Convince & Convert

JULY 14, 2013

What’s written down on the entry sheet, and the visuals and URLs supplied alongside are your persuasive ammunition, period. agencies awards entries digital marketing marketing awards public relations' They don’t have the backstory, or the history or any experience with the client or agency whatsoever.

Paid Search Agency 144

Paid Search Agency Advertising Agencies Work Management Marketing Management 144

WriteSpark

AUGUST 12, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. TrackBack URL for this entry: [link]. WriteSpark Tech Marcom Insights. Case Studies. Content Marketing. Sales Materials. Social Media. White Papers.

Conference 120

Conference PR Public Relations Copywriting 120

Convince & Convert

AUGUST 20, 2013

Make sure you have WordPress set to name the page URL as your post name (which can be changed in settings> permalinks> post name ) , this will automatically put the keyword in your post URL – also called the permalink. Choose one keyword, then include it in your post permalink, title, and first sentence.

SEO 161

SEO Keywords RSS Adwords 161

KoMarketing Associates

JUNE 2, 2014

The public relations industry has been under threat and misconception for quite a while. ” Are “brand mentions”, in the classic sense of public relations, truly the objective in this portion of the patent? This according to coverage from Search Engine Land and SEER Interactive.

Link Building 120

Link Building PR SEO Ad Building 120

seo.co

FEBRUARY 24, 2022

While every new page would love to immediately rank, a big component of whether or not it does is dependent on the authority and links of the underlying URL. Why should I rank this page above those that already exist on the same topic that I know users already love? Backlink Catch-up.

Startups 98

Startups SEO Marketing Analytics Tools Domain 98

NuSpark Consulting

DECEMBER 9, 2012

Store your white paper on a separate page of your site, with an SEO-friendly URL, title, and meta description. Consider using a sub domain for the white paper, and make sure the words in your URL are separated by dashes so Google can read it better. Put a link to your new white paper on your home page. Company Blog.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Optinmonster

DECEMBER 21, 2023

Just enter the URL pages of blogs that interest you and pitch to the ones that cater to the same audience as yours. These public relations (PR) firms let you publish press releases online. Prospecting: You’ll want to find blogs that target the same demographics as yours.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

WriteSpark

FEBRUARY 18, 2009

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. TrackBack URL for this entry: [link]. WriteSpark Tech Marcom Insights. Case Studies. Content Marketing. Sales Materials. Social Media. White Papers.

Social Media 120

Social Media Media Forrester Copywriting 120

WriteSpark

DECEMBER 16, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. TrackBack URL for this entry: [link]. WriteSpark Tech Marcom Insights. Case Studies. Content Marketing. Sales Materials. Social Media. White Papers.

Paid Search Agency 120

Paid Search Agency Companies Copywriting Copyright 120

WriteSpark

AUGUST 19, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Marketing, sales, or public relations groups. May have a degree in advertising, marketing, public relations, or business.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

Biznology

JULY 28, 2010

URL shortener. Tags: Public Relations adware apple google malware microsoft spyware virus windows. Second, my wife and I finally figured out what was wrong and it was a real doozy. But the thing that I am left with is how everyone was sure that this was another "Windows stinks" story. I think the next few years will let us know.

Spyware 80

Spyware Public Relations Wikipedia Internet Marketing 80

WriteSpark

NOVEMBER 11, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. TrackBack URL for this entry: [link]. WriteSpark Tech Marcom Insights. Case Studies. Content Marketing. Sales Materials. Social Media. White Papers.

Conference 120

Conference Copywriting Copyright Case Study 120

Convince & Convert

OCTOBER 5, 2010

short URLs and test tweeting at different times of day. Many of my followers are businesspeople that work in advertising or public relations agencies. I tweet my blog posts 3 times daily, with a different headline each time. This becomes even more important if you have followers in many time zones. Test Your Tweet Times.

