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NBCUniversal launches comprehensive NBCUnified platform

Martech

Marketers will be able to reach consumers with deep knowledge based on the first-party data and insights that come from more than 230 million monthly users across all of NBCUniversal’s commercial channels. NBCUnified is made up of three main components – the NBCU ID, the Data Marketplace and Partner Integrations.

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

In learning new skills, members of the KoMarketing team ultimately become better digital marketers, better support client programs, and the organization. Cross training provides value for broader B2B marketing professionals as well. A while back I wrote a post on how to integrate social media into everyday B2B marketing strategy.

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SearchWP Review: Is It the Best WordPress Search Plugin?

Optinmonster

Choose the license type you’d like. Once you purchase your license, an account will be created automatically for you. For example, perhaps you want a search form that only searches the knowledge base: You can set up supplemental engines the same way you set up your default search engine. Easy Search Form Placement.

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8 Best Video Hosting Sites for Businesses in 2021

Hubspot

While hosting these types of videos on YouTube made sense because they were for entertainment purposes, your business needs a platform with more features so you can create videos for marketing campaigns, sales pitches, and customer service knowledge base articles. Video Platforms. Twenty Three. Hippo Video.

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Customer Engagement Software and Strategies for Enterprises

TrustRadius Marketing

Compare conversion rates on your different channels to figure out the best way to use your marketing budget. Enterprise Knowledge Bases. A knowledge base is a collection of articles, guides, FAQs, and discussion boards where users can find answers about your products and the pain points you can resolve.

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Does Marketing Have A Marketing Problem?

Marketing Insider Group

Imagine this: You walk into your first day at a new job and find out you will be presenting to more than 100 very senior marketing executives at an invitation-only event in 2 days. Our customers are tuning out ineffective marketing content. Marketing has a marketing problem.” So what will save marketing?

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Leveraging hybrid events to boost B2B marketing success

BDB

11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. Hybrid events also enable B2B marketers to explore different types of content and gather real-time feedback. Hybrid events also enable B2B marketers to explore different types of content and gather real-time feedback.