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The Complete Guide to Google+ for B2B Marketing [Infographic]

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Google+ seems to be an enigma in the social world, the quiet kid in the corner of the room that most are afraid to interact with. In fact, Google+ can be friendly and a resource with amazing results when a respective marketer learns how to utilize it in the right manner.

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The Six Best Google+ Marketing Tools

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Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

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Both developments are based on continuing changes by Google in terms of its core search algorithm, display page layout, and improved AdWords targeting, as well as the increasing importance of mobile and voice search. Yet another post about 2018 B2B marketing trends?

The 15 Best Special-Purpose SEO Tools

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1) Google Search Console. Google Review Count: 600. A basic but essential SEO tool—check for HTML errors (such as duplicate title tags), search keywords driving traffic to your site from Google, crawl errors, manual actions, and security issues. Google Review Count: 290.

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Seven Expert Google Analytics Guides

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Google Analytics (GA) is the most popular tool for tracking web visits, used by more than half of all companies , including two-thirds of the Fortune 500. Why you can’t ignore Google’s new Universal Analytics by iMedia Connection.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

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Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. Google Plus Tips, Tactics and How-To Guides.

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The 29 Best Social Media Monitoring Tools

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Google Review Count: 345. Google Review Count: 298. Google Review Count: 290. It aggregates all of the recent posts from Twitter, Facebook, Google Plus, Instagram, and others that contain that specific hashtag. Google Review Count: 210. Google Review Count: 78.

The 26 Best All-in-One SEO Tool Suites

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Google Review Count: 330. Provides organic, maps & mobile search rankings; citations, reviews, and backlinks; competitor benchmarking; and integration with Google Analytics, Facebook, and Twitter accounts. Google Review Count: 306. Google Review Count: 302.

SEO 115

The 24 Best Visual Content Creation Tools

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Google Review Count: 366. Google Review Count: 259. 3) Google Charts. Google Review Count: 249. Sample review: “Google Charts offers a gallery of ready-to-use chart types, from simple line graphs to geographical maps and timelines. Google Review Count: 236.

Tools 93

The 23 Best Content Ideation Tools

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Again, as for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. <!__more–>Links Google Review Count: 2,930,000.

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49 Noteworthy Social Networking Stats and Facts

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marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). 3 Google+ Stats and Facts.

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How Does Content Marketing Help with SEO?

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There have been theories surrounding Google’s algorithm that question if content marketing as important as people think it is for a business’ rankings for years, but there’s no doubting that efficiently marketing quality copy is beneficial to any SEO strategy. Guest post by Sam Allcock.

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The 21 Best Content Curation Tools

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Google Review Count: 350. Google Review Count: 346. Google Review Count: 342. Google Review Count: 323. Google Review Count: 289. Google Review Count: 272. Google Review Count: 271. Google Review Count: 234. Google Review Count: 226.

33 Thought-Provoking B2B Social Media and Marketing Stats

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One out of six identified Google+ or SlideShare. As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences.

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Five Reasons to Include Video in Your Marketing Strategy [Infographic]

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The content is what matters most to prospective customers (and to Google’s algorithm). Guest post by Adam Chapman. Usually, we try to plan through prediction. Thinking about future, we craft a strategy to proceed based on our expectations.

Video 95

The Eight Best Online Tools for Sales Professionals

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Google Review Count: 233. Google Review Count: 162. Google Review Count: 158. Google Review Count: 138. This software enables you to accept appointments from your website 24/7 without needing to manage a thing (syncs with your Google Calendar).

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How To Turn Video Marketing Into a Successful SEO Strategy

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Videos can raise brand awareness and appear in Google’s organic search results, so it’s smart to take advantage of that. They are now ranking in the first overall position on Google for an extremely popular search query in the tennis world. Guest post by Jason Parks.

Video 139

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

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The Google+ platform has 67 percent male users. 33% of clicks from organic search results go to the top listing on Google. Google is #3. 3 Google+ Stats. 18% of marketers plan to increase efforts on Google+ this year.

47 Superb Social Media Marketing Stats and Facts

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Google Analytics) at 59%. LinkedIn came in second place with 21%, followed by Twitter, YouTube and Google Plus. ( Twitter is the second-most adopted at 98% followed by Facebook (96%), Instagram (a surprise at 85%), Google+ (78%) and Pinterest (67%).

14 Fortuitous SEO and SEM Stats and Facts

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On the paid side, more than one million businesses use Google AdWords , and Google’s content network reaches 80% of all U.S. According to Google, one in six people on the planet use Google to do more than 1 trillion searches each year.

