Marketing Insider Group

JANUARY 24, 2022

In addition, SaaS companies are always playing a long game with customer acquisition, looking to create content that continually demonstrates the value of their brand so customers keep them top-of-mind when it comes time to purchase new solutions. Make technical topics exciting with video. Quick Takeaways.

Paid Search Agency 325

Paid Search Agency Content Marketing Companies Case Studies 325

Marketing Insider Group

MAY 30, 2023

Have you thought about using AI for small business marketing to make your life a little easier? In fact, more than 25% of small businesses are already using AI tools to support their digital marketing and automation efforts. Can You Use AI for Small Business Marketing? You’re not alone. Want to know how it’s done?

Small Business Marketing 262

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 262

Webbiquity

APRIL 18, 2023

There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. Some you may not be using, while others are part of your current strategy, but the execution has grown stale and could use refreshing.

eCommerce 294

eCommerce Social Media Tactics B2B Marketing 294

Webbiquity

FEBRUARY 7, 2023

studio on Pexels However, few marketers can truly master the art of storytelling, because they fail to add data points to support the tale they are weaving. Data storytelling is the art of using data to tell a compelling and engaging story. Storytelling is a powerful tool for building a long-term connection with your audience.

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329

Optinmonster

MAY 2, 2022

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Blogs have been around for over 20 years. But even in the age of social media and video, blogging is still a great strategy for making money. How Do Bloggers Make Money?

Paid Content 94

Paid Content Adsense Merchandising Conference 94

Webbiquity

DECEMBER 20, 2022

To that end, here are seven event marketing ideas you can use to ensure your event is a resounding success even before the big day. With that in mind, using the right technology for events to improve accessibility is vital to help you enhance your brand image, boost attendance, increase engagement, and build a loyal following.

Event Marketing 324

Event Marketing Planning WOM Paid Search Agency 324

Marketing Insider Group

MARCH 25, 2024

It’s about using that data to outsmart the competition and capture your audience’s attention. Quick Takeaways Businesses leveraging customer data significantly outperform their peers, with an 85% higher sales growth, underscoring the critical role of a well-maintained marketing database in boosting sales and marketing efforts.

Peer-to-peer 257

Peer-to-peer Planning Paid Search Agency Marketing & Strategy 257

Marketing Insider Group

FEBRUARY 11, 2021

Luckily, a few stand out from the rest and can be put to immediate use to grow your business. While some might see social media as a place to connect with customers, followers, friends, and family from around the world, there are aspects of these platforms that excel when it comes to local marketing. Growing Social Media.

Marketing AI 363

Marketing AI Trends Paid Search Agency Transparency 363

Martech

APRIL 18, 2024

Looking at those pieces today, two insights struck me: The basic approach and strategy of selecting technology tools to help us with marketing tasks hasn’t changed much (the good news). What type of customer support are you looking for? Everything else has changed dramatically (the not-so-good news). Integrations.

Marketing AI 128

Marketing AI Paid Search Agency Generation Enterprise Management 128

Marketing Insider Group

FEBRUARY 20, 2023

An effective strategy optimized for conversion is guaranteed to not only increase your business’s content conversion rate, but also gain more traffic, prospects, loyal customers and sales revenue. To measure the effectiveness of a company’s content, marketers use content conversion rates. Find it by using the formula below.

Conversion Rate 301

Conversion Rate Conversion Content Traffic 301

Webbiquity

DECEMBER 19, 2023

This post explains how to integrate ChatGPT with your CRM software, expanding your use of AI tools for marketing and sales. #9: Affiliate sales support independent publishing. #6: 4: The Etiquette of Web Scraping and How to Use Web Scraping Legally Another oddball. Alright, now the list.

Paid Search Agency 182

Paid Search Agency B2B Marketing Screencast Planning 182

Webbiquity

APRIL 5, 2023

Businesses use a variety of digital assets to streamline their day-to-day operations and enhance their online presence. From images and videos to marketing materials and social media content, these assets play a vital role in enhancing brand awareness and credibility. Affiliate sales support independent publishing.

