Martech

OCTOBER 19, 2023

AiBUY’s Multicart and Floating Cart help content creators and brands monetize content. This solution provides high-impact metrics in a package, combining instant creative and media analytics in one place. MyTelescope’s new AI platform uses search data to predict opportunities, market trends, future sales, and market share.

Marketing AI 119

Marketing AI Paid Search Agency Aggregators Forecasting 119

SmartBrief - Marketing

JULY 12, 2023

For publishers looking to monetize their content, this can bring a host of challenges, as their primary source of income is put at risk. By examining your holistic process, you may find services you offer that can be effectively monetized. There are many ways to monetize this content.

Adsense 52

Adsense Advertising Agencies Custom Publishing Advertisements 52

Liveintent

JULY 14, 2021

percent currently monetize their email sends. How do you monetize the email newsletters your organization sends? That’s because email newsletters enable publishers and marketers to diversify their monetization strategies and acquisition channels, which mitigates risk and uncertainty. Yes: 87.2%. Another 48.2

Customer Surveys 127

Customer Surveys Newsletter Cost Per Thousand CPM 127

Martech

FEBRUARY 22, 2024

Wildfire Systems’s RevenueEngine browser extension for Chrome lets creators leverage generative AI to develop and monetize content that recommends, reviews, or compares products and brands. Promo.com’s PromoAI Copilot, an end-to-end solution that serves as an AI content creator and social media manager.

Marketing AI 106

Marketing AI Marketing Automation Services Word of Mouth Cost per Acquisition 106

Liveintent

MAY 10, 2021

The idea, then, of monetizing your email newsletters by opening them up to advertisers may leave some feeling apprehensive and a little intimidated. If you have reservations about email newsletter monetization, you may want to explore native advertising solutions. The post Scared to monetize your email newsletters?

Newsletter 86

Newsletter Advertising Agencies Paid Search Agency Advertisements 86

Marketing Insider Group

DECEMBER 4, 2019

However, on the landing page, everything is contingent to the details based on the companies products and solutions. That is especially true when you are on non-corporate pages that monetize through views and referrals. For sales funnels, the landing page is the first part of the funnel that the company controls the analytics.

Landing Pages 322

Landing Pages Conversion Top of Funnel Classified Ads 322

Thinkers360

MARCH 1, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and curate, amplify and monetize your personal brand – Sign-up today ! Score: 37.71 Dr. Mohamed Amr Sadik Score: 36.17 50 EUR ING.

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

Liveintent

DECEMBER 1, 2020

To date, 82 percent of respondents have had less than five meetings about the subject, yet 87 percent of respondents feel they will have an identity solution in place within a year, suggesting there will be much cramming in the months to come. Where does the provider source their data? What is the provider modeling?

Urgency Marketing 116

Urgency Marketing Planning Ad Frequency Ad Exchange 116

Liveintent

JULY 14, 2022

As local publishers seek to recoup revenue lost during the pandemic, they’re investing in new strategic partnerships and monetization strategies — one of the most important being email. With that in mind, let’s take a closer look at how email can play an important role in local publishers’ monetization and growth strategies.

Marketing & Strategy 62

Marketing & Strategy Advertising Agencies Newsletter Custom Publishing 62

Liveintent

MAY 18, 2022

As publishers seek new ways to drive revenue and personalize audience experiences, one strategy stands above the rest: email monetization. Media and brand publishers are reaping the benefits of this engagement with email monetization strategies. What is an email monetization strategy? billion by 2025.

Marketing & Strategy 62

Marketing & Strategy Newsletter Banner Ads Custom Publishing 62

Liveintent

MARCH 5, 2020

Still, even digital solutions once thought reliable have proven to be fair-weather friends, like Facebook video and organic social reach. We picked their brains to understand just why they’re expanding into new lines of revenue – and which solutions they’ve found to be successful. ” Solution: Subscriptions.

Advertising Agencies 116

Advertising Agencies Paid Search Agency Emarketing Custom Publishing 116

Martech

MARCH 21, 2024

Monetate updated its Personalized Search with advanced NLP capabilities to understand search queries better and deliver more accurate results. Freepik’s Freepik Reimagine is an AI image-to-image solution that lets users upload a picture and instantly receive a unique and exclusive prompt. Get MarTech!

