How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way
Marketing Insider Group
MAY 1, 2023
OpenAI and an avalanche of new content tools and best practices are overwhelming many content marketers. How the Hero’s Journey framework creates powerful business stories According to Dr. Jennifer Aaker , author, behavioral scientist, and Stanford professor, stories are remembered up to 22 times more than facts alone.
Let's personalize your content