Martech

OCTOBER 9, 2023

These digital tools (products and systems) help you automate and streamline processes, aggregate and manage data and ultimately reach your customers more effectively and efficiently. Implementing data standards in your DAM Improving data quality, design and processes leads to a better customer experience.

Digital Asset Management 117

Digital Asset Management Work Management Marketing Management Distribution 117

Zoominfo

DECEMBER 7, 2022

Account expansions and progressions : With better knowledge of the links between companies, such as distinct brands with a common holding company, sales teams can aggregate larger deals and accelerate growth. ZoomInfo’s Hierarchy Data Brick is designed to build sophisticated selling strategies that point your team to a world of opportunities.

Business 130

Business Enterprise Management Aggregators Lead Ranking 130

Zoominfo

OCTOBER 5, 2021

This play is designed to influence more accessible and responsive end-users to create a groundswell of demand. Eventually, interest either reaches a tipping point where the prospective buyer is overwhelmed by internal demand for your solution or you leverage the aggregated results to create a compelling case.

Landing Pages 100

Landing Pages Aggregators Outreach Display 100

Martech

AUGUST 18, 2022

The changes are responsive to user frustration when clicking on links that rank well in search but lead to content designed to rank well in search rather than be helpful or informative. We know people don’t find content helpful if it seems like it was designed to attract clicks rather than inform readers.

Google 124

Google Lead Ranking Lead Scoring Aggregators 124

Martech

JUNE 5, 2024

This might include creating new variables, aggregating data or normalizing values. Data architecture : Design and maintain scalable data architectures that support AI initiatives. This step is crucial for ensuring the accuracy and reliability of the AI model.

Marketing AI 98

Marketing AI Domain Work Management Marketing Management 98

Velocity Partners

MARCH 13, 2024

GenAI seems like a good thing, unless you’re a writer, designer or human. Sure, generative AI tools like ChatGPT can produce decent aggregations of other people’s knowledge — about as well as most junior writers or interns. You’re not just aggregating other’s content or making up thoughts. We’ll get to why after the scary stuff.

SEO 88

SEO B2B Paid Search Agency Aggregators 88

Sprout Social

APRIL 25, 2024

A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. This customizable Google Sheets template is designed to help you break down your strategy to audiences beyond marketing with thoughtful hooks and benchmark data. Get the template 14.

Social Media 104

Social Media Template Work Management Marketing Management 104

Marketing Insider Group

NOVEMBER 17, 2020

Tools you’ll need to develop content workflows, track audience behaviors, set up campaigns, aggregate analytics, and leverage automation. For example, you might have a few design resources, yet they’re necessary for almost all types of content. Channels you’ll use to disperse and distribute content (social, email, paid, etc.).

Marketing & Strategy 360

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 360

Heinz Marketing

JUNE 7, 2024

Companies struggle with this issue because their existing infrastructure might not be designed to handle such scale, resulting in bottlenecks and inefficiencies. Ensuring that the attribution model integrates smoothly with these systems can be challenging, particularly if the technologies are not designed to work together.

Marketing Attribution 60

Marketing Attribution Enterprise Management Work Management Marketing Management 60

Zoominfo

OCTOBER 15, 2020

This gets coupled with ZoomInfo’s expertise in matching, aggregating, scoring, and surfacing meaningful and actionable signals at accounts and its ability to surface the functional buyer with verified contact information. B2B sellers and marketers go-to-market with intent by targeting accounts —not specific people at those accounts.

Zoominfo 246

Zoominfo Intent Signal Work Management Intent Data 246

LeadsRX

JULY 12, 2021

Paul Deraval took his background in web design, web applications and software development, along with experience angel investing in a startup digital agency, to found NinjaCat , which provides marketing teams with an all-in-one platform to store, report, monitor, and analyze marketing performance data at scale.

Multi-Touch Attribution 119

Multi-Touch Attribution Ideal Customer Profiles Marketing Report Paid Search Agency 119

Martech

OCTOBER 4, 2021

We’ve transitioned into a privacy-first economy, where cookie tracking and third-party aggregated data sets are thankfully becoming the thing of a bygone era. It’s quite simply an aggregated, consistent, and holistic representation of each customer across any digital channel.

Psychographics 103

Psychographics Aggregators Privacy Eye-Tracking 103

Kaon

JULY 28, 2020

Based on our aggregated user data for digital sales and marketing applications, European companies saw precipitous declines in B2B sales activity immediately following their countries’ lockdown orders and did not make a swift transition to virtual selling environments. KG, as new clients.