Digital Asset Management 251

Digital Asset Management Work Management Marketing Management Software 251

Marketing Insider Group

NOVEMBER 29, 2022

Without a well-designed and informative website, you can miss out on connecting with potential customers or supporters and spreading brand awareness. Your website is meant to engage your audience members, whether they’re customers, beneficiaries, members, or supporters of your organization. Navigation.

Marketing Websites 283

Marketing Websites Paid Search Agency Mobile Marketing Click Rate 283

Outgrow

DECEMBER 6, 2022

By using this, you can move a question into a section. . By using this, you can move a question into a section. . Outgrow Product Update for October 2022 [20+ Outstanding Features]. Outgrow is back with yet another round of exciting, new features. So, without further ado, let’s get into the details. . Let’s check out.

Outgrow 98

Outgrow Features Product Lead Ranking 98

Webbiquity

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. But small businesses also use this platform to interact with their target audience and spread the word about their products and services.

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

Webbiquity

APRIL 18, 2024

But how do make the best use of it (or get started, if you’re still stuck in manual processes)? B2B marketing automation refers to the use of software and technology to automate and streamline marketing processes in a business-to-business (B2B) context. Embracing automation is clearly the way forward. What is B2B Marketing Automation?

Marketing Automation Services 161

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 161

Marketing Insider Group

APRIL 21, 2021

With so much content inundating customers today—from short ads on social media to longer form blogs, eBooks, white papers, and articles—you need to carve out your content niche by asking yourself: What type of content will my target audience actually want to read? Choose a Theme. Identify A Voice.

B2B 362

B2B Paid Search Agency Guidelines Content 362

Webbiquity

AUGUST 4, 2020

Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Several elements determine the success of your webinars.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Webbiquity

DECEMBER 6, 2022

million photos and videos shared daily on Instagram; 694,000 hours of YouTube videos streamed by users; and. Affiliate sales support independent publishing. Twitter remains the second-most popular network, used by 85% of B2B marketers. According to the the study, only 55% of B2B marketers are creating blog content.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Launch Marketing

NOVEMBER 15, 2023

Video Is the Key to Social Media Marketing Strategy Success 93% of social media marketers emphasize video as a crucial element in their strategies , especially favoring short-form content, which users find 2.5 times more engaging than long-form videos. Below are five noteworthy nuggets that can help you stand out in the crowd.

Social Media 127

Social Media Social Marketing Tactics B2B Marketing 127

Content4Demand

AUGUST 13, 2020

Blogs are no longer optional in a comprehensive marketing strategy. They demonstrate thought leadership in your industry, drive traffic to your website and build trust with your customers. Blogs Contribute to Key KPIs. Use those metrics to help you connect the dots about how your content helped you gain a new customer.

Buy 83

Buy B2B Thought Leadership Thought Leadership Custom Publishing 83

SocialPilot

JANUARY 21, 2024

You can share videos, products and so on. Now you have a page that you can customize and add to. You can customize your Page to suit your business’ message. Set a Profile & Cover Photo The profile photo and cover photo/video create the first impression of your business in a visitor’s mind. organic reach Tweet 2.

Small Business Marketing 111

Small Business Marketing Facebook Business Ideal Customer Profiles 111

Convince & Convert

FEBRUARY 21, 2024

Even if you have a rule against it, your employees probably use ChatGPT for work. We know this from observation and a few useful stats. More than 92% of Fortune 500 companies are using ChatGPT. Pretending your teams are not using AI is not an option. Adapt for your use as needed.

Training 152

Training Lead Ranking Phishing Paid Search Agency 152

ClearVoice

SEPTEMBER 22, 2023

The engagement between healthcare companies and their patients is now bridged by various content types, such as articles, micro videos, live streams, and augmented reality (AR) and Virtual reality (VR), just to name a few. Accelerate telehealth adoption through informative videos and other content explaining your telehealth process.

