Go Beyond SEO

JANUARY 25, 2024

Understanding SEO Consultant Services In the digital marketplace, we often hear the buzzword ‘SEO’ and wonder what SEO Consultant services are and if they genuinely pack a punch for our business’s online success. The assertion stands strong: are SEO consultant services worth it?

Consulting 60

Consulting SEO Lead Ranking Lead Scoring 60

Heinz Marketing

MAY 26, 2022

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Being creative isn’t exclusively reserved for your creative team. As our world becomes more automated and the tools and tech we adopt continue to transform business efficiencies, creative value becomes indispensable. . Creativity is not limited to artistry.

Creativity 112

Creativity Course Consulting Intent 112

Biznology

JULY 21, 2020

I’m part nutrition scientist and part creative marketer with very strong foresight and conceptual thinking skills. The post Consultants Collective Profile: Geri Berdak appeared first on Biznology. I constantly question the status quo as an agent of change and believe there is always a way to continuously improve. Creating win-wins.

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Creativity 104

SmartBug Media

SEPTEMBER 10, 2021

If you are a marketer in the healthcare industry, it is safe to say that your main decision-level healthcare marketing strategy is for requesting a consultation. Depending on the procedure, a consultation may be a big step for a potential patient to take. Add a doctor video to your consultation page.

Consulting 98

Consulting Marketing & Strategy Marketing Strategy Peer-to-peer 98

Thinkers360

MARCH 8, 2024

In this edition, we speak with Dr. Cynthia Young , founder and CEO of CJ Young Consulting, LLC , a knowledge management consulting firm in Chesapeake, VA. Before founding CJ Young Consulting, she retired from the U.S. In 2020, I opened my company as Founder/CEO/party-of-one, CJ Young Consulting, LLC.

Consulting 52

Consulting B2B Thought Leadership Thought Leadership Opt-in 52

Schubert B2B

JUNE 22, 2023

When it comes to growing your business, one crucial step is knowing how to choose the right B2B marketing consultant for your business. After you have defined your goal and budget, set a deadline, and come up with a list of potential candidates, schedule a consultation call or meeting with each one of them.

Consulting 62

Consulting B2B Marketing B2B Business 62

ClickZ

AUGUST 20, 2020

30-second summary: Creative team members are often left out of technology decision making, or included too late. When creatives are left out, problems might not be identified until it’s too late, and they may not adopt the new technology. Including creatives earlier can ensure they are bought in, and that issues are addressed early on.

Creativity 137

Creativity Digital Asset Management Process Work Management 137

Salesforce Marketing Cloud

AUGUST 30, 2023

Would it make me faster or more creative, and how? As Salesforce’s Ignite team, we are an innovation consulting group. Sometimes we have hand-drawn sketches, stock photography, or creatively edited images. As the “AI creative directors” we need to ensure we recognize these biases. No, he said, just faster.

Marketing AI 105

Marketing AI Creativity Ethics Training 105

Biznology

MARCH 4, 2022

It has been a fantastic learning experience; the program is rich in creativity and imagination, deep in perspective expansion and just plain fun! ’ “The celebrated actor of stage and screen dives into the controlled free fall that is his creative process.” And I am glad that I did! View original post.

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Launch Marketing

APRIL 8, 2022

So, what are creative ways to change up and elevate your B2B public relations tactics? Regardless of cost, awards are a creative PR tactic that many B2B marketing teams can start and continue in the future. Including some of the creative tactics mentioned above can help diversify and elevate your PR content and overall results.

Public Relations 131

Public Relations Tactics Creativity Peer-to-peer 131

Thinkers360

FEBRUARY 23, 2024

At a Glance CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting. Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Heinz Marketing

JUNE 29, 2021

By Michelle Voznyuk , Marketing Consultant at Heinz Marketing. Not only so, but our collaboration and creativity can suffer if we aren’t careful. Schedule a working or brainstorming session with your teammates to foster culture, collaboration, and creativity. Summer is here! Start your day early.

Creativity 120

Creativity Tips Consulting Positioning 120

Heinz Marketing

MARCH 24, 2023

By Mina Guirguis , Marketing Consultant at Heinz Marketing Why does it seem that more and more B2B companies are moving from using an external agency for creative work and instead creating a creative agency in-house? Increased Control Another benefit of in-house creative services is increased control over the marketing process.