Twitter 144

Twitter Tips Social Media Advertising Agencies 144

Brandpoint

JUNE 23, 2021

Our placements in San Francisco Gate and Los Angeles Times were used for Facebook geo-targeted ads — not even a huge amount — so people see the URL of the newspaper they trust and know. We’re in a pay-to-play environment and this is a great tool to have! Of course, it does say sponsored content.

Advertising Agencies 112

Advertising Agencies Paid Search Agency Campaigns Ethics 112

seo.co

JANUARY 20, 2021

While every new page would love to immediately rank, a big component of whether or not it does is dependent on the authority and links of the underlying URL. Why should I rank this page above those that already exist on the same topic that I know users already love? Backlink Catch-up.

Startups 69

Startups Marketing Analytics Tools Domain Ideal Customer Profiles 69

Hubspot

AUGUST 20, 2019

On Instagram, you can share a URL in your Bio that takes your followers directly to your fundraising site/ web page — you can even write a short description of your nonprofit, cause, or fundraiser in your bio to pair it with the URL. The platform has also released a “Donate Now” button for organization’s Pages.

Co-Registration 91

Co-Registration Peer-to-peer Multi-Channel Paid Search Agency 91

WriteSpark

APRIL 7, 2009

Do you need to involve or get approval from the customer's public relations person before starting the interviews or publishing the story? Include the URL for a Web version or printed copies of the published testimonial or story. PR involvement. Handling Reviews and Approvals. Send a thank-you. Promote the project internally.

Sales Qualified Leads 120

Sales Qualified Leads Lead Scoring Lead Ranking Case Study 120

Ontraport

APRIL 14, 2021

Through your public relations (PR) efforts, potential leads in this stage are beginning to subconsciously learn about your brand’s existence via partnerships and connections you’ve built with industry thought leaders. Adding UTMs to your URLs. Here’s an article on how to implement UTM variables for your business.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Biznology

FEBRUARY 4, 2013

At minimum, press releases and other media relations assets need to use the right keywords and URLs they list within them. Every time a media relations manager publishes a press release without the right keywords or URLs within them, it is a missed opportunity to build links. This might be easy for a small company.

Lead Scoring 80

Lead Scoring Lead Ranking Paid Search Agency SEO 80

Hubspot

JANUARY 13, 2014

Participating companies should submit their blog URLs on this page to enter the challenge. Today''s blogging tip is brought to you by Alexandra Guzik, Public Relations & Social Media Specialist of Spindustry Digital : " Include graphics that entice people to read, and help them comprehend the content of your post.

Tips 28

Tips Public Relations Inbound Marketing Hubspot 28

markempa

JANUARY 19, 2006

Use tagged URLs. Use tagged URLs. Heres a summary of Michael Ortners eight points: 1. Understand the significance of your Web site. Use a Web analytics tool to monitor your Web visitors. Determine which visitors become leads. Centralize your contact information. Highlight your Contact Us page. Know how your prospects find you.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

ClearVoice

MARCH 26, 2020

Public relations agency. We find that businesses get excited about their first few URLs, then lose momentum after their initial ideas and campaigns have run their course. That’s when they seek the expertise of vetted freelance creatives from content marketing agencies such as ClearVoice. Content roadmap. It happens.

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

markempa

SEPTEMBER 4, 2007

Some of the other topics include: New B-to-B Search Marketing; Maximizing White Papers, Ezines Webinars & Podcasts; Marketing to Fortune 500; Video, Viral & Web 2.0 B-to-B Marketing; How to Measure & Manage Leads and more. I hope you can make it.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Lead Generation Demand 120

markempa

MAY 8, 2007

Categories B2B Telemarketing Books Cold Calling CRM Current Affairs Direct Marketing Email Marketing Event Marketing Human Touch Lead Generation Lead Management Lead Nurturing Lead Qualification Leadership Marketing Strategy My Podcast Personal Messages Podcasting Public Relations (PR) Referral Marketing ROI Measurement Sales Sales Leads Social Media (..)

