Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Webbiquity

APRIL 5, 2022

Anyone who reads blogs or online publications has been exposed to the plague of bad writing across the Internet. The popularity of content marketing and unfortunate proliferation of awful writing was addressed here previously in the post 17 Tragically Common Copywriting Mistakes to Avoid. Your readers are busy people.

Copywriting 327

Copywriting Marketing Budget Budget Programs B2B Sales 327

Writing on the Web

DECEMBER 31, 2014

But after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients; it will improve how you show up on the Web. There are too many amateurs with junky sites cluttering up the Web.

Business Blogging 100

Business Blogging Business Best Practices Traffic 100

ClearVoice

JUNE 14, 2022

Keep reading to learn how to write engaging blog posts that support your business, the different kinds of blogs, and key strategies you can use to write effective B2B blog content. What is a B2B blog post? News study-based blogs, where you write your piece on the most current research.

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Optimize post titles for search.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Writing on the Web

NOVEMBER 3, 2010

Here’s what the survey reveals: 72% struggle with enough time to blog. 54% of people say they struggle to know what to write about. 52% aren’t sure how to apply SEO strategies to increase the reach of their blog. Because she does more than just “present information.” Your Business and the Web: Getting Better?

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

APRIL 10, 2013

Business bloggers: just how good are your writing skills? Most bloggers and those who run small businesses that publish blogs are not natural-born writers, or even trained writers. Most businesspeople studied things such as marketing, communication, or business. There are many good books out there on writing.

Blogger 100

Blogger Class Small Business Marketing Amazon 100

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Smart Professionals with Dumb Blogs by Writing on the Web. 17 Easy Steps to Brilliant Blog Posts by Copyblogger. 4 Business Blogging Best Practices by HubSpot Blog. Tweet This!

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. ’ But many aren’t writing a compelling offer in their emails. How to Write Like You Talk.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Webbiquity

JUNE 30, 2010

This is what makes a blog not just informative, but interesting. It brings life to the writing. It’s also a prerequisite for the persistence needed to keep writing, and making it interesting, long enough for the blog to really start getting traction and succeeding. Organized thought. Social skills. Tweet This!

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 23, 2010

How can you develop a steady stream of new topic ideas to write about on your blog? Attract more blog traffic? Which highly successful blogs should you emulate, and what can you learn from them? What common blogging mistakes should you avoid? 5 outstanding corporate blogs by iMedia Connection. Tweet This!

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Writing on the Web

JULY 19, 2011

A Helpful Diagram" alt=" Blog Writing Tips for Business Clarity: A Helpful Diagram" />. A Helpful Diagram" width="110" height="73" /> Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. It’s why you’re writing the memo or report.

Tips 100

Tips Business Marketing Proposals Press 100

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. Running low on inspiration? Share this on LinkedIn.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Search engines don’t convert, people do.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Webbiquity

MAY 16, 2019

Not all blog post types are created equal, and this is especially true for B2B blogs. Before you write compelling content, you should understand your audience’s needs and preferences. B2B readers look for value—they want useful and actionable information, presented in a concise, easy to digest format.

Practices 206

Practices Effectiveness Case Studies Case Study 206

Webbiquity

MARCH 24, 2015

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Rocket Post ). • Social Fresh ).

Business 100

Business Business Blogging Vendors Social Media 100

Hubspot

JUNE 20, 2013

To make sure I’m at the top of my writing game, I read. One of the blogs I really admire is the KISSmetrics blog -- it consistently features very well written and researched posts that make me think. I came across a post that made me think -- and then spurred me to write this post. Like, a lot a lot. One caught my eye.

Business Blogging 28

Business Blogging Business Lead Ranking Eye-Tracking 28

Writing on the Web

MAY 29, 2013

Your goal should be to engage blog readers with the highest quality content you can muster, with absolutely no fluff. Good business blogs – the ones that have large readership – are like good restaurants. Not only do you need to have great content, but you need to present it in the right way.

Content 100

Content RSS Opinions Business Blogging 100

Writing on the Web

FEBRUARY 11, 2016

(It is based on six principles that anyone can and should apply to their writing, whether it be for their business blog, e-newsletters, or e-books and websites. It’s great advice for any consultant and small business owner responsible for getting found.). Write quality content that does just that. Be consistent.

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

AUGUST 23, 2011

This is important: You want your blog posts to educate, entertain, engage, and enrich readers of your business blog. Aim for all four of these goals when blog writing, and you can’t go wrong. What do you need to remember when writing a post that’s designed to educate ? Analytic learners.

