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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

Podcasting is a powerful media platform for sharing ideas, stories, and expertise. Here are six best practices to follow to be the podcast guest that maximizes the opportunity and gets invited back: 1. Identify several key messages you want to communicate during the show and practice them out loud. Start with a goal in mind.

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How to Use ChatGPT to Analyze Your Media Plan Performance

Bionic

Want to use ChatGPT to analyze your media plan performance? Bionic now enables you to export your media plan data for use with your favorite AI tools. It’s going to change the job of a media planner in many ways. You need good data to train your media planning AI. AI is disrupting many jobs.

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Five Social Proof Best Practices for 2022

Webbiquity

Social media is a great channel for community growth. and consider these key practices to improve it. Always think about your ideal customer profile when planning marketing content and base your decisions on what will appeal to them specifically.

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How to Use AI in Media Planning – You’ve Got To Be Careful!

Bionic

As a media professional, you’ve probably heard the buzz about how AI is the future of media planning. That said, the development and practical application of AI technologies has gained significant momentum recently with advances in computing power, data storage and machine learning algorithms.

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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

Throughout this guide, we’ll look at four effective ways to use data to improve your small business practices to increase new and existing customer engagement and satisfaction. You’ll take both practical behind-the-scenes and public-facing steps to: Get organized. Pinpoint your ideal customers. Work across channels. Offer incentives.

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Best practices for multicultural marketing

SmartBrief - Marketing

Multicultural marketing in the US is expected to grow 8% in 2024, per PQ Media , though it’ll still account for less than 6% of total marketing spending this year. Last year, SmartBrief conducted a survey among our readers and gathered best practices in multicultural marketing. They all boil down to this: Representation matters.

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Email newsletter guide: Performance Optimization and analytics best practices (Part 3 of 3)

SmartBrief - Marketing

Content elements (overall length, use of bullet points and embedded media) CTAs Sending schedule (week, day, time, etc.). However, there are best practices to consider that do not require extensive testing and segmentation. Using best practices are likely to further enhance newsletter performance.