Contently

NOVEMBER 11, 2016

“We just really need to build a community around _.” On Wednesday, the PandaConf stage was the de facto home to those who had actually built communities. During our discussion, they revealed some secrets that could help marketers and entrepreneurs develop online communities in 2017 and beyond. Find your hero.

Communities 153

Communities Ad Building Brand Identity Branding 153

Webbiquity

JUNE 21, 2022

Check their Amazon app or social media sites for reviews from other customers. One way to do this is by doubling down on social media marketing. However, social media marketing is no cakewalk – there’s a reason why there are businesses out there solely dedicated to it because of how intricate it can be.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Convince & Convert

FEBRUARY 10, 2015

The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Thus, the trend pendulum (the trendulum?)

Communities 151

Communities Social Media Top of Funnel Rules 151

Marketing Insider Group

JANUARY 2, 2024

Social media isn’t the king of the castle anymore. That’s right – we’re first hand witnesses to the decline of social media as the go-to source for driving web traffic. While social media platforms are still bustling with activity, boasting billions of users worldwide, there’s a twist in the plot.

Social Media 253

Social Media Social Marketing Media Content Marketing 253

Heinz Marketing

APRIL 9, 2020

Replacing the interactivity, the peer-to-peer community, the engagement levels between attendees, speakers, sponsors and more – that’s a big challenge that some companies are working through right now. What about putting Easter eggs on your Web site? Below is a list of strategies and tactics many companies are trying.

Peer-to-peer 118

Peer-to-peer Communities Microsite Ad Building 118

Webbiquity

OCTOBER 17, 2023

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Parse.ly

NOVEMBER 15, 2018

Often we think of social media as a form of community. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. But why not email?

Newsletter 99

Newsletter Stats Communities Open Rate 99

Martech

JANUARY 23, 2024

Over the years, online bookseller ThriftBooks developed a data-driven approach to experience that makes books relevant both to casual book browsers and to trend-setting readers in TikTok’s “BookTok” community. Web content on the site and pushed out on social media delivers recommendations and lets book fans know what’s on the horizon.

Loyalty 120

Loyalty eCommerce Buzz Paid Search Agency 120

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

SmartBug Media

AUGUST 3, 2020

Instead of marketing just one organization, you have to think about not just corporate, but all of the individual communities in your portfolio as well. Because of this reality, you simply can’t focus all of your efforts at the corporate level and with every community in your portfolio at the same time with the same amount of vigor.

Inbound Marketing 89

Inbound Marketing Communities Planning Brand Identity 89

Hubspot

MAY 14, 2020

Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return. Think about social media: the platforms remain addictive because you can refresh your feed and see new material any time you visit.

Communities 95

Communities Hubspot Webinar Metrics Work Management 95

Webbiquity

SEPTEMBER 28, 2021

Getting banned on social media in 2021, at least temporarily, has unfortunately become a regular thing for many users. It can happen on any social media network today, even the Pinterest channel. You go on your favorite social media network to learn you can’t log in or see anything. Guest post by Lisa Sicard. It’s free!).

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Convince & Convert

APRIL 25, 2014

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. Holy Social!

Communities 135

Communities Skype Social Media Social Networks 135

Convince & Convert

AUGUST 4, 2015

A Conference for Social Pros. Jason Keath is the Founder and CEO of Social Fresh , a company that provides social media training and tips year-round on their site, as well as the Social Fresh Conference twice each year. Year-Round Social Media Training. Most recently, they started the Social Toolkit Podcast.

Communities 139

Communities Facebook Paid Search Agency Skype 139

Hubspot

OCTOBER 1, 2021

Here’s how to benefit from the valuable online communities about CRM that are right at your fingertips. Review Sites for CRMs. G2 Crowd is one of the best review sites for SaaS tools with 844,500+ validated user reviews to help you make smarter decisions about software and services. The Top-Ranked CRMs According to Review Sites.

Communities 53

Communities CRM Lead Ranking Marketing Management 53

Stevens & Tate

APRIL 15, 2024

When determining how to market senior living communities, you should be aware that the advent of digital technology has offered unprecedented opportunities to connect with potential residents and their families in meaningful ways. For senior living communities, this means the opportunity to truly showcase what makes your community stand out.

Video Marketing 80

Video Marketing Marketing Strategy Marketing & Strategy Planning 80

Martech

APRIL 3, 2024

Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. Reddit is a social news aggregation, content rating, and discussion website where users post content — links, text posts, images and videos — which can be voted up or down by other members. What is Reddit? billion MAU (est.)

Mobile Advertising 98

Mobile Advertising Social Media Aggregators Communities 98

Convince & Convert

AUGUST 8, 2013

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. What’s unique about this community is that it’s inspirational, versus highly branded.

Communities 141

Communities Social Media Storytelling Media 141

Webbiquity

JANUARY 12, 2022

Being a charitable B2B company can benefit your brand, your customers, partners, and most importantly, your community. By understanding the purpose of corporate giving, you can build a desire to impact the surrounding community or world positively. During its first community outreach, RefiJet established the Culture Club organization.

