Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). He actually said to me, “No one searches at Google for a recruiting firm.” And links are a critical part of rising in the search engine rankings. Our blog has about 4,000 RSS and email subscribers. By Peter Caputa.

Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog by Achinta Mitra on May 31, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Industrial Websites , Search Engine Optimization (SEO) Instead of an industrial marketing strategies post that I typically write, this is more of an implementation post. Get Engineers Can Sell white paper now.

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B2B Lead Generation Blog: RSS Your Press Room for better search engine visibility

B2B Lead Generation

« B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards | Main | Closing the loop to improve lead generation performance » RSS Your Press Room for better search engine visibility Lee Odden over at the Online Marketing Blog shares some interesting ideas for optimizing press releases for RSS distribution. Link: Online Marketing Blog: RSS Your Search Engine PR - Daily Search Marketing News.

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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Sample review: “Reputation.com…allows you to view search engine results and select if a result is positive, negative, or not you…you have access to the top 20 links, plus you are given the top 20 links for both Google and Bing. Tools to help businesses and individuals track and managage their online presence; get more control over search hits and supress negative results. RSS Readers. Feedspot is a modern RSS Reader. Social Search Tools.

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Google has carnal knowledge of social

Biznology

While this surely has benefits for you when it comes to your site’s search engine optimization (SEO) and your company’s search engine marketing campaigns, it really comes to its own depth in Google Analytics. Search Engine Optimization Search Marketing Social Media Marketing Web Metrics AdWords Application programming interface best practice Color scheme Column Cross-site request forgery Google Google Analytics RSS Uniform Resource Locator

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Search isn’t about search anymore, it’s about social

Biznology

Search will never be the same as it was as recently as a few years ago. Sites that have dominated search in the recent past are being penalized or de-indexed, going from the first page to page twenty or being removed completely, stripping many eCommerce sites of millions of dollars in revenue. Authentic, Organic, Inbound Linking : Content marketing is an essential part of developing a strong organic search reputation online.

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B2B Lead Generation Blog: 2 New RSS Feeds for the B2B Lead Generation Blog

B2B Lead Generation

« Blueprint for Personal Lead Generation Success | Main | Tips for better webinars, webcasts and improved ROI » 2 New RSS Feeds for the B2B Lead Generation Blog I just added 2 new RSS feeds. See my complete list of RSS Feeds Full posts with comments This is the most information-rich feed. Handy for tracking discussions, especially after a post no longer appears in any of the three primary RSS feeds. Dont know what a RSS feed is yet?

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B2B Lead Generation Blog: Sales Leads Via RSS via Salesforce.com

B2B Lead Generation

« Give Lead Generation Some Respect | Main | Podcast: How Trigger Events improve Lead Generation » Sales Leads Via RSS via Salesforce.com Otter Group CEO, Kathleen Gilroy , pointed me Charlie Woods, Moonwatcher Blog , and his intriguing post on the subject of distributing sales leads via RSS. By using RSS, Woods has eliminated the time consuming task of lead notification, distribution and keeping his management team up-to-date. Bloggers over-hype RSS.

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100 Cool Things You Can Do With RSS " Accredited Degrees

Buzz Marketing for Technology

Engineering. Computer/Electrical Engineering. Google For Librarians: 50 Tips, Tools, and Resources for Power Searching. 100 Cool Things You Can Do With RSS. 50 Niche Search Engines That Will Make Your Everyday Life Easier. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. RSS Mix. Accredited Degrees.

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100 Cool Things You Can Do With RSS

Buzz Marketing for Technology

Engineering. Computer/Electrical Engineering. Google For Librarians: 50 Tips, Tools, and Resources for Power Searching. 100 Cool Things You Can Do With RSS. 50 Niche Search Engines That Will Make Your Everyday Life Easier. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. RSS Mix. Accredited Degrees.

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100+ Blog Directories and RSS Sites for Promoting Your Blog

Webbiquity SMM

Over time, the top source of traffic for most blogs is search. The two keys to search success are great content and links. But two great sources are blog directories and RSS syndication sites. Not only do they provide valuable links, they can also supply direct traffic and help build your RSS subscriber list. 100+ Blog Directories and RSS Submission Sites. Blogbunch blog+rss. Blog-collector blog+rss. Bloggapedia blog+rss. BlogPulse blog+rss.

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Two more Google Webmaster Tools tips and tricks

Biznology

They want you to do all the free work in the world on your own site to make it easier for them to make the handoff from Google Search to Google Found, where your site and your content is the Found. Finally, if your site isn’t fast enough in receiving Google’s search handoff then you won’t be getting that handoff for much longer. In a post- RSS and ATOM world, Google needs a little help, especially when everyone’s trying to get so clever.