Demand Generation Agencies 91

Demand Generation Agencies Paid Search Agency Creativity Companies 91

Hubspot

JULY 20, 2020

In today’s dynamic market, many companies are faced with providing creative solutions to their customer’s problems in order to stay in business, making workplace innovation extremely important. This is why consulting exists. However, all consulting is not created equal. Enter innovation consulting.

Consulting 75

Consulting Paid Search Agency Creativity Planning 75

The Point

JUNE 18, 2019

7 Key Principles of #B2B Email Creative Click To Tweet. On July 16, 2019 at 11 AM PT, I’ll be discussing these principles and other tips in a live Webinar, “ A Crash Course in B2B Email Creative.” The post 7 Key Principles of B2B Email Creative appeared first on The Point. An arresting header image. Register for the event here.

Creativity 164

Creativity B2B Webinar Metrics Email Marketing 164

NuSpark Consulting

AUGUST 8, 2023

AI in Ad Design Boosting Creativity and Efficiency Personalization at Scale : AI algorithms can analyze vast amounts of data and tailor designs according to user preferences. Automation of Repetitive Tasks : Mundane and repetitive tasks are automated, freeing up the creative team to focus on ideation and innovation.

Marketing AI 244

Marketing AI Advertisements Advertising Product 244

The Forward Observer

FEBRUARY 23, 2024

Through interview vignettes, The Perfect Story also shares approaches from different storytellers, including the Sundance Institute cofounder, an executive producer of The Moth, the former creative director at Pixar, the TED Radio Hour podcast host, and many more. Edinger (Marketing Book Podcast interview) Rudy Ruettiger Creativity, Inc.

Storytelling 177

Storytelling Consulting Marketing & Strategy Paid Search Agency 177

Webbiquity

MARCH 30, 2024

Be creative and think outside the box a little. Free Consultations A rather canny way to start spreading the word about your new business is to offer free consultations to potential clients. The point is to genuinely offer a free consultation with no strings, using it as a chance to show off what you can do.

Ideal Customer Profiles 148

Ideal Customer Profiles Business Newsletter Word of Mouth 148

Sprout Social

AUGUST 4, 2022

In this article, we’re sharing creative ways to attract the most qualified candidates on social. For example: “Green Aero Tours is looking for an experienced Travel Consultant who loves the outdoors as much as we do. Get creative: Job post examples for different social platforms. Let’s dive in. Watch the applications pour in.

Social Media 102

Social Media Creativity Examples Media 102

BenchmarkONE

JULY 4, 2019

Once established, a consulting business can give you a lot of creative and professional freedom. . Starting a consulting business, in theory, is quite easy. If you’ve got marketable skills in IT, marketing, design, career counseling, or just about any expertise that you can see demand for, you could start a consulting firm.

Consulting 86

Consulting Tips Ideal Customer Profiles Business 86

Contently

OCTOBER 11, 2019

It’s a smart goal for marketers because providing an audience with creative, reliable content will help these firms stand out in a sector constrained by regulations and misleading information. The post 5 Examples of Creative Healthcare Content Marketing appeared first on Contently. athenahealth | athenaInsight Flu Dashboard.

Creativity 134

Creativity Examples Content Marketing Planning 134

Heinz Marketing

DECEMBER 23, 2017

Having a successful career in consulting requires sustained motivation. A sensible first step towards a consulting-career would be to understand whether you have what it takes to excel in consulting. Here is a list of six skills that will make a difference in your consulting career and ensure your long-term success.

Consulting 63

Consulting Work Management Creativity Analysis 63

Marketing Insider Group

JANUARY 8, 2024

Blend AI efficiency with human insight, ensuring SEO-optimized, creative, and original content. As we continue to explore the world of AI-assisted content, we’re learning that the art of crafting precise prompts is as crucial as the creative process itself. Here’s how our process unfolds: 1.

Marketing AI 250

Marketing AI Ethics Content User-Generated Content 250

Contently

DECEMBER 12, 2018

A few years ago, I consulted for a client that sold outdoor travel gear and wanted to tell adventure stories. Creativity strikes back. The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently. The brand had a slick new site, detailed persona work, and a strong SEO gameplan.

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

Marketing Insider Group

DECEMBER 4, 2023

measures up against the creativity of human writers. Our collaboration brought together unique insights that could redefine content strategies in the digital age, blending artificial intelligence with human creativity. While AI excels in speed and cost-efficiency, human content wins in creativity, quality, and trust.