Multivariate analysis 61

Multivariate analysis Merchandising Work Management Marketing Management 61

SmartBug Media

MAY 10, 2023

Use Cases of ChatGPT and AI in Marketing Here are some of the most popular use cases for ChatGPT and AI in marketing: Immediate Assistance and Customer Support ChatGPT can be used to provide 24/7 support to customers, answering questions and providing solutions to product or service issues.

Marketing AI 98

Marketing AI Marketing Strategy Marketing & Strategy Paid Search Agency 98

Webbiquity

NOVEMBER 29, 2022

This enables you to evaluate different CRM solutions without booking a demo or purchasing a subscription. Discussing such problems helps develop a solution-oriented attitude in your workers and surfaces unique ideas to address such situations. Train your employees. Understand customer psychology.

Loyalty 309

Loyalty Lead Ranking Lead Scoring Budget Programs 309

Lead Liaison

FEBRUARY 28, 2023

Since the scavenger hunt will drive traffic to each stop, consider monetization opportunities with your exhibitors. Leaderboards should be customizable to position a sponsor (a monetization opportunity) or include branding to match your look/feel and message. Monetization Opportunity: This ones pretty simple, you can make more money!

Trade Show 85

Trade Show Lead Liaison Marketing Automation Services Work Management 85

Cintell

DECEMBER 20, 2019

They provide a clear picture of who your ideal customers are, what challenges and pain points they experience along the buyer’s journey, and exactly what they need to be able to take the next step towards your solution. Together, they will help you form cohesive and engaging videos to guide your buyers along the path to your solution.

Buyer Personas 177

Buyer Personas Video Marketing Work Management Marketing Management 177

Thinkers360

MARCH 22, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Liveintent

SEPTEMBER 9, 2021

In this piece, we’ll hone in on the publisher point of view and discuss the risks and steps you need to take to prepare your email monetization program. Whichever way you monetize your email, the goal is to protect the value of your inventory and mitigate the loss of data. Let’s set some context first. Exchange Demand.

Privacy Protection 122

Privacy Protection Privacy Ad Exchange Cost Per Thousand 122

Martech

OCTOBER 14, 2021

The solution is expected to help publishers monetize their inventory by offering highly relevant topics to specific advertisers. The post DoubleVerify launches contextual advertising solution appeared first on MarTech. The Semantic Science ontology includes seasonal categories like Halloween, as well as in-market categories.

Advertisements 101

Advertisements Advertising Purchase Intent Privacy 101

Martech

MARCH 23, 2022

Publishers can white label Meson, using it as an in-house solution. Meson lets publishers own and manage their data as well as control each aspect of monetization, user experience and linkage to user acquisition. InMobi is releasing Meson, a global independent SaaS mediation platform. What it does.

Paid Search Agency 101

Paid Search Agency Ads Ad Exchange Work Management 101

Martech

DECEMBER 9, 2021

OpenAP, the advertising platform for both linear and digital TV, today announced the launch of XPm, a cross-platform management solution powered by OpenID. Every day seems to bring a news story about improvements in the way TV advertising is targeted, monetized and measured. Why we care. This is a hot space and is going to get hotter.

Marketing Management 107

Marketing Management Advertising Agencies Paid Search Agency Advertisements 107

Thinkers360

APRIL 14, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today ! Contact Alison Heller Ono Score: 63.54

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 79

Liveintent

NOVEMBER 25, 2020

However, if you’re further along and are already testing a solution, you might find these tips helpful in developing a first-party data strategy. If you’re looking for a solution to help you navigate the first-party future, LiveIntent’s Authenticated Bridge framework can help. Balance Your Revenue Drivers.

Media 125

Media Advertising Agencies Curation Ad Exchange 125

Liveintent

MAY 14, 2021

With native ads, publishers can monetize their content while maintaining their brand’s look and feel, be it on their website, app, or in email newsletters. However, innovative solutions have made way for native ads to step onto the email newsletter stage, like LiveIntent’s Native Ad Blueprints.

Newsletter 79

Newsletter Paid Search Agency Ads Advertorials 79

Liveintent

MAY 19, 2023

While changes are challenging in the ecosystem, LiveIntent is proud that the solution we’ve developed through years of research, testing and implementation is ready now to support Publishers and Brands in taking charge of their own future. Our solution works with everyone’s proprietary approach.

Google 62

Google Work Management Marketing Management Business 62

Thinkers360

MARCH 8, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today !

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Martech

FEBRUARY 16, 2022

The key to this partnership is Sounder’s Audio Data Cloud, which uses AI and machine learning tools to enable podcast creators to gain real-time insights to help grow their audience and monetize content. Tech solutions that increase precision will also increase brand confidence and boost revenue for publishers and creators.

Advertising Agencies 98

Advertising Agencies Branding Brand Identity Advertisements 98

Salesforce Marketing Cloud

FEBRUARY 17, 2023

You’ll see how Salesforce for Communications solutions are built around emerging themes that reflect current customer needs. Drive Efficient and Personalized Service: Tap into out-of-the-box, cloud-based solutions that give teams the ability to efficiently scale quality service at a lower cost. We’d love to see you!

Mobile Marketing 98

Mobile Marketing Fulfillment Curation Advertising Agencies 98

Martech

DECEMBER 21, 2021

Microsoft] has an adtech-like product already focused on their data and their inventory (and some third-party inventory), but they are weak on self-serve, on pub monetization, on DSP-like capabilities for advertisers (i.e. The post Microsoft to acquire Xandr, delivering a global ad solution to digital advertisers appeared first on MarTech.

Advertising Agencies 118

Advertising Agencies Marketing Management Paid Search Agency Advertisements 118

Thinkers360

MARCH 31, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today !

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Opt-out Opt-in 52

Martech

OCTOBER 22, 2021

The video player was fully controlled by the ad networks and implemented on our sites as a 1×1 tag,” explained Dinesh Joshi, AVP & Head of Ad Monetization & Strategic Partnership at Jagran. “We Jagran partnered with Aniview, a video ad player solution, to manage their AdOps needs internally.

Paid Search Agency 104

Paid Search Agency Video Marketing Ads Service 104

Martech

JULY 14, 2022

As a sales partner, Microsoft has the expertise and connections with all the buyers as they have monetized their own significant web and search properties over the past few decades,” said Hunter Terry, VP solutions consulting & CTV commercial lead at identity and data management company Lotame. What this means for advertisers.

Paid Search Agency 110

Paid Search Agency Advertising Agencies Cable Ads 110

Martech

OCTOBER 25, 2021

“The video player was fully controlled by the ad networks and implemented on our sites as a 1×1 tag,” explained Dinesh Joshi, AVP and Head of Ad Monetization and Strategic Partnership at Jagran. “We Jagran partnered with Aniview, a video ad player solution, to manage their AdOps needs internally. Read more here.

Paid Search Agency 115

Paid Search Agency Ads Video Marketing Enterprise Management 115

33Across

AUGUST 31, 2021

33Across, announced the launch of Lexicon™, an identity solution created specifically to help publishers. The post 33Across Announces New Multi-Year Strategic Partnership With Google Cloud to Help Increase Publisher Cookieless Monetization appeared first on 33Across.

Google 62

Google Companies 62

Thinkers360

MARCH 22, 2024

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today ! Score: 32.62 Sanjay Rout Score: 31.31

B2B Thought Leadership 105

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 105

Liveintent

JANUARY 14, 2020

Partner with next-gen identity providers that can enhance your first-party data, help you monetize your inventory, and build tailor-made data solutions that comply with readers’ privacy preferences. . These sundry opportunities challenge companies to experiment with various monetization strategies for digital content. .

Media 100

Media Advertising Agencies Peer-to-peer Paid Search Agency 100

Marketing Insider Group

JANUARY 12, 2021

Image: Monetate. You may guide customers to your local offices in their city or provide different solutions based on that state’s laws or regulations. In the 2019 Personalization Development study , 93 percent of responding companies said that advanced personalization led to revenue growth! What About Customer Expectations?

Marketing & Strategy 285

Marketing & Strategy Marketing Strategy Personalization Webinar Metrics 285