Google 168

5 Overlooked Content Marketing Assets That Can Influence SEO

KoMarketing Associates

If structured correctly , e-commerce sites in particular may be able to showcase their reviews in search engine results, ultimately having an opportunity to differentiate their listing from the rest. In all cases , we recommend adding cross-links to social media profiles, blog and company-specific RSS feeds, and newsletter subscriptions. B2B Online Marketing Blog Content Marketing Search Engine Optimization

SEO 260

Google is a lying liar that lies

Biznology

Site speed is the most important – Even if you do everything right in preparing your site for a simple Google pass-through, Google will drop you as a top-three result on Organic Search if the pass-off isn’t immediate. If you dominate image and video search in your vertical it can really help your general ranking everywhere else. Google still loves RSS and ATOM – Google loves structured date, remember? Matt Cutts’ Search Quality Team.

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Best of 2009: SEO Tips, Part 1

Webbiquity

Which factors are really most important in search engine rankings? How do search engines treat different forms of keywords? Guide to Search Engine Ranking Factors by HuoMah SEO Blog. Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide. sites including “kayaks&# or “kayaking&# will show up on a search for “kayak&# ). Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO.

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B2B Lead Generation Blog: Should blogs and RSS be a part of your lead generation strategy?

B2B Lead Generation

« Small companies blogging for leads while big companies watch | Main | Revised Lead generation strategy map for complex sales » Should blogs and RSS be a part of your lead generation strategy? Scobles Link Blog pointed me to this interesting article by Pheedos Bill Flitter, " A Sound Case to Include Blogs and RSS in Your Marketing Mix." Well examine each and provide tips on how a Blog or RSS strategy can compliment what you are doing today."

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What B2B SEO Professionals Can Learn From Journalism & The Newsroom

KoMarketing Associates

As I wrote in a recent column for Search Engine Watch, the content marketing process includes: A Method for Research & Information Aggregation. A combination of RSS feeds, Twitter lists, email newsletter subscriptions, and general site references should be at the foundation of this resource. As search engines, Google in particular, get better at scrutinizing inbound link quality, these connections matter even more for B2B SEO performance.

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Can we really trust Google 2014?

Biznology

Traditional, “10 blue links”-style search engine results page (SERP) occurs less frequently than in the past. Growth of Google Now and Conversational Search may further reduce your opportunity to be seen. Google limited business access to organic search data. While you can see some keyword data in Webmaster Tools, Google no longer provides search query info to site operators. And, to a degree, took RSS with it. (Photo credit: Steve Rhodes).

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20 Tools We are Thankful for as B2B Online Marketers

KoMarketing Associates

Why We Are Thankful: Much like a RSS feed, Swayy allows us to hook up our social networks and choose topics around content that we want to be served. Whether it’s a screenshot of Google search results showing a client’s position in the rankings or just some other tidbit of info to be shared internally, Jing allows us to quickly add custom graphics to our screenshots so we can share with clarity.

Detrimental SEO Myths Still Plaguing Online Businesses

Biznology

You do need to understand what people are searching for to better optimize your website and user experience. It’s still important to provide Google signals indicating what your content is about, and using keywords in specific areas on-page can both increase rankings and reinforce the end user’s search. Today we have social media and RSS feeds and people automatically linking to everything else through CMS’s.

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Spending more time on SEO than adding value to Google?

Biznology

Adam’s an affiliate and an AdWords guru, par excellence, by profession; however, he also stays on top of organic search religiously just as part of creating content sublime enough to compel all the folks who click through from sponsored search, contextual ads, and display ads. However, Most People Will Find Your Site Through Deep Search. I met my buddy Adam Viener for breakfast on Friday morning at the Reston, Virginia , Silver Diner. This is something we do seasonally.

How to recover from the ravages of Google Penguin and Panda

Biznology

People are freaking out about the new Google Search. While Google will smite sinners viciously, sending you into the wilderness of search, Google’s also very compassionate. That said, whenever it smites search sinners, it never reverts its algorithm completely: it hardens once and only softens a fraction — it’s more real-world fine-tuning than ceding ground. Google Search is people!

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The Twofold Benefit of Optimizing Marketing Content

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website The Twofold Benefit of Optimizing Marketing Content by Achinta Mitra on August 17, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Strategies , Search Engine Optimization (SEO) Online optimization is usually associated with natural or organic search engine optimization (SEO). Achinta offers his industrial clients marketing for engineers by an engineer.

