Contently

SEPTEMBER 22, 2016

The blog has hundreds of thousands of devoted readers, its stories regularly go viral on Reddit and in the press, and coverage of it ultimately ties back to the GE brand. Going viral is tough to predict, but GE’s success isn’t by accident. You need to retire the press release. “It’s a storage room.

Viral Marketing 60

Viral Marketing Press Content Marketing Report 60

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” In my opinion, that’s a successful B2B campaign due to a viral response.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Optinmonster

FEBRUARY 11, 2024

Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media. Share an image related to your company on your Facebook page, and ask people to like or comment to enter your contest.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Sprout’s Customer Feedback Report aggregates all customer satisfaction ratings collected via X (formerly known as Twitter), Instagram and Facebook Feedback survey responses. And it’s all yours.

Brand Identity 104

Brand Identity Branding Aggregators Marketing Analytics Tools 104

Moz

JUNE 28, 2020

For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. In addition to sharing link and press averages, I will also be walking through how to produce pressworthy, sharable content from each data source and providing examples.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Moz

JUNE 28, 2020

For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. In addition to sharing link and press averages, I will also be walking through how to produce pressworthy, sharable content from each data source and providing examples.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

ClearVoice

MARCH 14, 2024

This, in turn, drives organic traffic to your website. One example is the viral collab between Heinz and Absolut Vodka , which brought to life a limited-edition pasta sauce inspired by a TikTok trend. You can celebrate successes in various ways, such as via a blog post, a joint press conference, or anniversary specials and promotions.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Optinmonster

MAY 27, 2020

They promote via websites, social media, and blogs using referral links and discount codes to send traffic to your site. Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. And everyone is on Facebook. Choose the Right Social Media Platform.

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

Lenny's Newsletter

SEPTEMBER 5, 2023

He posted in their Facebook group or something.” If we got some of the right people using it, we would get sort of a viral adoption effect. Get press Three startups I looked at had meaningful success with early PR. Press loved writing about funding, so anytime you can talk about funding, it was easy to get a story.”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Vidyard

AUGUST 9, 2017

Video now accounts for 74 percent of all internet traffic and that will rise to 82 percent by 2021 according to Cisco. Imagine being a Hollywood producer pressed to find the next big blockbuster. Facebook’s AI is smart enough to tag your friends in videos and marketing technology startups like Clarifai, Valossa, and IRIS.TV

Video Marketing 69

Video Marketing Peer-to-peer Viral Marketing Curation 69

Vidyard

APRIL 30, 2015

Marketers have had a rocky relationship with Facebook over the last few years. News of updates to Facebook’s brand experience are always met with cautious optimism. Recent stats from Facebook indicate that Facebook sees over four billion daily views on their video assets, and the number continues to grow.

Facebook 51

Facebook Video Marketing Youtube Television marketing 51

Hubspot

APRIL 21, 2020

billion Facebook users and over 500 million Tweets shared per day on Twitter — and that's only two of the several popular social platforms. Because, in content, there's a strong relationship between virality and emotion. Using social media and content to market your business isn't a new concept, so doing the bare minimum won't cut it.

Tips 69

Tips Content SERP Custom Publishing 69

Buffer

JULY 29, 2019

Enter your blog’s URL and your email address, and press go. Link your Facebook page from your website Add meaningful anchor text to your links. WooRank’s free tool tests seven aspects of your site—SEO, mobile, usability, technologies, social, local, and traffic. Hubspot’s Marketing Grader.

Social Media 72

Social Media Social Marketing Media Dwell 72

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. Tailor your messages appropriately and you’ll get far better engagement, traffic, and interest. People will quickly get fed up seeing the same press release over and over.

Social Media 105

Social Media Social Marketing Media Planning 105

markempa

DECEMBER 30, 2008

In the end, the team’s analysis showed a dramatic correlation between the use of social media channels and the growth of the company’s Web traffic and leads. The team also used their blog to write stories on subjects that had the potential to go viral.     Modified press release strategy for blogger coverage.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

KoMarketing Associates

SEPTEMBER 18, 2012

While the report does not delve into specifics, B2B marketers are leveraging social media for customer service, product marketing, hiring and recruiting, and traffic and lead acquisition. Facebook is more informal. Social media is not only a customer communication-specific marketing strategy. Earned Media Is Not Free Media.

BtoB 120

BtoB Social Media Paid Search Agency Media 120

Sharpspring

FEBRUARY 3, 2022

Is your Twitter goal going to help you drive more web traffic? There’s no benefit in marketing your acne cream to those who don’t have acne or setting up a Facebook page if most of your audience is on TikTok or Snapchat. social videos, lead magnets, viral campaigns)? Don’t forget to declare the benefits of achieving this goal.

Planning 100

Planning Marketing Plans Marketing Budget Creation Paid Search Agency 100

Hubspot

OCTOBER 16, 2019

For instance, people may become aware of your brand through PR tactics such as organic social media presence, and then convert into sales from your marketing tactics such as Facebook ads. When the announcement was made by Planned Parenthood, the story went viral on social media with attacks coming from all sides. Press releases.

PR 98

PR Paid Search Agency Advertising Agencies Ad Agencies 98

Sprout Social

FEBRUARY 8, 2023

When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth. Avery Dennison, a major manufacturer spanning products, isn’t missing out on YouTube traffic. That’s an understandable feeling.

Paid Search Agency 85

Paid Search Agency Advertising Agencies Social Media Classified Ads 85

Convince & Convert

JULY 23, 2012

Facebook is the new hub for fans. Twitter is preparing for its biggest surge in event traffic with the London Games. His website , which is more of a news and interview destination than a personal site, receives major daily traffic. Twitter is the new sports ticker. Athletes Break the News. New Media Entities are Born.