Paid Search Agency 302

Paid Search Agency Companies Advertising Agencies B2B 302

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. You could post on community review sites or live-stream it to the masses.

Social Media 145

Social Media Social Marketing Media Curation 145

Marketing Insider Group

MARCH 11, 2024

Leveraging SEO through optimized titles, descriptions, transcripts, and social sharing is key to increasing the visibility and effectiveness of video content. Social Sharing: When people share your video, they’re not just viewers; they’re advocates. Embed the video on your site in a way that complements your content.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

SmartBug Media

APRIL 8, 2019

When allocating limited resources, social media goes on the back burner. But for senior care communities, social media—and in particular, Facebook—can be a valuable tool for improving occupancy rates. Why Social Media Is Important for Senior Care Communities. Social media is an ever-present reality.

Communities 67

Communities Facebook Allocation Buyer Personas 67

Hubspot

AUGUST 8, 2018

Content moderation on social media sites remains a hotly-contested topic. This year, congressional committees have held not one , but two hearings on the "filtering practices" of social media networks. 65% of People Think Social Media Sites Should Remove This Content. The Current Climate. The Content Itself.

Social Media 56

Social Media Media Content Validation 56

Marketing Insider Group

MARCH 31, 2021

Even in our connected 24/7 digital universe, local communities haven’t lost their stamp of uniqueness. Choose a language that reflects the local culture to communicate. Plug into your community both online and off. Look at your content and social media analytics to see which keyword searches drive local traffic to your content.

Buyer Personas 327

Buyer Personas SMS Content Communities 327

Webbiquity

APRIL 4, 2023

The term “social media” implies connecting with others, socializing and sharing. While this is a reason one may engage with social media, from its earliest days other motives have driven users to partake. Image credit: fauxels on Pexels There are four core motivations for engaging with social platforms.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Martech

APRIL 2, 2024

The same influencers you see on your personal social media feeds could be the missing link in your B2B marketing strategy. What began as a site dedicated to job postings, work announcements and networking has quietly evolved into the perfect space for professional influencer marketing to take hold of the professional world.

B2B Marketing 134

B2B Marketing B2B Planning B2B Thought Leadership 134

nDash

MARCH 14, 2019

With a community-based approach to content creation. In our latest installment of Content Community Pioneers , I’d like to give them a long overdue shout-out, and take a closer into what’s made them so successful, so that your brand might do the same. How did they do it? Number of Authors . Experts & Influencers .

Communities 58

Communities Content Lead Ranking Paid Search Agency 58

Hubspot

JUNE 4, 2019

Today, forums are still significant opportunities to build an online community, and allows your audience to connect in a place where they know their interests are shared. Forum software can be particularly useful because it allows your customers to interact with each other in a smaller circle than they could via social media.

Enterprise Management 78

Enterprise Management Marketing Management Communities CMS Development 78

Outbrain

MARCH 20, 2020

There are plenty of affiliate marketing communities online where people put aside their competitive streak and make way for networking, education, support, and encouragement. So we’ve gathered a list of 6 active and exciting affiliate marketing groups and communities you should join today: 1. Smart Passive Income Community.

Communities 61

Communities Best Practices Marketing Management Paid Search Agency 61

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Leading Edge Virtual Event Platforms. Total reviews: 339. Pricing: free (!).

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Marketing Insider Group

AUGUST 15, 2023

When a website regularly publishes new articles, modifies existing ones, or adds new resources, it signals to search engines that the site is active and current. Regularly updating your site indicates reliability, which search engines value highly. You can feature these on your website or social media platforms.

SEO 235

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 235

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. Relat ed episode: Why Now is the Time to Win : Jay Baer 2.

Rules 151

Rules Planning Brand Identity Branding 151

Martech

MARCH 7, 2024

Once the campaigns are set up and approved, it can publish the restaurant’s campaign across email and social media channels. It lets advertisers measure and optimize against both MFA and Ad Clutter sites to drive maximum efficacy across the programmatic buying process. Get MarTech! In your inbox.

Marketing AI 112

Marketing AI Work Management Marketing Management Barriers 112

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. Let’s explore!

Social Media 119

Social Media Examples Media Urgency Marketing 119

Content Standard

JANUARY 3, 2019

Not long ago, geography and familial ties were the two main factors that created most communities. Communities as Content. The main benefit of a brand-hosted community is the participatory experience your audience enjoys. Communities are true co-creation incubators. And boy, could they tell you stories about that.

Communities 75

Communities Peer-to-peer Brand Identity Branding 75

RebelMouse

JANUARY 29, 2019

Our platform is a tremendous community-building experience. Today's social ecosystem has given us a seemingly limitless number of premium creators who understand how to create gorgeous and relevant content that drives the growth of their own audiences. Social Login. Your Own Social and Interest Graph. Read our deck here.

Communities 40

Communities Ad Building Verticals User-Generated Content 40

Go Beyond SEO

APRIL 25, 2024

We will explore the importance of implementing effective strategies to enhance your business visibility and attract more customers in your local community. Local Citations: List your business on local directories, review sites, and industry-specific platforms.

SEO 60

SEO Business Ideal Customer Profiles Work Management 60