Planning 97

Planning Paid Search Agency Content Custom Publishing 97

Vidyard

JANUARY 25, 2018

APRIL 2020 UPDATE: We are not currently accepting guest submissions for the Vidyard Blog. Thank you for your interest in writing for the Vidyard Blog. Vidyard is a video platform that helps businesses transform communications and drive more revenue through the strategic use of online video.

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

Mailmunch

APRIL 26, 2021

Blogging is a way to reach billions of people in a short time, allowing you to add value for prospective clients. In turn, you get customer loyalty, brand credibility, and a strong reputation. Anybody can start a blog; from a novice to an industry expert—-all you need is the right set of tools. Step 2: Select a Platform.

Generation 77

Generation Lead Scoring Lead Ranking Blogger 77

ClearVoice

OCTOBER 6, 2020

When was the last time you thought about what your blog actually does? A blog brings people together. People-pleasing is a big part of blogging and the blog topics your team decides upon are a critical part of pleasing your audience. It gets old, fast — especially when the same people are always the blog idea people.

Planning 111

Planning Stats Creativity Paid Search Agency 111

Thinkers360

APRIL 18, 2024

At a Glance Aruna Ravichandran SVP & Chief Marketing and Customer Officer for Webex, Cisco Focus Areas : Marketing, Cloud, DevOps, IT Operations Thinkers360 In-Depth Profile & Portfolio: Aruna Ravichandran Social Media: LinkedIn | X Books: DevOps for Digital Leaders , The Kitty Hawk Venture.

B2B Thought Leadership 64

B2B Thought Leadership Work Management Ideal Customer Profiles Enterprise Management 64

SocialPilot

FEBRUARY 9, 2024

Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Stelzner He is the founder of the Social Media Examiner blog. Michael posts great videos on skill-building. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Are you ready?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

SocialPilot

JANUARY 9, 2024

The latest AI statistics proved that 31% of marketers use generative AI to make social media posts. In this blog, we’ll delve into the fascinating realm of AI in social media, uncover how savvy marketers are leveraging its power, and explore the challenges they encounter along the way so you can better prepare for them.

Marketing AI 90

Marketing AI Social Media Media Ethics 90

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. Jump ahead B2B Social Media: Where Are Your Customers Now?

Social Media 117

Social Media Trends Media B2B 117

SmartBug Media

MAY 8, 2023

B2B content marketing should be an essential focus to connect with your customers. This blog article will explore three B2B content marketing strategies your business must prioritize for business success. Don’t overlook video in your strategy. Don’t overlook video in your strategy. Remember blogging—an oldie but a goodie!

Marketing & Strategy 98

Marketing & Strategy Marketing Strategy B2B Marketing Webinar Metrics 98

Top Rank Marketing

JANUARY 3, 2024

Educate your team on AI’s supportive role, highlighting its ability to augment creativity and provide transparent enhancements to customer experiences. How to Implement: Customize your content for each phase of the customer journey, using analytics to craft targeted strategies.

Marketing & Strategy 97

Marketing & Strategy Marketing Strategy Planning Digital Marketing Funnels 97

Sprout Social

JULY 21, 2022

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Video sharing. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites.

Social Media 145

Social Media Social Marketing Media Curation 145

Contently

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. Run contests that encourage customers to create short videos.

Top of Funnel 148

Top of Funnel Video Marketing Marketing & Strategy Marketing Strategy 148

ClearVoice

DECEMBER 18, 2023

Suppose you’ve ever been on the receiving end of a “To Whom It May Concern” email or even a generic piece of advertising from a brand you’ve supported before. Once you’ve gathered your research, simply review the raw data and divide your customers into segments. As you gather more information (and more customers!),

Buyer Personas 97

Buyer Personas Psychographics Advertising Agencies Ideal Customer Profiles 97

ClearVoice

JANUARY 26, 2024

Marketing is the tip of the spear for driving growth and new customer acquisition. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92