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The Succession Planning Process – Tips for Transferring Skills to New Leadership

Hinge Marketing

Every mature professional services firm needs a strong succession planning process in place to ensure a smooth transition from the old guard to new leadership. Engage across generational divides. Documenting and understanding key processes and techniques. Use branding and cultural standards as a compass.

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3 reasons to avoid Accelerated Mobile Pages (AMPs)

Biznology

You might consider AMP for informational blogs, wikis, or other static help documentation. Attribution is the process of giving credit where credit is due. I’m constantly trying to prove that the traffic I helped generate had positive business results. The slower a page, the less traffic you can generate from it.

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How to Stay Productive Amid the Coronavirus Chaos

GreenRope

As part of a virtual team for the past 10 years, I have been able to adapt, perform, and generate results all from the comfort of my own home. For clients, use an LMS to send clients through certification programs, courses, or other educational processes. Use a wiki to house all of your documentation, processes, shared lists, and more.

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How to Build a Process for Growth Experiments

Hubspot

While the idea of “growth” -- and all of the hacks, tips, and tricks that go along with the term -- can often feel a bit buzzy and overwhelming, real growth actually is actually the result of well-established processes and an internal emphasis on experimentation and testing. How to Build a Process for Growth Experiments. Predictable.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

Marketers need to do the best they can with measurement, but also think about how to move their social media followers, who are often near the top of the purchase funnel, into and along the sales process. Promote white papers / eBooks / reports for lead generation. Generate webinar registrations. What should they promote?

ROI 100
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Social Web

Buzz Marketing for Technology

Blogs and Wikis for Beginners. Using blog and wiki for your portfolio. Using blog and wiki for your portfolio. Organisational Wiki Adoption. Wiki Preconference - Computers in Libr. Automatic bibliography generators â?¢ Wikis for collaboration â?¢ Joan Vinall-Cox Slide 31: Wikis - [link].

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How to Align with Your Sales Team, According to HubSpot Marketers

Hubspot

Although both departments share one overall goal of generating revenue for their company, the strategies and success metrics they use are often quite different. Marketers fuel the lead pipelines and build the brand messaging that enables salespeople to close deals and generate revenue for the company.

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