Marketing AI 262

Marketing AI Lead Ranking Research Guidelines 262

Thinkers360

MARCH 31, 2024

Cyber Law Consulting (Advocates & Attorneys) Contact Adv (Dr.) MSR Leadership Consultants India Contact Professor M.S. Marek Kowalkiewicz QUT (Queensland University of Technology) Contact Prof. Prashant Mali [MSc, LLB, LLM, Ph.D.] Prashant Mali [MSc, LLB, LLM, Ph.D.]

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Convince & Convert

JUNE 20, 2017

Are you experiencing a creative drought? Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? Here are five ways you can come up with more creative campaigns to achieve your business goals today, no matter where you are in the campaign planning process.

Social Media 164

Social Media Creativity Campaigns Effectiveness 164

ConvertKit

DECEMBER 1, 2021

When you first launch your creative business, it can feel like you’ve finally escaped the 9-5 grind. You start feeling anxious, and before you know it your usual creative spark has all but disappeared. You start feeling anxious, and before you know it your usual creative spark has all but disappeared.

Creativity 82

Creativity Template Top of Funnel Landing Pages 82

Hubspot

DECEMBER 5, 2019

In the movie "Up in the Air" with George Clooney and Anna Kendrick, Clooney's character works at a human resources consultancy firm specializing in termination assistance — also known as firing employees for other companies. Plus, consulting is a growing industry. So, what would a consultant actually do?

Small Business Marketing 42

Small Business Marketing Consulting Work Management Marketing Management 42

Contify

MAY 6, 2020

Contify, the AI-enabled market and competitive intelligence platform, has announced today that it has successfully deployed its Market and Competitive Intelligence Platform to help a global strategy consulting major find new business opportunities by tracking the portfolio companies of its private equity clients.

Consulting 52

Consulting Marketing & Strategy Work Management Business 52

Martech

FEBRUARY 22, 2024

-based Clevertouch Consulting. It’s problematic to ask those in a creative profession like marketing to choose between technology and creativity. More likely, marketers are prioritizing technology because it increases their creative capacity. Fifty-four percent of marketers say they’re using 50 tech platforms or more.

Marketing Automation Services 118

Marketing Automation Services Paid Search Agency Marketing Management Tools 118

BenchmarkONE

AUGUST 12, 2021

Here are some creative customer retention strategies to encourage your customers to stay with your business for the long haul. If you don’t currently have a team event or initiative aimed at giving back , make sure you consult with your team about various ways to get involved in your local community. Take Critique Seriously .

Creativity 90

Creativity Webinar Metrics Marketing & Strategy Marketing Automation Services 90

Hubspot

JULY 3, 2019

That’s why marketers love creative briefs. But if you’re just starting out in a creative role, or are taking on your first gig as a designer or consultant, you might not know how to write one effectively. The idea of a creative brief sounds simple, but it can be hard to wrap a bunch of important details into just a few pages.

Template 100

Template Creativity Examples Sample 100

Thinkers360

APRIL 20, 2024

Top 50 Global Thought Leaders and Influencers on Retail 2024 Rank Picture Thought Leader Info Thought Leader Score (Normalized) 1 Steve Dennis SageBerry Consulting/Forbes Contact Steve Dennis Score: 100 2 Tom Meehan, CFI CONTROLTEK Contact Tom Meehan, CFI Score: 89.87 14 Ian Scott Ian Scott Retail Consulting Contact Ian Scott Score: 35.69

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

B2B Marketing Traction

MAY 29, 2013

One of the trademarks of my consulting practice is that I bring a detailed marketing agenda to client meetings. You’d think this would be a given for B2B marketing consultants, but unfortunately it’s not. For too long marketing has been treated solely as a creative, brainstorming function.

Consulting 100

Consulting B2B Marketing Planning B2B 100

Bannerflow

JANUARY 29, 2020

Not only are more and more brands taking control of their digital marketing but astonishingly these same brands are reporting a spike in creativity and better ROI thanks to moving operations in-house. Featuring the thoughts of 200+ senior marketing decision makers from brands, in-housing agencies, and consultancies across Europe.

Creativity 75

Creativity ROI Marketing AI Paid Search Agency 75

Ontraport

APRIL 20, 2020

Here are some of the creative ways our power users, Experts, are using the feature to accomplish this. Expert 3: Sam Ovett, Digital Marketing Consultant. Sam Ovett Digital Marketing Consultant. The post From the Experts: Creative Usecases for Ontraport’s Visual CRM appeared first on The Ontraport Blog.

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CRM Creativity Marketing Proposals Work Management 72