18 (of the) Best SEO Link Building Guides of 2011

Webbiquity

Finding Potential Link Partners by Search Engine Watch. The search engines know this so naturally that link is more valuable than one from an article directory or rss feed that you can easily get on your own.” Reporting that “The first quarter of 2011 provided some of the most dramatic news in recent search engine marketing memory. Pinterest: Link Building & SEO Strategies by Search Engine Journal.

Best Cool Web Tools of 2009, Part 1

Webbiquity

This is a cool alternative search engine that lets you search Google, Yahoo, Bing and Twitter simultaneously. Great for viewing the differences between “traditional&# and real-time search results. It includes features like a People Sidebar for staying in touch with your social connections, an integrated RSS feed reader, blog editor and web clipboard. Looking for a more powerful way to share presentations online?

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. I searched Wikipedia for information but couldn’t find an exact definition. Achinta offers his industrial clients marketing for engineers by an engineer. { Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site. Get Engineers Can Sell white paper now.

7 Things I Didn’t Get Out of SMX Social Media and 2 Important Things That I Did

KoMarketing Associates

If you read this blog post and were at the SMX event, why not add a comment as a registered user and alert us to your SEO/SEM blog, RSS feed or profile? Search Engine Journal. Search Engine Roundtable. Search Marketing Gurus. The Big SMX Roundup on Search Engine Land. Events Search Engine Marketing Blog Social Media Strategies

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines. For example, the search term “industrial valves” yields 238,000 pages in Google. Get Engineers Can Sell white paper now.

Build a Blog in 1 Day (or Less) – Step-by-Step Guide

Cody Ward

Add your social media icons and some special images around signing up for RSS or email alerts. If you’d like it to load quicker, download the plugin “W3 Total Cache” If you’d like a cool contact form that pops up download “Slick Contact Forms” Download “Google XML Sitemaps” and set up your Google Webmaster Tools account to get into the search engines quickly.

Uncovering the Mysteries of Google and Off-Page SEO (Part 2 of 2)

Marketri

In part 1 of my interview with SEO professional, Chad DeBolt, VP of Search Acquisition at Synergyma , we discussed some general strategy and processes related to off-site SEO practices. You could use an RSS feed as valuable content and this actually causes automatic link building. Search Engine Optimization SEO

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Best SEO Link Building Guides, Techniques and Tools of 2010

Webbiquity

18 Examples of Awesome Viral Linkbait by Acquisition Engine. Catherine Lockey has compiled a list of nearly 50 types of potential link sources, ranging from the obvious (RSS feeds, directories, online profiles) to the less traveled (letters to the editor, speaking opportunities, contributing to charities that link to donors). by Search Engine Watch. 4 Ways to Build Links Without Anchor Text by Search Engine Watch.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Traditional ROI measures fail to take into account the search value of social media engagement, as well as the value of the customer service and product enhancements that social listening and interaction can provide. Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#.

Social Media Success Stories

Anything Goes Marketing

Here is an example of what this looked like on Twitter search : The result was a surge of traffic to my blog, additional Twitter followers, and blog RSS subscribers. The post was then picked up by other social media hubs such as StumbleUpon and Digg which pushed additional traffic along with search engine traffic. Tags: Blogger social media RSS search social bookmarking Twitter viral marketing online communities Web 2.0.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Search for a brand name or keyword across all of the most popular social networks at once? Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Searches can also be filtered by platform. A powerful people search tool. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily.

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. But the larger factor is SEO: the longer a blog is actively contributed to, the more content there will be for search engines to index, the more links it will attract, and hence the more search-driven traffic it will enjoy. The major search engines also seem to give blogs more respect over time.

B2B Lead Generation Blog: Lead Generation for the Complex Sale on wsRadio.com

B2B Lead Generation

« Book Cover and Advanced Praise for Lead Generation for the Complex Sale | Main | New Book: Lead Generation for the Complex Sale is officially released » Lead Generation for the Complex Sale on wsRadio.com I just did a 40-minute live interview on the Online Marketing show with RSS Ray broadcast by WS Radio.com, the world wide leader in internet talk radio. B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book.

How to Get More Blog Traffic – Real World Data

Webbiquity SMM

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. But it makes sense: the more often your blog is “seen&# on other sites, the more people will bookmark it, subscribe to your RSS feed, and type in the URL directly. Just as it takes time to build a following, it also takes a while to build credibility and authority with the search engines. Every blogger wants more traffic. How to get it?