Enterprise Management 147

Enterprise Management Marketing Management Digital Transformation Lead Ranking 147

ScanmarQED

JANUARY 22, 2024

The increased focus on consumer privacy in recent years has caused well-documented disruption in the marketing ecosystem, causing some marketers to turn away from solutions that analyse person-level consumer journeys (such as Multi-Touch Attribution – MTA) and towards aggregated analyses such as Marketing Mix Modeling (MMM).

Multi-Touch Attribution 59

Multi-Touch Attribution Allocation Work Management Multi-Channel 59

Webbiquity

FEBRUARY 14, 2020

This includes knowledge or social media advertising, social media management, and social media aggregator techniques, as well as the most popular tools used to monitor, design, and manage social media marketing campaigns. Fortunately, the information you’ll need is easy to find. Online resources are abundant, paid and free.

Social Media 242

Social Media Media PR Profiling 242

Cintell

DECEMBER 20, 2018

Cintell and Salutary Data have formed a partnership to provide a broad array of B2B data and services designed to help businesses understand their existing customers better and fill the sales pipeline with leads that convert into new customers at a higher rate. The company aggregates U.S.

High Quality Lead 107

High Quality Lead Marketing Automation Services Aggregators Curation 107

Top Rank Marketing

JANUARY 5, 2024

Social Media Today Bing Tests Trending Labels In Visually Explore Box Microsoft’s Bing search engine has begun testing designated trending-now content within its visual exploration search functionality, offering B2B marketers potential new avenues for content optimization, Microsoft recently announced.

Paid Search Agency 114

Paid Search Agency Demand Generation Agencies B2B Marketing Linkedin 114

ABM in Action

JUNE 29, 2023

SalesboxAI is designed to generate first-party intent within its network of more than 600 product topics to activate and fully manage content syndication, ABM and demand generation programs that deliver highly qualified leads to accelerate pipeline. What It Solves The solution is designed to solve lead volume, velocity and quality challenges.

Demand Generation 52

Demand Generation Account Based Marketing ABM Marketing Management 52

Martech

JANUARY 6, 2022

Events management platform Splash has announced the launch of Splash Studio, a new product to support the design and execution of streaming events. The offering includes native live-streaming and on-demand capabilities and engagement tools such as Q&A, chat, and polling.

Marketing Automation Services 103

Marketing Automation Services Marketing Management Lead Gen Aggregators 103

Martech

FEBRUARY 7, 2024

The report is a “fit gap analysis” designed to provide the industry with an understanding of how Google’s proposed solution will support the most basic and common use cases. Event-based impression and click metrics will be abandoned in favor of aggregated reporting.

Privacy 114

Privacy Google Advertising Agencies Paid Search Agency 114

Martech

JANUARY 24, 2024

“Design thinking, systems thinking, critical thinking — and visual thinking is using visuals to help articulate messages and to communicate. Some people use it to enhance collaboration, others use it to report and simplify information, others use it for graphic design.” Like agile, it’s a bit of an all-encompassing term.

Webinar Metrics 105

Webinar Metrics Conference Aggregators Communities 105

Sprout Social

JULY 28, 2020

Pinterest is the number one platform where consumers share products, designs and trends that they’re loving. Not only should you follow influencers in your industry on the platform to find emerging trends, but Pinterest regularly aggregates categories of popular content for users based on their searches.

Ideal Customer Profiles 115

Ideal Customer Profiles Business Aggregators Profiling 115

Webbiquity

JANUARY 28, 2016

What role should content aggregation play in your B2B blogging strategy? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? What value does content syndication provide to B2B bloggers? And what exactly is web presence optimization ?

Aggregage 100

Aggregage Curation Aggregators B2B 100

Martech

FEBRUARY 28, 2022

That’s why you need automation tools designed expressly for B2B needs. You won’t get an accurate picture of your performance if you rely on aggregate reporting. If you rely on aggregate reporting, optimize your reporting for detailed reviews at every stage and how they ladder up to the sales funnel and actions.

Marketing Automation Services 127

Marketing Automation Services Intent Marketing Automation Email Marketing 127

chiefmartech

NOVEMBER 1, 2021

The pattern of aggregation theory in tech stacks — where platforms from data warehouses like Snowflake to collaborative communications centers like Slack increase in value as you connect more things to them — is steadily turning “stacks” into virtual platforms , helping to enable such composability.

