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Viral Marketing Techniques to Get People Talking About Your Brand

Spiralytics

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

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Rethinking Marketing Search and Promotion with Pinterest

Top Rank Marketing

Pinterest is the easiest platform for showing up as a referrer to websites, and Pinterest conversion rates are typically much higher than other sites. Taking these predictions off the Internet and into our world, the brand opened a Pinterest Predicts pop-up shop in New York City partnering with Levi Strauss & Co. and Mac Cosmetics.

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How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

Whenever a user lands on the website, the technology analyses the content they consume, as well as their overall way of engaging with the site. Using this data, the site is configured to suit that individual user and serves up personalised content. ALS Association: Amazing Virality. It was a truly global and viral phenomenon.

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3 Quick Marketing Tactics B2B Marketers Can Borrow from B2C

Marketing Insider Group

Try piggybacking on one of the latest pop culture or internet trends to get more attention to your campaign – you might even go viral! One great example of successful B2B trendjacking is premium stock photography and video site Shutterstock. Have fun with your marketing, and don’t be afraid to show a little creativity.

Tactics 271
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5 Alternative/New Content Mediums to Boost Your SEO

seo.co

You can post your interviews as a video or as an audio file, but make sure to include a transcript on your site. Memes are a type of Internet sensation, though the word is often misused. Some Internet users and online marketers have since begun to refer to any amusing picture as a “meme,” though this isn’t always the case.

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An enhanced CTV brand safety solution from DoubleVerify

Martech

When linear programming is being viewed through connected devices, advertising on it assumes some of the same risks as advertising on the open internet. So, in some scenarios, a user could share a viral video that they discovered within the CTV platform, and post it in a widget in the comments of a controversial or offensive site.

Branding 107
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Is ecommerce blogging still worth the investment?

ClickZ

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Additionally, no one ever pays attention to whether that blog is driving any clicks, or whether that traffic is doing the site any good.

eCommerce 122