Education 100

Education Business Blogging Analytics Studies 100

Marketing Insider Group

FEBRUARY 23, 2021

Present the problem or challenge the client is facing. Use smart content to present personalized case reports to visitors based on their needs. Add to Your Blog. Another place you can repurpose case study content is on your business blog. Share the specific solution your offering provided. Source: Wyzowl.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. It’s also a good idea to study your competitors: what topics they write about, what content types they use, and how they promote their content.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Writing on the Web

OCTOBER 23, 2013

Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. Write quality content that does just that.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

AUGUST 13, 2014

” When you write content that is designed to market your business, make sure you keep your goals in mind and present a clear call to action. About Blogs Attracting Clients Content Marketing How to.Tips Online Marketing business blogging business blogs content marketing tips online content web marketing'

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Webbiquity

FEBRUARY 25, 2016

Make sure to use first person format (I, me and myself) in writing a case studies. He says, “The structure of your content is just as important as the writing itself.”. A well-written case study has three basic components: a main business challenge, the solutions proposed and implemented, and the benefits gained in the process.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Webbiquity

JUNE 6, 2017

People have been writing for at least a couple of years now that organic social media reach (particularly on Facebook) is dead. Fortunately, social media advertising is still affordable for most businesses. Be the Match: Write 10X Content. You Can’t Buy Love, But You Can Buy Reach: Use Social Media Advertising.

Paid Content 223

Paid Content Mobile Advertising Content Social Media 223

Writing on the Web

DECEMBER 19, 2012

How can you make the most of your blog marketing and outreach ? Here are some helpful tips so that your business blog attracts more readers, and you get found, get known, and get clients. In fact, a key tactic for SEO ranking is the practice of guest blogging with links back to the author’s site. Provide suggestions.

Outreach 100

Outreach Tips Blogger Paid Search Agency 100

Webbiquity

APRIL 4, 2019

You don’t have to write everything. Presentations get better. Search engines love fresh, relevant content on a regular basis. So does your audience. So give them what they crave. Build an editorial calendar and stay on schedule. Curate content carefully. And you can’t be an expert at everything. Sales pitches get better.

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

Writing on the Web

NOVEMBER 1, 2010

I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. It’s published on a neat tool called Brain Shark : you make a power point presentation, then record the notes over the phone. How neat is that?

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

AUGUST 2, 2010

And, how can we use that wisdom when writing content that serves to market ourselves and our businesses? It has significance for you if you’re trying to create content for your own business. Business professionals approach online content marketing and writing for the web with this mentality.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

SEPTEMBER 27, 2010

It describes their past, present and future in a way that leads inevitably to your solution. My “world view&# on this blog has always been that if you use a blog to get found, get known and get clients for your business, you need to create quality content that markets, that works to get readers to respond to you.

Content Marketing 100

Content Marketing Digg Content Blogger 100

ClearVoice

MAY 26, 2022

Your business blog can: Position you as a thought leader in your industry. Increase your brand’s visibility on search engines and elsewhere online, such as on social media and guest blogs. Plus, business blogging is measurable and gives you plenty of data to work with. Examples of effective blogs from marketers.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Writing on the Web

JULY 2, 2010

But I won’t because it’s unprofessional to just complain, rant or whine without presenting a clear “reason why&# these stories benefit you, the readers. I’m reading 2-3 business books that are terrific, and I saw two really funny movies and a great match at Wimbledon. Your Business and the Web: Getting Better?

Personalization 100

Personalization Ning Business Content 100

Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. This is a common feeling. (I

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28

Writing on the Web

NOVEMBER 28, 2012

There is also a temptation when creating an infographic to present all the information that you’ve got. This is especially when presenting data. It might all seem relevant to you as a business owner, but if this is the first thing a reader sees, are they going to come back again? If not, it may better to write an engaging story.

Landing Pages 100

Landing Pages Loyalty Statistics Internet Marketing 100

The Lead Agency

NOVEMBER 11, 2019

Guest blogging benefits both the blog that hosts the content and the person writing the content. The writer gets authority, qualified traffic, links, and leads, while the blog host gets another perspective for the content on their blog. At the Lead Agency, we’re experts in B2B Digital Marketing.

SEO 48

SEO High Quality Lead Marketing Budget Advertising Agencies 48

Hubspot

DECEMBER 10, 2010

Yesterday Dan Zarrella expanded his scientific webinar series with a presentation analyzing the science behind blogging for business. The Science of Blogging ( #BlogSci ) quickly became a trending topic on Twitter, highlighting people’s strong interest in the subject. View the Science of Blogging!

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28