Lead Generation 120

Lead Generation Features Generation B2B Thought Leadership 120

The Effective Marketer

OCTOBER 5, 2010

Simply go to the Bounce site, enter a URL and start annotating. Bounce is my favorite so far, because not only is a free version of Notable, but is the easiest to use. No registrations, no downloads required. Then save the comments and share the unique link with your team. If there’s one thing missing is the ability to draw on the page.

Marketing Websites 100

Marketing Websites Marketing Automation Services Work Management Marketing Budget Creation 100

markempa

AUGUST 16, 2007

And Ive got a lot of great feedback and questions. You can now watch the recorded archive Thank you to ON24 for sponsoring and to the AMA for hosting the event.

Webcast 120

Webcast Lead Generation Sales Qualified Leads Work Management 120

markempa

AUGUST 22, 2007

August 22, 2007 | Permalink TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Off topic: Response to meme - 8 Random Things About Me : Comments Off topic: Response to meme - 8 Random Things About Me Ardath Albee, over at Marketing Interactions , tagged me for a meme "8 random things about me.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Thought Leadership 120

flux.la

FEBRUARY 1, 2020

Enhance Your Page’s Visibility with SEO-Friendly URLs. It is crucial that you use SEO-Friendly URLs, which means URLs that include your desired keywords while demonstrating what the page is about. A permalink is a full URL you see for any given posts or other pieces of content on your site.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

markempa

JUNE 28, 2007

Implementing the 4Ts can help you get the most out of the Internet in your b-to-b sales and marketing efforts, and can help improve the alignment between sales and marketing within an organization.”

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120

markempa

AUGUST 30, 2007

Start By Defining A Lead Roy Young , President with Ann Handley, Chief Content Officer, MarketingProfs All Sound And Fury, Signifying Nothing: Executing Your Lead Generation Plan Mike Schultz , Publisher, RainToday.com and Principal, Wellesley Hills Group B2B Sales Lead Success Checklist M.H.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

SEPTEMBER 12, 2007

Categories B2B Telemarketing Books Cold Calling CRM Current Affairs Direct Marketing Email Marketing Event Marketing Human Touch Lead Generation Lead Management Lead Nurturing Lead Qualification Leadership Marketing Strategy My Podcast Personal Messages Podcasting Public Relations (PR) Referral Marketing ROI Measurement Sales Sales Leads Social Media (..)

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

markempa

AUGUST 29, 2007

August 29, 2007 | Permalink TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference B2B Marketing and lead generation via Social networking : » Marketing is Tragically Knowable (Should I use Social Networks Like Facebook forMarketing?) Why or why not?

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

markempa

AUGUST 24, 2007

August 24, 2007 | Permalink TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Closed Loop Marketing Isnt Software : » How to get sales people to use CRM systems from SalesFish amp;amp;amp;lt;!

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Generation 120

markempa

JUNE 26, 2006

Johns Duct Tape Marketing Blog was chosen as a Forbes favorite for small business and was twice named " Best Small Business Marketing Blog " by the readers of Marketing Sherpa. While youre visiting Johns blog, be sure to subscribe to his newsletter. Its terrific.

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

markempa

JUNE 6, 2006

During the interview, I share new ideas for generating B2B customers and talk about my book, Lead Generation for the Complex Sale , thats being released next week. Click here to listen to the recording.

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

markempa

AUGUST 14, 2006

August 14, 2006 | Permalink TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Webinar: Lead Generation Strategies for the Complex Sale : Comments Webinar: Lead Generation Strategies for the Complex Sale Join me for a complimentary webinar this Thursday, August 17, 2006 at 1pm EDT.

Lead Generation 120

Lead Generation Webinar Metrics B2B Sales Generation 120

markempa

JANUARY 23, 2007

If youre a small business owner (or plan to be one in the future) youll want to put this book on your reading list. It’s great. If you decide to get a copy, you should check out his bonus offers. Ill be posting my Amazon review soon.

Lead Generation 120

Lead Generation B2B Sales Work Management B2B Marketing 120