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Are Social Reels Relevant for Brands?

Contently

Making Social Reels relevant depends on whether your brand is developing the right creative and making the best strategic decisions. With that in mind, here are five best practices—with some examples—for delivering engaging and relevant social Reels on Instagram and Facebook. Use effects, filters, and music for an algorithmic boost.

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What Are the 4 Ps of Marketing, and How Are They Still Relevant?

Marketing Insider Group

Here’s a deeper dive into some of those we’ve seen work time and again for our clients to create effective campaigns. Decide your personality and point of view to market effectively. Whichever platforms you adopt, add educational and effective videos and graphics to intrigue your audience. What’s been the outcome?

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How to Make Your Emails More Relevant and Effective

Marketing Insider Group

The post How to Make Your Emails More Relevant and Effective appeared first on Marketing Insider Group. When someone signs up for your email list, it’s because they expect to get something worthwhile in return from you. To succeed in email marketing, you have to live up to the promises you make to your […].

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5 Effective PPC Strategies for Ecommerce Campaigns

Marketing Insider Group

Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. So your PPC ad copy should contain only the most relevant, decision-driven information about the product. Other big names, like Wayfair (1.5%) play a major role in U.S.

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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive buyer conversion by helping website owners learn from their online visitors, allowing eCommerce merchandisers and digital marketers to create, adapt, and execute an effective marketing strategy with help from the data collected by an onsite search bar.

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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

And who better to guide you through this than the pros who live and breathe effective content distribution every day? Its integration with Outbrain’s network makes it a powerful tool for effective paid content distribution , catering to the needs of modern digital marketing. Why Zemanta?

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Are the 4P's Still Relevant for Today's Marketers?

B2B Marketing Directions

Given how much marketing has changed over the past several decades, it's legitimate to ask whether a sixty-year-old marketing mix model is still relevant. It simply means the model was never designed to prescribe what will be effective with customers. This criticism is factually accurate, but that doesn't mean the model is flawed.

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How to Increase Your Research Efficiency and Move You From Insights to Action, Faster

Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank

Join Michele Ronsen, UX Expert and Founder of Curiosity Tank, for an illuminating conversation on the ins and outs of efficient and effective UX research. This session will cover: How to ask the right questions, to the right people, in the right way to yield accurate relevant information. This will be an interactive session!

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

How to leverage online events, like webinars, as effective replacements for live events. How to change your messaging so your brand is viewed as relevant (not tone-deaf). Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects.