Optinmonster

MAY 10, 2021

Do you want to learn how to make an Instagram landing page for your website, but you’re not sure how to get started? An Instagram landing page is a dedicated page on your site where you send traffic from your Instagram account. Why Do You Need an Instagram Landing Page? Coming soon. Maintenance.

Landing Pages 72

Landing Pages Optimization Template Marketing Analytics Tools 72

Optinmonster

MAY 18, 2021

By sending your Twitter crowd to a generic homepage, they’re less likely to be engaged. Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. Why Use a Twitter Landing Page. Ready to create your own Twitter landing page?

Landing Pages 80

Landing Pages Twitter Optimization Template 80

The Point

JULY 20, 2018

A client asks: “Can I use the landing page from an email campaign for online ads, say: search or LinkedIn, if it’s promoting the same asset?”. There’s an appeal to the economies of using one landing page across multiple channels, but the requirements are very different. My response: In short: no. via @spearmktg.

Landing Pages 113

Landing Pages Paid Search Agency Ads Cost Per Click 113

BOP Design

OCTOBER 11, 2022

Finding the best way to promote your B2B website can be difficult. There are multiple platforms and options that you can share your website on to create traffic and generate leads. You can promote your website organically or through paid ads. Another great option is using social media to direct users to your website.

Promotion 94

Promotion Marketing Websites B2B Thought Leadership B2B 94

Optinmonster

MAY 4, 2021

Are you looking for the perfect Mother’s Day promotional ideas to honor and celebrate moms everywhere? That’s why, in this post, we’re going to share 7 Mother’s Day promotional ideas that you can use this year. 7 Mother’s Day Promotional Ideas. Build a Dedicated Landing Page.

Promotion 104

Promotion Budget Programs Tools Landing Pages 104

Valasys

NOVEMBER 27, 2019

Optimizing the landing pages isn’t an overnight task. Employing the SEO best practices for Landing Page optimization (LPO) optimizes the landing pages for search engines – assimilating features that make the pages particularly appealing to the algorithms. What is an SEO Landing Page?

Landing Pages 66

Landing Pages Practices Optimization SEO 66

Optinmonster

APRIL 21, 2021

Do you want to learn how to create a webinar landing page that converts, but you’re not sure where to start? Creating a dedicated landing page for your webinar can help you get more participants and build excitement with your target audience. Do You Really Need a Webinar Landing Page? Optin-in pages.

Landing Pages 64

Landing Pages Webinar Metrics Examples Template 64

Unbounce

DECEMBER 10, 2019

So you turn to a quick, one-off campaign to generate some leads. Running campaigns in this way create spikes in traffic that can quickly die out if you don’t invest in ongoing promotion. Keep these ones running 24/7/365 for steady lead generation all year long. The “We Solve Your Problem” Long-Form Landing Page.

Landing Pages 96

Landing Pages Top of Funnel Examples Paid Search Agency 96

KoMarketing Associates

NOVEMBER 2, 2017

User-generated content (UGC) is one of the best forms of content: your users create it for you, and all it takes on your end is simply to organize and publish it on your website or other online platforms. Luckily, there are at least five other ways that brands can use user-generated content in B2B marketing.

User-Generated Content 123

User-Generated Content Organization Generation B2B Thought Leadership 123

Circle Studio

FEBRUARY 7, 2019

Landing pages are an essential part of lead generation, as they are a primary tool to gather contact information from visitors and increase conversions. A powerful landing page simplifies the offer process and eliminates distractions, so the design of your landing page is key to its effectiveness.

Landing Pages 84

Landing Pages Design Lead Scoring Lead Ranking 84

ConvertKit

OCTOBER 22, 2019

And when you’re ready to launch your lead magnet, it’s best to create a dedicated landing page where you can highlight its benefits and give more information. Why use landing pages. Utilizing landing pages for your business will make it easier to: Increase your email list. Create a memorable user experience.

Landing Pages 67

Landing Pages Template Ad Exchange Statistics 67

Marketing Insider Group

MAY 1, 2023

84% of video marketers think video has helped with lead generation Source: Wyzowl Posting brand videos on social media is a great way to reach new audience members, and ultimately land new customers. Billion active users Source: Statista And, it’s the 2nd most preferred online video channel for millennials after Netflix.

