With that in mind, we added those factors into the results. Here are the top 10 split testing tools recommended to us by CRO experts (in alphabetical order): AB Tasty Adobe Target Convert Experiences Convertize Google Optimize Kameleoon Optimizely SiteSpect VWO Testing Webtrends Optimize.