Enterprise Management 87

Enterprise Management Gartner Marketing Management API 87

seo.co

FEBRUARY 15, 2022

There are plugins for design and layout. Enabling RSS aggregator for your blog helps readers follow it conveniently. Submit to Content Aggregators. Submitting to content aggregators is a similar process. This especially applies to blogs hosted in WordPress. And then there are plugins for properly optimizing your blog.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Moz

OCTOBER 15, 2020

The new Moz Local plans — Lite, Preferred, and Elite — are designed to offer more features and flexibility to better meet the needs of local businesses and their marketers. We also wanted to offer flexibility with respect to local business aggregator submissions. Local data aggregators. Get started with Moz Local today!

Enterprise Management 65

Enterprise Management Planning Aggregators Distribution 65

Valasys

MARCH 11, 2024

Here’s what sets first-party data apart from its third-party counterpart: Origin: Unlike third-party data, which is collected by external sources and often aggregated from various websites and platforms, first-party data originates directly from your customers. But what if you didn’t have to choose?

Privacy 40

Privacy Ethics Transparency Aggregators 40

ClearVoice

DECEMBER 27, 2021

From personalized content to video and virtual reality, here’s an aggregate list of 2021 content marketing trends and brands that latched on to the emerging trends with success. This design tool lets its users find color combinations and contrast ratios, with a quick and easy export. 4 amazing 2021 content marketing campaigns.

Marketing AI 98

Marketing AI Content Marketing Planning Aggregators 98

Scoop.it

JANUARY 24, 2023

These systems help aggregate all customer data in a central repository. Focus on creating out-of-the-box email designs Segmentation, personalization, and automation are all important for your email marketing to work in 2023. It is the email design. In 2023, usage of customer data platforms will gain immense momentum.

Planning 82

Planning ROI Paid Search Agency Marketing & Strategy 82

Sprout Social

FEBRUARY 28, 2024

At its core, social media technology is software designed to manage a company’s social media profiles across multiple platforms. A sophisticated platform unifies your social presences and your existing tech stack—aggregating data from many different sources and making it easily shareable outside of the marketing team.

Social Media 96

Social Media Work Management Marketing Management Media 96

TrustRadius Marketing

SEPTEMBER 28, 2022

AIOps solutions can aggregate various sources of big data and integrate machine learning techniques to process any influx of information. As mentioned earlier, complex infrastructure designs create large volumes of data that aren’t always connected. Infrastructure Visibility: AIOPs tools aggregate and visualize data sources.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Gartner 98

Martech

NOVEMBER 3, 2021

Microsoft this week announced the launch of the Microsoft Customer Experience Platform designed to orchestrate AI-driven customer journeys. The platform will aggregate customer data — behavioral, transactional and demographic — at scale (with built-in privacy management) and use an AI solution to resolve identities.

Marketing Management 94

Marketing Management Word of Mouth Aggregators Forecasting 94

Litmus

MAY 13, 2021

We’ve taken a lot of care in designing these capabilities to avoid adding or altering your code. The short answer is “yes,” but it actually comes down to the design of your templates. We share some tips in our guide to responsive email design if you need some help getting started. Which ESPs does Litmus sync with?

Webinar Metrics 60

Webinar Metrics Eloqua Template Hubspot 60

Heinz Marketing

JUNE 8, 2022

This term has typically been associated with aggregating mentions and evaluating sentiment, and that can help, but for B2B to want niche. Qualitative Inquiry and Research Design: Choosing Among Five Approaches. Sitting around in storefronts, observing customer behavior sounded pretty cool in college. Nowadays, we get social listening.

Research 98

Research B2B Marketing Tips B2B 98

Convince & Convert

JULY 24, 2019

They don’t think of those channels in aggregate as “television programming.” More importantly, each photo gets 50+ comments—many from design pros—that help the company think through future layouts, design touches, and more. From a cold start, they now routinely generate more than 5,000 likes per photo.

Social Media 155

Social Media Media Marketing & Strategy Television marketing 155

RebelMouse

OCTOBER 9, 2023

Apple News is an application that aggregates news and features content from various publishers. We personalize integrations for each publisher that match client branding styles, especially if you have highly designed article layouts. Here’s a look at how we work with RebelMouse and why we love working with them so much.

CMS Development 65

CMS Development Industry CMS Automation Enterprise Management 65