Statistics 301

Statistics Video Marketing High Quality Lead Stats 301

Hubspot

MAY 14, 2019

If you could do one thing to dramatically improve your marketing ROI today, would it be to use landing pages on your website ? If you're trying to generate leads for your business, and you don't have at least a few landing pages on your website, you're missing out on a key opportunity to turn website visitors into something more.

Landing Pages 69

Landing Pages Ad Exchange Lead Capture Mobile Advertising 69

Optinmonster

DECEMBER 28, 2023

That’s the art of cross-promotion – a strategy as old as marketing itself, yet constantly evolving. Cross-promotion marketing happens around us all the time. It’s that McDonald’s Happy Meal promoting the latest blockbuster hit. Monster, Skittles, Toyota, and NASCAR are all promoting themselves simultaneously.

Promotion 79

Promotion Cross-Selling Bundling Advertising Agencies 79

Marketing Insider Group

SEPTEMBER 22, 2020

Once you’ve outlined yours, here are some other helpful tips you can while implementing it to ensure an effective, lead-generating campaign. Here are 5 of our best tips for creating lead-generating marketing campaigns: 1. Here are some examples of the types of offers you can promote: Software demos. Create a Landing Page.

Lead Generation 278

Lead Generation Campaigns Generation Planning 278

ConvertKit

MARCH 25, 2019

When you need more room to highlight the benefits and features of what you are offering, creating a landing page can be the perfect solution. Unlike an email sign up form, you can customize a landing page that fits any device screen. How to create a landing page that builds your email list.

Landing Pages 72

Landing Pages Top of Funnel Opt-out Opt-in 72

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Webbiquity

NOVEMBER 8, 2022

User Generated Content: UGC is one of the most sustainable and cost-effective ways to market products. ComScore’s case study shows how social proof affects conversions using their landing pages. On one page, Comscore added both their client logos and testimonials; the other showed only the logos.

Paid Content 349

Paid Content Social Marketing Paid Search Agency Advertising Agencies 349

ConvertKit

NOVEMBER 8, 2019

Optimizing a landing page for SEO to bring in organic traffic is slightly trickier than ranking a blog post. When creating a page with landing page software, the goal is to lead visitors to a call to action and ensure that they follow through. Here’s how to approach optimizing your landing page for SEO.

Landing Pages 53

Landing Pages Optimization SEO Lead Scoring 53

Marketing Insider Group

JULY 11, 2023

Fine-tune your landing pages, remarket to people who visit your site, and improve your ads through analytics. These platforms have more users that are professional adults with spending power. These users probably had to make a conscious effort to avoid Google. Plus, Bing users tend to be professionals.

Paid Content 166

Paid Content Advertisements Advertising Paid Search Agency 166

ConvertKit

MAY 2, 2019

When you need more room to highlight the benefits and features of what you are offering, creating a landing page can be the perfect solution. And unlike an email sign up form, you can customize a landing page that fits any device screen. How to create a landing page that builds your email list.

Landing Pages 75

Landing Pages Top of Funnel Opt-out Opt-in 75

ClearVoice

OCTOBER 14, 2019

Landing pages are an extension of your overall content marketing strategy. Therefore, creating and building new landing pages to promote lead magnets , downloads or other types of gated content should be aligned with your overall content marketing goals. The HubSpot landing page builder is relatively easy to use.

Landing Pages 45

Landing Pages CMS Development Conversion Industry CMS 45

Litmus

MAY 24, 2024

In the fast-paced realm of digital marketing, standing out amidst the clutter of promotional emails is no small feat. From there, they will be directed to a landing page where they can then “scratch off” the cover image to reveal the image underneath, with a call-to-action (CTA) button underneath. seconds with an email.

Landing Pages 68

Landing Pages Webinar Metrics Click Rate CTR 68

Optinmonster

JUNE 22, 2021

Are you looking for the best 4th of July promotion ideas to celebrate this independence day and increase your online sales? Plus, we’ll share the tools you need to run each type of promotion. 7 Profitable 4th of July Promotion Ideas. Build an Independence Day landing page. Ready to dive in? Gamify your site.

Promotion 69

Promotion Landing Pages Template Budget Programs 69

Contently

DECEMBER 13, 2022

And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. Not every piece of content is meant to drive a sale or even generate a lead. Creating a user experience that nudges them through the buyer’s journey is important. Gating content for lead generation.

Storytelling 190

Storytelling Top of Funnel Sales Qualified Leads Conversion 190

Optinmonster

JUNE 10, 2021

Are you looking for the best Father’s Day promotion ideas to boost sales for your online store? That’s why, in today’s post, we’re going to share 7 Father’s Day promotion ideas that you can use to boost conversions. 7 Father’s Day Promotion Ideas (+ Tools). Build a Stunning Landing Page.

