TikTok from Creator Fund to Creativity Program: what to expect
Sprout Social
DECEMBER 7, 2023
After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. The platform owes much of its booming growth to creators and TikTok regularly goes out of its way to acknowledge their impact.
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