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How the Internet of Things Will Disrupt Digital Marketing

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Predictive analytics also gets a massive boost, because with the IoT, consumer marketers (and with the Industrial Internet of Things— the IIoT —B2B marketers) can access information beyond what is possible with programs like SEMrush or Google Analytics. Guest post by Beth Kotz.

How Small Businesses Can Use Real-Time Case Studies to Acquire New Clients

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However, make sure that the statistics are not made up (Google is smarter than you think). According to data by Google Analytics, a person spends (on average) 2 minutes and 27 seconds to skim through the testimonial page. Guest post by Bill Achola. Ned J.

34 Compelling Content Marketing Stats and Facts

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Just 55% use Google+. Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing).

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13 Great Guides to Growing Your Blog Audience

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Give it time”) and Bing search (with a link to how Bing differs from Google’s webmaster tools ). You’ve put extensive effort into your business blog design, content strategy, research, and execution. Now—how you attract and retain a large audience?

What’s the Ideal Number of Experts for Expert Roundup Posts? 27 Experts Weigh In

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I know it’s popular to cram as many experts as possible into a round-up, to shoot for being seen as the most comprehensive post in Google. Expert roundup blog posts have become a staple of influencer marketing and content marketing programs. Any why not?

15 Questions to Ask When Hiring an SEO Professional (Seriously)

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There are dozens of specific tools that could be mentioned, but popular free tools like Google Analytics and Google Search console should be on the list. Google and the other major search engines now place much more emphasis on link quality than link quantity.

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20 Expert LinkedIn Guides

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Victoria Ipri passes along nine helpful tips, like getting your employees involved, sharing your LinkedIn page on other social media sites (“Are you using Facebook, Twitter, Google+ and other SM platforms?

The 10 Best Customer Service and Customer Engagement Platforms

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Google Review Count: 344. Google Review Count: 168. Google Review Count: 145. Google Review Count: 141. Google Review Count: 114. Google Review Count: 210. Google Review Count: 185. Google Review Count: 120. Google Review Count: 108.

Where Google Moved Your Digital Cheese

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update , Google has been busy moving the cheese for many marketers, webmasters and SEO professionals. Produce great content, it will attract “natural” links, and your site will end up on page one of Google.

This One Thing Has Become The New SEO Reputation Management Secret This Year

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Google and other search engines have different criteria that they look for when they are trying to figure out the rankings for different keywords and phrases. In order to figure out what Internet sites your brand is being discussed in, you could utilize Google Alerts.

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The Eight Best Social CRM Tools

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According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011. Google Review Count: 242. Google Review Count: 209. Google Review Count: 191. Google Review Count: 149.

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Seven Ways to Humanize B2B Marketing

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It’s nice that a piece of software “streamlines processes,” but 1) everyone says that (an exact phrase search on Google for that brings up more than 40,000 results); 2) no one would buy something that complicates processes(!);

The 29 Best Web Analytics Tools

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1) Google Analytics. Google Review Count: 600. By far the most popular free web analytics tool, Google Analytics is used on more than half of the top one million websites. Google Review Count: 353. Google Review Count: 295. Google Review Count: 292.

Six Keys to Make It With Influencer Marketing

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” According to Google Trends , search interest in the term really began to take off in early 2016. Influencer marketing is becoming an increasingly popular, and powerful, tool for marketers.

How to Make Your Content Stand Out in 2017: Three Expert Tips

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” Creating content that is ten times better than the current top result on Google for any popular (or even sort of popular) search phrase isn’t easy.

83 Exceptional Social Media and Marketing Statistics for 2014

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This one may surprise you: Google+ actually averages more visits per month than Facebook. Google+ receives 1.2 billion Google searches, with 78% of U.S. Pinterest is from Venus, Google+ is from Mars. Two-thirds of Google+ users are male. 3 Google+ Marketing Stats.

35 Stupendous Social Networking Facts and Stats

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And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4.

16 Enigmatic Business Blogging and Other Marketing Stats

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There are approximately 250 million blogs online today, and this number doesn’t even include blogs on Google’s Blogger platform, which does not disclose usage statistics.

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

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Google Analytics provides a treasure trove of website visitor data, for free. Organic search is the top source of traffic for most blogs; use tools like the Yoast SEO plugin and Google Search Console (formerly Webmaster Tools) to keep SEO efforts on track.

The 12 Best Competitive Intelligence and Benchmarking Tools

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As will be the case for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. Google Review Count: 400,000. Google Review Count: 6,330.