Promotion 69

Promotion Landing Pages Template eCommerce 69

Martech

JANUARY 18, 2024

Beware of hallucinations: 89% of engineers in companies using LLMs and generative AI models (chatbots, virtual assistants) say their models show signs of hallucination, according to Aporia’s “AI & ML Report: Evolution of Models & Solutions.” Intellimize creates and optimizes landing pages.

Marketing AI 114

Marketing AI Advertising Agencies High Quality Lead User-Generated Content 114

Go Beyond SEO

MARCH 12, 2024

PPC increases the visibility of your products and services, helping you generate qualified leads. Manufacturers who harness the power of PPC can reap significant benefits, from increased visibility to generating qualified leads and running targeted advertising campaigns. But PPC goes beyond just getting seen.

PPC 78

PPC ROI Sales Qualified Leads Landing Pages 78

Martech

SEPTEMBER 21, 2023

Before we dive into the roundup, here’s a quick look at some recent research on AI in the workplace: 60% of seller work will be carried out by generative AI within the next five years, up from less than 5% in 2023, according to Gartner. It merges AI, hyperpersonalization and user-centric data ownership for marketers.

Marketing AI 120

Marketing AI Digital Asset Management Enterprise Management Gartner 120

Go Beyond SEO

FEBRUARY 22, 2024

PPC allows accountants to target their audience effectively and generate qualified leads. Landing page optimization and conversion tracking play a crucial role in maximizing PPC results. It offers an effective way to target specific audiences, increase brand visibility, and generate high-quality leads for your accounting firm.

PPC 78

PPC Marketing & Strategy High Quality Lead Landing Pages 78

Contently

MARCH 23, 2023

These metrics measure how well users interact with content , such as how long they spend on an article, how many shares it receives, or which sections of a page are clicked. Personalized landing pages: Brands can create personalized landing pages for their website visitors based on their search terms, referral source, or demographics.

Multi-Touch Attribution 213

Multi-Touch Attribution Word of Mouth Content Landing Pages 213

Martech

APRIL 25, 2024

Do not try to fit this sprawling generation into a one-size-fits-all box. This makes them a great target for adventure, luxury or wellness travel and event-based promotions. The digital ecosystem is replete with scams targeting vulnerable users, which is eroding trust among the upper age tiers. Outspend on Temu.

Television marketing 131

Television marketing Planning Paid Search Agency Peer-to-peer 131

Golden Spiral

NOVEMBER 11, 2016

Once you’ve created your high-value resource, you need to leverage it in your content marketing efforts through a concerted promotional strategy — and then capture those leads through an optimized landing page. Landing pages are an essential component of a successful inbound marketing strategy.

Landing Pages 59

Landing Pages Conversion B2B B2B Thought Leadership 59

Martech

MAY 18, 2023

It finds high-value viewers by promoting content they will want to watch across streaming apps and on mobile devices. Messagepoint has added AI-powered content generation to its AI engine, MARCIE (Messagepoint Advanced Rationalization and Content Intelligence Engine). The other, AI Brainstorm, generates creative campaign concepts.

Features 109

Features Product Landing Pages Mobile Advertising 109

Salesforce Marketing Cloud

JANUARY 29, 2024

Your email list will allow you to send targeted messages with promotional and informative messages to subscribers. You can create personalized email campaigns with dynamic content adapted according to set criteria such as user preferences, access times, or user locations. Regulations such as the CAN-SPAM Act in the U.S.

Ad Building 124

Ad Building Opt-out Opt-in Click Rate 124

SmartBug Media

MARCH 24, 2022

Below is an example of a typical conversion path: The user asks Google a question. The user finds the answer to their question via your website’s blog. The visitor clicks the call to action and is redirected to your landing page, which contains information about your offer. Convert visitors via landing pages.

Conversion 98

Conversion Landing Pages Top of Funnel Ad Building 98

Top Rank Marketing

APRIL 18, 2024

Cross-promoting with other podcasts helps both of you find new users without taking away from each other. Podcasts can boost brand awareness, establish thought leadership, differentiate your brand from the competition, and even help with lead generation. Full-funnel outcomes. But don’t overlook the potential for it to be more.

B2B 119

B2B Demand Generation Agencies RSS B2B Thought Leadership 119