Remove long-tail small-business
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The complete guide to B2B SEO

Sprout Social

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one.

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7 Ways SEO & PPC Can Work Together in 2021

Hubspot

If your SEO (search engine optimization) and PPC (pay per click) teams exist in complete silos, it's time to change that. Commonly held opposing viewpoints are: PPC is too complex, and SEO is too slow. PPC is one of SEO's most powerful tools — and vice versa. Here are seven ways to thrive in both SEO and PPC.

PPC 101
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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

Here's a cliche among digital marketers: Search engine optimization (SEO) isn't what it used to be. Here's a true statement you don't hear as often: Your SEO strategy for 2018 shouldn't focus on keywords. These days, most businesses understand the basic concepts of SEO and why it's important. What Is SEO Strategy?

SEO 101
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Everything You Need to Know to Dominate Local Search

Hubspot

The internet lets you reach billions of people around the globe, but if you're like many small or local businesses, world domination isn't really on your radar (not yet, anyway). What makes your business tick is your local community, whether on the town, city, county, or state level. Source: HubSpot via Google ).

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15 Quick Ways to Boost Your SERP Results

accelerate agency

SERP results are crucial to the online success of any business. That’s why boosting SERP results is a key aim of SEO. As you might already know, there are few quick fixes in the world of SEO. Worthwhile results can only come through hard work over a long period of time. Rethink your use of long tail keywords.

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5 ways to harness AI in B2B content creation

Martech

It’s no wonder that the business world, especially B2B marketing, is buzzing with excitement over the potential of AI. Why are those same people also okay with using other AI-driven tools like Grammarly, Descript and even HubSpot? But some naysayers say it’s cheating, plagiarizing and killing the creative process.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

Generate Backlinks Backlinks (links on other websites pointing to your website) are a very important SEO ranking factor in Google. Put in the work today, and your posts will bring you tons of traffic for a long time to come. Then, he made this long listicle even better by splitting the ideas up into 7 different sections.