Social Media 134

Social Media Media Blogger Television marketing 134

SnapApp

NOVEMBER 10, 2011

There is a new version of SnapApp today, hot off the presses!? Tweets and Facebook Shares now versus total Social Shares before), new events being tracked (e.g., This includes a new look and feel, and a new chart option called "Viral Lift". SnapApp Analytics Overhaul. Now there are 27. Some of the 17 new stats are: ratios (e.g.,

Twitter 48

Twitter Analytics Stats Microsite 48

Outgrow

FEBRUARY 25, 2021

Ads on Facebook, Instagram, YouTube, and Google, and PPC ads are huge drivers of traffic depending on the industry you function in. You can also use paid ads to feature your press appearances, user-generated content, customer case studies, etc. Here’s a quick example of the impact of ad campaigns as a growth hacking strategy -.

Top of Funnel 72

Top of Funnel Paid Content Webinar Metrics Guerilla Marketing 72

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. Tailor your messages appropriately and you’ll get far better engagement, traffic, and interest. People will quickly get fed up seeing the same press release over and over.

Social Media 52

Social Media Social Marketing Media Planning 52

Hubspot

AUGUST 26, 2019

But, because TikTok doesn't hyperlink posts to websites and only recently started to allow advertising, these businesses seem to be focusing on boosting brand awareness, rather than leads or traffic. One brand that creatively and virally highlighted a product line naturally on the app was Guess. Press Next to enter post settings.

Planning 78

Planning Paid Search Agency Creativity Marketing & Strategy 78

Adobe Experience Cloud Blog

AUGUST 21, 2014

Why We Like It: With tons of fresh new content every day, Mashable is the place for hot-off-the-press news about the latest memes, viral videos, social platform developments, and Silicon Valley gossip. You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Social Mouths. Socially Sorted.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

EveryoneSocial

NOVEMBER 19, 2019

Too many times, brands that have been around for years feel they are untouchable until something happens and starts going viral online. And while you want the reputation to help stop negative press and ensure good future financials, your motivation has to be genuine for real long-term success. social media users as of 2019 !

Work Management 61

Work Management Marketing Management Lead Scoring Lead Ranking 61

Hubspot

MAY 24, 2017

This exposure could stem from your own SEO efforts, high-quality content you publish that goes viral, great customer experience delivered, or pretty much anything else your brand does that compels individual users to create content with your brand's name on it. Think about companies like Uber, Airbnb, Facebook, and Alibaba.

User-Generated Content 78

User-Generated Content Marketing & Strategy Marketing Strategy Marketing Budget 78

flux.la

JUNE 27, 2020

The campaign went viral quickly, and based on this, Coca Cola decided to provide pre-personalized bottles with a name that is common in a certain country. 52% of all the organic traffic to Buffer’s website belongs to this library which is quite a lot. Although it was created then, the content was not new.

Examples 52

Examples Content Marketing Planning Content 52

Hubspot

NOVEMBER 9, 2011

To give your company a head-start on Google+, download our newest guide, hot off the press -- How to Use Google+ for Business -- and be sure to add HubSpot's Google+ Page to your Circles! To get the most from your Google+ Business Page in terms or traffic and leads for your business, follow these best practices: 1.

Google 28

Google Optimization Business Viral Marketing 28

The Effective Marketer

JUNE 13, 2009

It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know. I’ve seen it all and my sister keeps pressing her new lead system craze on me. So, why is it free? United States License.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Marketing Insider Group

OCTOBER 14, 2020

As if that concept isn’t bonkers enough, imagine the fuel that social media and the press add to the fire. Maybe an article of yours went viral, or a verified account gave you a shoutout. .” If you’ve never personally experienced the addictive entertainment, think of a train wreck – it’s hard to look away.

Planning 353

Planning Content Marketing Content Impressions 353

SmartBug Media

MARCH 9, 2023

Do you want to discover how you can cultivate your audience, drive traffic, and achieve marketing goals this year? These are typically organic pieces of content and can include mentions in online publications, customer reviews, retweets on social media, and viral videos. Your Website Your website is an essential type of owned media.

Paid Content 97

Paid Content Cost Per Click Media Ad Exchange 97

seo.co

JANUARY 27, 2022

This can happen in the comment section of a blog post, as well as on social media platforms like Facebook, Instagram, and Twitter. Get in the Press. Press releases are gateways to high-authority links, as long as you remember the quality-over-quantity rule. One way to do this is by regularly interacting with them online.

Paid Content 98

Paid Content Traffic Viral Marketing Content 98

Convince & Convert

AUGUST 10, 2012

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Jay : End-to-end Olympic streaming coverage is the death of American productivity, even more so than Twitter and Facebook. You have a viral effect of 1.3

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Hubspot

FEBRUARY 6, 2014

Getting some early press and publicity via Kickstarter before we launched fully online is something we think will be helpful for the product in the long term. Facebook, Twitter, and LinkedIn profiles were created. Develop a newsworthy angle and press release for the first few days of your campaign. Kickstarter Community.

Campaigns 28

Campaigns Outreach Press Communities 28

Online Marketing Institute

JULY 31, 2012

While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. and the impact of those for our traffic.”

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

JULY 26, 2010

Which brings up the whole “viral&# aspect of the platform. Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Someone searches for you, they’ll find your Twitter profile or Facebook brand page.

Social Media 115

Social Media SEO Marketing Websites PR 115