What Wikipedia Doesn’t Tell You About SEO Techniques

KoMarketing Associates

Have you ever found yourself sucked into a Wikipedia rabbit hole, going from one topic to another? With its plethora of useful (and useless) information, Wikipedia has become a prime source to learn about new topics. Take the search engine optimization Wikipedia page for example.

Social business, the forest and the garden: Your intranet is not the Internet


Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Anonymity: as you know, on the Internet, nobody knows you’re a dog.

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Trending Sources

One person can change the world. Thank you, Internet


While there may well be 3,015,231,472 Internet users worldwide and over 150,000,000 blogs, almost 300,000,000 active Twitter users, and 1,230,000,000 active Facebook users, most of them are lurkers. The Internet promises to make school obsolete and national borders irrelevant.

10 Years in the Making: Eloqua’s Grande Guide to Wikipedia

Modern Marketing

The Grande Guide to Wikipedia. I confess: Despite the fact that the site celebrated its 10-year anniversary this year, I still know next to nothing about what happens “behind the curtain&# at Wikipedia. I know less about Wikipedia than I do the opera, jai alai or magic tricks.

2013: The Year of Internet Marketing Basics


Photo credit: Wikipedia. In fact, we treat Internet marketing like a little kid treats Christmas morning. Local Internet marketing – I will make sure NAP data(name, address and phone) are consistent across the Internet.

Why Your Memory Sucks: The Science of Remembering in the Internet Age


Now, we outsource memory to technology and the internet. But that reliance on the internet and less on our own memory isn't just changing our lifestyles. Has memory become obsolete thanks to the ubiquity of the internet? We become part of the internet in a way.

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The Internet of Things (IoT): when everything is “a thing”


Gartner and others project that the Internet of Things (IoT) will have close to 30 billion devices interconnected in 5 years. Read on to find more about the difference between the IoT and the Internet of things. Internet of Things non tangible contruct

Fight Internet Censorship

B2B Memes

I have nothing particularly insightful or original to add in the case against Internet censorship represented by the bills up before congress, SOPA and PIPA, but not to say something today would be too miserable an omission to live with.

Awaiting the Next Horizon–Will the Internet Enforce Social Good?


Photo credit: Wikipedia. Individuals could now write their own encyclopedias on Wikipedia, have a voice in politics via blogs, Twitter and Facebook, and develop relationships with people they would have never had the opportunity to meet.

Your online reputation on Google is the direct result of the content you write on your website, your blogs, and on social media, over time


Unlike reddit or Wikipedia, Google isn’t micromanaged. How (and, to be honest, if) you, your brand, your business, and services, your products, and your colleagues are portrayed in a simple Google search is the most important personal and professional reputation there is.

What is Social Media Marketing?


I guess it all boils down into the catch-alls of Internet Marketing , Digital Marketing, and Digital PR. Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.”

The History of #SXSW [Infographic]

Modern Marketing

2006 : Interactive keynote speakers include founders from two of the Internet’s most disruptive websites: Craig Newmark of Craigslist and Jimmy Wales of Wikipedia. by Joe Chernov | Tweet this. There are two basic ways to grow a business.

Internet Industry Assumptions Can Be Dangerous for SMB’s


Image via Wikipedia. I read a post this week from one of the Internet marketing industry’s big names, John Jantsch. They obviously have a technology angle to their business or at least personally since they are getting information from an Internet personality.

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Are Local Websites Like the Internet’s Old Gray Mare?


Here is the first verse of the song as taken from Wikipedia: Oh, the old gray mare, she ain’t what she used to be, Ain’t what she used to be, ain’t what she used to be. Websites age in Internet years – You know that one human year is the same as seven dog years, right?

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR


Burger King tried some subversive advertising last week that hacked both Google Home and Wikipedia. Every once in a while magic happens.

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Hi, my name is Frank and I am an Internet marketer


Image via Wikipedia. In a dimly lit church basement, Internet Marketers from around the area have gathered for their IMA (Internet Marketers Anonymous) meeting. Internet Marketing Business Internet marketing Marketing and Advertising Small business

Take back your online reputation with a little help from your friends


Wikipedia was created by a bunch of casual experts who collaborated in creating a comprehensive, living, and growing resource of all there is. If the editors and experts at Wikipedia were to take an interest in your, how much of your true narrative, story, song, would they have access to?

I am thankful for the Internet industry


Image via Wikipedia. On the professional side there is a lot I am thankful for and much of that thankfulness comes from general things that we all as Internet industry denizens can share in being thankful for. Here goes my Internet industry “I am thankful for” list.

Internet Marketing Grinders Are Winners


Image via Wikipedia. This is also not about a meat grinder, although many who have taken the plunge into the Internet marketing world have been put through the grinder in more ways than one (present company included). Internet Marketing Internet marketing

3 predictions for online marketing in 2016


I know for me, my core competencies are social media marketing , digital PR , influencer outreach and engagement , reputation management , and wikipedia curation services. Happy holidays, readers!

The 4 Mary Meeker Slides Every Marketer Should See

Modern Marketing

The reason her slides capture so much attention is for their breadth and ability to spotlight Internet trends and whereconsumer behavior is heading. Internet ad spending reached $30 billion while mobile ad spending reached $1.6 Mobile accounted for 4% of Internet traffic in 2010.

The 10 Best B2B Videos

Modern Marketing

Speaking of production, were are doubly thrilled that our partner, JESS3, won a special Best Production award for the work they’ve done with us, Salesforce.com ( State of Cloud Computing ) and even for themselves ( State of the Internet ). These three videos, along with the brand new State of Wikipedia , are all part of the same “family” of JESS3-created digital shorts. by Joe Chernov | Tweet this. The best kind of praise comes when you aren’t expecting it, much less looking for it.

It’s not your house to pwn so remember your place


On reddit, on Wikipedia, on message boards , in emails, on reviews, and even on Facebook, Twitter , and Google+ , to the best of your ability. Can you blame the Internet ? Sometimes I forget and become complacent that the Internet is not my house to pwn.

The Message of Google’s New Algorithm: Be Authentic or Else


Photo credit: Wikipedia. Every business that uses the Internet to attract customers needs a content strategy and needs to devote some resources to keeping it current.

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Social media is a physical extension of your brain


I posit that our brains can expand this prosthesis of other minds deeply into the Internet , virtually, and can readily physiologically benefit. If you’re interested in learning more about this subject, I can recommend the book Is the Internet Changing the Way You Think?:

How Performance Marketing Accelerates B-to-B Prospecting


Photo credit: Wikipedia. Internet Marketing Public Relations B2B marketing Digital marketing Internet marketing Marketing performance measurement and managementEvery time you turn around, a new “performance marketing” opportunity turns up for B-to-B marketers.

Are you mistaking marketing tactics for strategy?


Diversification (marketing strategy) (Photo credit: Wikipedia). Internet Marketing Business Consulting marketing Marketing and Advertising Marketing strategyOne of the fun parts of my job is that I work with very smart people–my clients.

You’re doing a terrible job with search and social


So, it’s time to evolve your own personal Encyclopaedia Britannica into your own personal Wikipedia. News articles, Wikipedia articles, blog posts, magazine articles, forum discussions, and ratings from Yelp, Better Business Bureau, Amazon, Google Product Search, etc).

Internet Industry Diversions Slow the Pace of Your Progress


Photo credit: Wikipedia. I try not to, but every day I get caught up in passing things along to my readers that are really a distraction and don’t do anything to help them understand Internet and social media marketing better or, even more importantly, apply it to their business.


My online influencer research and engagement process


A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big.

Marketing automation is not marketing strategy


(Photo credit: Wikipedia). B2B Marketing Internet Marketing Slider B-to-B marketing CRM Eloqua marketing automation Marketo Sirius Decisions

Internet of things and real time planning, or how devices talk and plan ahead


(Photo credit: Wikipedia). Agile Marketing B2B Marketing Blogging Content Marketing Copywriting e-Commerce Internet Marketing Local Marketing Market Research Mobile Marketing Organic Search Paid Search Search Marketing Slider Advertising Business Evian

Plato, the Allegory of the Cave, and the digital enterprise, part 2


Source: Wikipedia ). According to some research firms , Brazil is the 7th country in the world in Internet usage , has almost 90%+ of its connected users using services like WhatsApp or Facebook Messenger , and about 30% using Twitter.

Predictions for B2B digital marketing in 2013


Photo credit: Wikipedia. This means establishing a unique brand positioning, and developing a set of active and consistent messaging across Internet media, especially social networks, to explain who they are and what are their capabilities.

The Biggest 2013 Digital Marketing Trend No One’s Talking About


Photo credit: Wikipedia. Internet Marketing Content marketing Digital marketing Internet video search optimized video video marketing viral videos visual search YouTubeAs the year winds down, many of us have been highlighting the top trends for 2013.

How to measure influence in social media marketing

Chris Koch

Image via Wikipedia. Latest Post Marketing Strategy Social Media B2B marketing Empire Avenue Internet Marketing Klout Marketing ROI Media influence social media management Social Media Metrics social media strategy Twitter Twitter Grader

New Developments in B2B Loyalty Marketing


Photo credit: Wikipedia. Internet Marketing Badgeville Bunchball Loyalty marketing Loyalty program social mediaBusiness marketers have much to gain from retention marketing. Business customers tend to be fewer and more valuable—meaning you can’t afford to lose even one.

The Internet industry sounds like Charlie Brown's teacher


Image via Wikipedia. So how does this relate to Internet marketing, you ask? Internet Marketing Business Internet marketing Marketing and Advertising Twitterby Frank Reed. Do you remember Charlie Brown's teacher from the classic Peanuts TV show of a better age gone by?

New developments in B2B marketing list acquisition


Photo credit: Wikipedia. Plus, the Internet has made possible the introduction of some excellent new opportunities for identifying prospects at various stages of the buying cycle. Internet Marketing B2B marketing lists prospecting

Blogger outreach is more PR than social media


Content Marketing Internet Marketing Public Relations Social Media Marketing Blog Blogger chris abraham Facebook Google Outreach pinterest social media Speed dating StumbleUpon twitter